Sr. Manager, Corporate Communications

Macy's; New York (NY); On-site; USD 150,000 - 190,000; Full time

Benefits offered by this job

Health and wellness coverage

401(k) match

Paid time off

Eight paid holidays

Tuition reimbursement

Merchandise discounts

Performance‑based incentives

Job summary

Macy’s is seeking a Sr. Manager, Corporate Communications to lead brand and product communications nationwide. You will craft compelling narratives, manage media relations, and guide crisis communications to protect the Macy’s story across the country.

You will collaborate with executives and external partners, shape campaigns, and oversee budgets for communications initiatives, ensuring alignment with corporate goals and brand standards. Join Macy’s for a dynamic, collaborative environment.

Qualifications

• Bachelor’s degree or equivalent work experience in a related field.
• 5+ years of experience in public relations, media relations, or a related field.
• Ability to travel occasionally throughout the region and work flexible hours.

Responsibilities

• Enhance storytelling to showcase Macy’s as a leading brand and retail innovator.
• Develop and execute short- and long-term strategies for brand and product initiatives to generate positive media coverage.
• Build and maintain relationships with national and regional media contacts; pitch stories for ongoing placements.
• Create and edit press materials and advisories; manage new media content development.
• Oversee media training for spokespeople and coordinate crisis communication when needed.
• Collaborate with leadership and cross-functional partners to recap media results quarterly.
• Review communications materials to ensure alignment with Macy’s mission and goals.
• Assist in budgeting for the brand and product communications pillar.

Skills

Storytelling

Media relations

Strategic thinking

Interpersonal skills

Project management

Crisis management

Creative thinking

Technical proficiency

Writing & editing

Independent work

Personal credibility

Education

Bachelor’s degree or equivalent

Tools

Microsoft Office

Media monitoring

Social media

Job description

Be part of an amazing story Macy’s is more than just a store. We’re a story. One that’s captured the hearts and minds of America for more than 160 years. A story about innovations and traditions…about inspiring stores and irresistible products…about the excitement of the Macy’s 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We’ve been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.

Be part of an amazing story Macy’s is more than just a store. We’re a story. One that’s captured the hearts and minds of America for more than 160 years. A story about innovations and traditions…about inspiring stores and irresistible products…about the excitement of the Macy’s 4th of July Fireworks, and the wonder of the Thanksgiving Day Parade. We’ve been part of memorable moments and milestones for countless customers and colleagues. Those stories are part of what makes this such a special place to work.

Job Overview

The Sr. Manager, Corporate Communications supports our brand and product communications efforts for Macy’s. This role creates and executes integrated communications and public relations strategies that bring the Macy’s narrative to life across the country. They focus on brand campaigns, product / brand launches, national and local media, key store-related initiatives, social impact activations, local community events, initiative-based launches, and crisis communication. The Associate also works closely with the team to protect the Macy’s brand by managing media relations, de-escalating media emergencies, and addressing public issues related to the Macy's brand nationwide.

What You Will Do

• Enhance the company’s storytelling to showcase why Macy’s is a leading brand and retail innovator.
• Develop and execute short- and long-term strategies for key company initiatives involving brand and product such as new partnerships and collaborations, expansions, and consumer campaigns and activations to generate positive media coverage.
• Build and maintain strong, productive relationships with traditional and non-traditional media contacts, focusing on national and priority media markets across all regions.
• Create and edit press materials and media advisories, manage new media content development, and pitch stories for ongoing placements.
• Cultivate strong relationships with internal and external leadership, including company executives, brand and product leadership, civic partners, and non-profit organizations.
• Provide media training for spokespeople, focusing on thought leadership for key company executives to represent Macy’s nationally and in their respective markets.
• Manage complex, fast-moving, and unexpected communications challenges and media interactions effectively.
• Collaborate with the External Communications Team to recap media results quarterly and by project.
• Review internal and external communications materials to ensure alignment with the organization’s overall mission and goals.
• Assist in managing the budget for the brand and product communications pillar.
• Oversee multimedia websites for brand and brand & product initiatives.
• Address brand and product-related communications, including store closures.
• Lead crisis management efforts, including handling various events and natural disasters.
• Foster an environment of acceptance and respect that strengthens relationships, and ensures authentic connections with colleagues, customers, and communities.

