Sr. Manager Client Analytics

Samsung Ads; New York (NY); On-site; USD 140,000 - 210,000; Full time

Job summary

Samsung Ads is seeking a proven leader to guide its Client Analytics Reporting team, leveraging the world0s largest TV viewership data. You will manage a team of technical analysts using SQL, Python, statistical programming languages, and AI tools to measure ad campaign performance and develop custom analytics and dashboards.

The role involves client engagements, clean room implementations, and translating business requirements into scalable data solutions.

Qualifications

• 10+ years in engineering/analytics roles, including experience with advertising campaign measurement and incrementality methodologies.
• 5+ years managing an analyst team.
• Strong technical skills in AWS, Snowflake, and Big Data environments.
• 5+ years of SQL experience.
• Experience with AI tooling for coding automation.
• Experience with AWS tools (IAM, Lambda, EC2, S3).
• Strong Jira, Confluence, GitHub, and agile development tool experience.
• Data privacy knowledge.

Responsibilities

• Lead a team of analysts to produce ad campaign measurement, client reporting, clean room engagements, and custom analysis.
• Coach the team to transform and cleanse data into meaningful analysis for business/sales teams.
• Manage team capacity and prioritize client work across business stakeholders.
• Oversee client facing experimentation, including AB testing and Incrementality, ensuring best practices and standards are met.
• Translate business requirements into SQL queries and Python scripts for ad hoc analysis and custom reporting solutions.
• Identify client ad performance opportunities, trends, and anomalies through data exploration.
• Architect data pipelines to connect different data sources and develop/maintain ETL processes.
• Oversee documentation and ensure best practices.

Skills

Leadership

Project management

Stakeholder engagement

Communication

Data analysis

SQL

Python

Statistical analysis

AI tooling

Data privacy

Tools

AWS

Snowflake

Big Data platforms

Jira

Confluence

GitHub

IAM

Lambda

EC2

S3

Claude

Job description

About Samsung Ads

Samsung Ads, the advertising monetization arm of Samsung Electronics, leverages proprietary real-time TV viewing behavior and insights to connect brands with their target audiences across desktop, mobile, tablets, and Smart TVs. Our platform delivers high-quality audience targeting powered by first-party data at scale, world-class data science, and brand-safe cross-device ad inventory. We partner with brands, agencies, and content owners to create unique advertising opportunities on our Smart TV platform and programmatically across devices. If you are seeking an environment where your leadership can have a direct impact on business growth,

Role Overview

We are seeking a proven leader to guide our Client Analytics Reporting team, utilizing the world's largest TV viewership data. This role involves leading a team of technical analysts who use SQL, Python, statistical programming languages, and AI tools to measure ad campaign performance, develop custom analytics and dashboards, implement client clean room engagements, and create early-stage Data Solutions. The ideal candidate will possess strong technical skills, excellent communication abilities, and effective stakeholder engagement.

Key Responsibilities

• Lead a team of analysts to produce ad campaign measurement, client reporting, clean room engagements, and custom analysis. Coach the team to transform and cleanse data into meaningful analysis for business/sales teams.
• Manage team capacity and prioritize client work across business stakeholders.
• Oversee client facing experimentation, including AB testing and Incrementality, ensuring best practices and standards are met. Act as the knowledge expert on research design and implementation.
• Collaborate with stakeholders to support client growth opportunities through custom analytics deliverables.
• Translate business requirements into SQL queries and Python scripts for ad hoc analysis and custom reporting solutions.
• Identify client ad performance opportunities, trends, and anomalies through data exploration.
• Architect data pipelines to connect different data sources and develop/maintain ETL processes.
• Optimize current code base and reporting solutions, including the application of AI tools like Claude.
• Oversee documentation and ensure best practices.

Qualifications

• 10+ years in engineering/analytics roles, including experience with advertising campaign measurement and incrementality methodologies.
• 5+ years managing an analyst team.
• Strong technical skills in AWS, Snowflake, and Big Data environments.
• 5+ years of SQL experience.
• Experience with AI tooling for coding automation.
• Experience with AWS tools (IAM, Lambda, EC2, S3).
• Strong Jira, Confluence, GitHub, and agile development tool experience.
• Data privacy knowledge.

Bonus Skills

• Clean Room Experience (Snowflake, LiveRamp, InfoSum)

Main Tasks

• Act as a player-coach, managing a team of analysts who develop query scripts and ad campaign performance reports.
• Leverage AI and dashboards for automation and develop new Client Data Insight Solutions using Snowflake with SQL and Python.
• Collaborate with stakeholders to support client growth opportunities through custom analytics deliverables.
• Explore data to identify client ad performance opportunities, trends, and anomalies.
• Coordinate reporting automation with internal Product and Engineering teams.
• Partner closely with Product and Engineering teams to identify measurement solution requirements, Beta test new solutions, and drive innovative best practices from market feedback.
• Ensure a high level of accuracy and quality in all reporting and experimentation.