Sr. Field Marketing Specialist – US Public Sector

Extreme Networks; Florida; On-site; USD 90,000 - 130,000; Full time

Job summary

Extreme Networks is seeking a Sr Field Marketing Specialist to lead field marketing initiatives with a focus on the public sector, including US Federal space. You will drive pipeline generation, accelerate sales cycles, and play a major role in revenue growth as part of the Global Demand Generation team.

Reporting to the US Field and Growth Marketing Director, you will shape regional strategy, plan events (virtual and in-person), and execute ABM campaigns along with integrated channel programs

Qualifications

• Bachelor’s degree in Marketing, Business, or related field; MBA preferred but not required.

Responsibilities

• Strategic Ownership: Define and execute the field marketing strategy for your specific segment(s) aligned with corporate objectives, marketing goals, and sales targets.
• Data-Driven Strategy: Build and refine a field marketing strategy based on ROI analysis, pipeline attribution, and predictive analytics.
• Pipeline Management: Deliver measurable pipeline targets with full accountability for conversion across segment(s), target accounts and vertical segments.
• Stakeholder Engagement: Build strong relationships with Sales, Channel, BDR, Corporate Marketing, Marketing Services – Operations, Integrated Campaigns, Digital.
• Impactful Content: Collaborate with product marketing and creative teams to develop value proposition messaging and inform content strategy for campaigns.
• Partner Campaigns: Create and execute joint go-to-market strategies with key partners.

Education

Bachelor’s degree in Marketing, Business, or related field

Job description

Over 50,000 customers globally trust our end-to-end, cloud-driven networking solutions. They rely on our top-rated services and support to accelerate their digital transformation efforts and deliver unprecedented progress. With double-digit growth year over year, no provider is better positioned to deliver scalable outcomes than Extreme.

Inclusion is one of our core values and in our DNA. We are committed to fostering an inclusive workplace that embraces our differences and creates an atmosphere where all our employees thrive because of their differences, not in spite of them.

Become part of Something big with Extreme! As a global networking leader, learn why there’s no better time to join the Extreme team.

Job Description

What you will do (Job Specific Details on the nature of the job and responsibilities).

Role Summary

Extreme Networks is seeking a strategic and experienced Sr Field Marketing Specialist to lead field marketing initiatives in public sector, including US Federal space. This role drives pipeline generation, accelerates sales cycles, and plays a major role in growing revenue. As a member of the Global Demand Generation team, in this role you will evolve the strategy, planning, and execution of high-impact field marketing customer acquisition and expansion programs - virtual and in-person field events, targeted demand generation and account-based campaigns, and integrated full funnel marketing channel initiatives. The ideal candidate brings deep experience in field marketing, cross-functional collaboration, maximizing ROI, and data-driven decision-making.

Reporting to the US Field and Growth Marketing Director in this role you will work collaboratively on the regional direct/channel strategy and execution as well as support related growth marketing initiatives for the Americas region.

Key Responsibilities

• Strategic Ownership: Define and execute the field marketing strategy for your specific segment(s) aligned with corporate objectives, marketing goals, and sales targets. Own end-to-end planning and execution of strategy and tactics. Design repeatable, scalable programs and processes that generate predictable pipeline growth.
• Data-Driven Strategy: Build and refine a field marketing strategy based on rigorous ROI analysis, pipeline attribution, and predictive analytics.
• Pipeline Management: Deliver measurable pipeline targets with full accountability for conversion across your segment(s), target accounts and vertical segments. Optimize programs and processes that continuously improve conversion rates.
• Stakeholder Engagement: Build strong relationships and alignment with key stakeholder organizations including Sales, Channel, BDR, Corporate Marketing, Marketing Services – Operations, Integrated Campaigns, Digital.
• Impactful Content: Collaborate with product marketing and creative teams to develop value proposition messaging and inform content strategy. Support the sales team by identifying assets and customizing content to execute successful campaigns to support the sales motion.
• Partner Campaigns: Create and execute joint go-to-market strategies supporting pipeline generation goals with key partners.

Qualifications

• Bachelor’s degree in Marketing, Business, or related field (MBA preferred but not required