Skills You Will Need

Storytelling and Communication: Ability to craft compelling narratives and develop integrated communication strategies that enhance Macy’s brand image. Strong command of language and writing for various materials including communications plans, press materials, and executive messaging.

Media Relations: Proven success in building and maintaining relationships with traditional and non-traditional media, including pitching stories and managing media interactions. Established contacts with consumer and business media outlets are highly desirable.

Strategic Thinking: Experience in developing short- and long-term communication strategies, including crisis management and handling complex communications challenges.

Interpersonal Skills: Strong ability to build and maintain relationships with internal and external stakeholders, including executives, store leadership, civic partners, and non-profits. Highly collaborative and effective in team settings.

Project Management: Excellent organizational skills with the ability to manage multiple projects simultaneously. Experience in overseeing budgets and managing communication initiatives effectively.

Crisis Management: Experience in handling crisis communication and media interactions related to various events, natural disasters, and other unexpected challenges.

Creative and Proactive Thinking: Innovative and confident thinker with a proactive approach to problem-solving and issue mitigation.

Technical Proficiency: Advanced use of Microsoft Office suite, media monitoring programs, and social media channels.

Writing and Editing Skills: Strong ability to create and edit press materials, media advisories, and new media content. Skilled in developing concise and engaging content with a conversational voice.

Independent Work: Ability to work independently with minimal supervision, making sound decisions and managing communications effectively.

Personal Impact and Credibility: Strong personal impact with the ability to build relationships and establish credibility easily.

Who You Are

• Candidates with a bachelor’s degree or equivalent work experience in a related field are encouraged to apply. 5+ years of experience in public relations, media relations, communications, or a related field. Prior retail experience a plus.
• This role involves performing essential job functions such as communication, collaboration, and use of office and computer systems. Responsibilities include the ability to access and review written and electronic information, and to move within the work environment and interact with workplace materials as needed to carry out job responsibilities.
• Able to work a flexible schedule based on department and company needs.
• Provide on-site support for key enterprise events, including the Macy’s Flower Show, Macy’s 4th of July Fireworks, Macy’s Thanksgiving Day Parade, Black Friday, and holiday initiatives; this may require availability on weekends and national holidays.
• Able to travel occasionally throughout the region.

What We Can Offer You

Join a team where work is as rewarding as it is fun! We offer a dynamic, inclusive environment with competitive pay and benefits. Enjoy comprehensive health and wellness coverage and a 401(k) match to invest in your future. Prioritize your well‑being with paid time off and eight paid holidays. Grow your career with continuous learning and leadership development. Plus, build community by joining one of our Colleague Resource Groups and make a difference through our volunteer opportunities.

Some Additional Benefits We Offer Include

• Merchandise discounts
• Performance‑based incentives
• Annual merit review
• Employee Assistance Program with mental health counseling and legal/financial advice
• Tuition reimbursement

Access the full menu of benefits offerings here.

About Us

This is a great time to join Macy’s! Whether you’re helping a customer find the perfect gift, streamlining operations in one of our distribution centers, enhancing our online shopping experience, buying in‑style and on‑trend merchandise to outfit our customers, or designing a balloon for the Thanksgiving Day Parade, we offer unique opportunities to be part of some of the most memorable moments in people’s lives.

Macy's, Inc. reserves the right to amend this job description at any time. Macy's, Inc. is an Equal Opportunity Employer, committed to a diverse and inclusive work environment.

CORP00

This position may be eligible for performance‑based incentives/bonuses. Benefits include 401k, medical/vision/dental/life/disability insurance options, PTO accruals, Holidays, and more. Eligibility requirements may apply based on location, job level, classification, and length of employment. Additional benefit details are available at macysJOBS.com.