Sr. GTM Engineer, Inbound

Cybersecurity Marketing Society; Americus (GA); On-site; USD 132,000 - 182,000; Full time

Benefits offered by this job

RSUs

ESPP

Medical, dental, and vision

401(k) match

Parental leave

Home office allowance

Job summary

SentinelOne is seeking an experienced Sr. GTM Engineer, Inbound, to architect and ship end‑to‑end automation across the inbound funnel.

You will build AI agents, route and qualify leads, and embed demand gen, marketing operations, and AI tooling to accelerate response and improve conversion rates. Ideal candidates bring 6+ years in GTM/marketing operations, practice with AI agents, and comfort integrating modern tech stacks (CRM, Marketo/HubSpot, Salesforce, Segment, 6sense).

Qualifications

• 6+ years across growth/GTM marketing, marketing/revenue operations, systems, or solutions engineering, including hands-on time building automation or AI into real GTM work.
• Demonstrated experience designing, building, and deploying AI agents and agentic workflows that changed real work.
• Fluency with the modern GTM stack and how data moves through it (CRM, marketing automation, enrichment, outreach, analytics).
• Strong prompt architecture skills and practical experience with agent frameworks, orchestration platforms (e.g., n8n, Make), and API/MCP integrations.
• Working proficiency in SQL, Python, or JavaScript for lightweight tools and workflows.
• Knowledge of GTM funnels, ICP, buying signals, and revenue-driven automation.

Responsibilities

• Speed up lead response by building automations that route, score, and respond to inbound leads.
• Build inbound AI agents and lead‑qualification agents for top-of-funnel.
• Personalize conversion paths with website personalization, dynamic forms, and content recommendations.
• Own the lead lifecycle stack by integrating marketing automation, CDP, enrichment, intent data, and CRM.
• Automate content and SEO operations and track performance at scale.
• Develop evaluation frameworks for AI systems and agent performance.
• Establish guardrails with human‑in‑the‑loop reviews and rollback paths.
• Coach marketing teams and create reusable templates and playbooks.
• Progress from pilots to wide adoption across GTM stack and-shared libraries.

Job description

Our Purpose

At SentinelOne, we are driven by a clear purpose: to give the advantage to those who secure our future. As AI reshapes how organizations build, operate, and innovate, the responsibility to protect them becomes more critical than ever. When you join SentinelOne, your work helps protect global enterprises, critical infrastructure, and the technologies shaping tomorrow. If you are motivated by meaningful challenges and want your impact to be real, measurable, and global, you will find purpose here.

About Us

SentinelOne is a company at the intersection of AI and security, pioneering a new operating model for cybersecurity. Our AI-native platform unifies protection across endpoint, cloud, identity, data, and AI systems to deliver autonomous detection and response with clarity and speed. By combining real‑time analytics, intelligent automation, and a unified data foundation, we reduce noise, simplify complexity, and empower security teams to focus on what truly matters.

Our teams are builders, problem‑solvers, and innovators committed to shaping the future of security. If you are excited to solve hard problems alongside talented, mission‑driven people, we invite you to help us build a safer future for humanity.

What Are We Looking For?

We’re looking for people who are relentlessly curious and committed to continuous learning. AI is reshaping every function across our business, and we enable every team member, regardless of role or level, to build fluency in AI tools and concepts. Those who thrive here actively seek out new solutions, experiment thoughtfully, and apply what they learn to drive better, faster, smarter outcomes.

As a Sr. GTM Engineer, Inbound, you will be tasked with a hands‑on building role focused on the inbound funnel: how prospects find us, convert, get routed, and get nurtured, embedded with demand generation, digital, and marketing operations, shipping the AI agents, automations, and integrations that speed up lead response, sharpen lead scoring, and personalize the buyer journey from first touch to sales handoff. Success is measured in faster lead response times, higher conversion rates, and teams that no longer touch the manual version of this work. This is a senior individual contributor role where your leverage comes from what you ship, not from managing headcount, and you set the craft bar for inbound automation and coach marketers as you go.

What Will You Do?

Primary responsibilities include:

• Speed up lead response. Build automations that route, score, and respond to inbound leads in minutes, not days. Own the systems behind speed‑to‑lead.
• Build inbound AI agents. Design and deploy chat agents, form‑follow‑up agents, and lead‑qualification agents that work the top of the funnel around the clock.
• Personalize the conversion path. Build and integrate website personalization, dynamic forms, and content recommendations tied to visitor intent and account data.
• Own the lead lifecycle stack. Integrate marketing automation, CDP, enrichment, intent data, and CRM so a lead's data and status stay accurate at every handoff (e.g., Marketo/HubSpot, Salesforce, Segment, ZoomInfo/Clearbit, 6sense).
• Automate content and SEO ops. Build workflows that support content production, on‑page optimization, and performance tracking at scale.
• Make quality measurable. Build evals for lead‑scoring accuracy, chat agent quality, and routing correctness against human baselines.
• Build the guardrails. Implement human‑in‑the‑loop review for anything customer‑facing, plus logging and rollback paths.
• Coach and document. Bring marketing ops and demand gen up the AI curve. Build playbooks and reusable templates.
• Ramp across a clear arc: in months 1 to 3, embed with one or two priority teams, map their highest‑friction workflows, and ship your first end‑to‑end automation with a real evaluation harness behind it; in months 4 to 6, expand to additional use cases, stand up reusable templates and a shared prompt and skill library, and start coaching the teams you have served toward running things themselves; in months 7 to 12, own a meaningful slice of the GTM stack and its agentic workflows, demonstrate measurable impact in cycle‑time, output quality, and capacity, and hand off matured systems to their owning teams.
• Own the year‑one outcome: several of the highest‑friction workflows in the teams you support running on systems you built and instrumented, those teams increasingly self‑sufficient, a growing library of reusable and documented templates others build on, and provable quality, with an evaluation behind every deployed system and a rollback path in front of it.

What Skills and Knowledge Will You Bring?

Ideal candidates will have:

• 6 or more years across growth/GTM marketing, marketing/revenue operations, systems, or solutions engineering, including hands‑on time building automation or AI into real GTM work.
• Demonstrated experience designing, building, and deploying AI agents and agentic workflows that changed real work, not just using AI tools but building with them.
• Fluency with the modern GTM stack and how data moves through it (CRM, marketing automation, enrichment, outreach, analytics), and comfort owning integrations and pipelines between them.
• Strong prompt architecture skills and practical experience with agent frameworks, orchestration platforms (e.g., n8n, Make), and API/MCP integrations.
• Working proficiency in at least one of SQL, Python, or JavaScript, enough to build lightweight tools, integrations, and workflows.
• A builder's instinct paired with GTM judgment: you understand funnels, ICP, and buying signals, and you decide what is worth automating based on revenue impact, not novelty.
• Experience building evaluation frameworks for AI systems (prompt evals, benchmarking, regression testing) is preferred.
• Practical experience fine‑tuning or heavily customizing models for production use cases is preferred.
• Comfort coaching non‑technical teammates through AI adoption and anticipating resistance without relying on positional authority is preferred.
• A B2B and enterprise SaaS background, with familiarity with brand‑safety and compliance constraints on automated outputs, is preferred.

Why SentinelOne?

AI is redefining how the world operates and rewriting the rules of security in real time, and SentinelOne was built for this moment. From day one, we architected an AI‑native platform designed to operate at machine speed, not as an add‑on to legacy systems but as the foundation itself. If you want to build where innovation and impact move together, this is that place.

We invest in our Sentinels with comprehensive, competitive benefits designed to support you and your family:

Equity & Rewards

• Restricted Stock Units (RSUs)
• Employee Stock Purchase Plan (ESPP)

Time Off & Wellbeing

• Flexible time off
• Paid company holidays and paid sick time
• Gender‑neutral parental leave
• Grandparent leave

Insurance & Financial Security

• Medical, dental, and vision coverage
• 401(k) retirement plan with company match
• Life and disability insurance
• Health and dependent care FSA
• Voluntary benefits (hospital, accident, critical illness)
• Employee Assistance Program (EAP)
• ARAG pre‑paid legal
• Nationwide pet insurance
• Cancer Care program
• Global business travel medical insurance

Work Perks & Flexibility

• Home office allowance
• Mobile phone reimbursement

Wellness & Lifestyle

• Wellness coach
• Wellness/gym reimbursement
• Fertility coverage
• Adoption & surrogacy reimbursement

This U.S. role has a base pay range that will vary based on the location of the candidate. For some locations, a different pay range may apply. If so, this range will be provided to you during the recruiting process.

Base Salary Range

$132,000—$182,000 USD

SentinelOne is proud to be an Equal Employment Opportunity and Affi‑native Action employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

SentinelOne participates in the E‑Verify Program for all U.S. based roles.