SR DIRECTOR MARKETING OPERATIONS

Jack in the Box

California

On-site

USD 170,000 - 250,000

Full time

4 days ago
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Benefits offered by this job

Medical insurance
Dental insurance
Vision insurance
401(k) with company match
Tuition reimbursement
Employee assistance program

Job summary

Jack in the Box is seeking a senior strategic partner to the CMO who will lead and streamline marketing operations, establishing governance, operating rhythms, resources, budgets, agency model, workflows, and launch disciplines needed to drive focus, discipline, speed, and accountable execution.

As part of Marketing Leadership, you translate priorities into programs, manage calendars and budgets, and ensure cross-functional readiness for successful systemwide launches across paid, owned, earned,

Qualifications

  • 12+ years in marketing operations, business operations, or related fields.
  • Experience in large organizations and launch governance.
  • Willingness to travel 20–25%.
  • Strong cross-functional leadership and collaboration.

Responsibilities

  • Translate Marketing priorities into organizational workstreams, milestones, owners, and operating plans.
  • Design a calendar of programs, launches, promotions, brand moments, and customer programs across channels.
  • Establish and manage the operating cadence for the Marketing organization.
  • Lead cross-functional alignment across Marketing functions to reduce silos and gaps.
  • Prepare for CMO reviews with clear decision-ready information.
  • Lead the development and management of the annual integrated Marketing calendar with cross-functional partners.
  • Own the integrated portfolio of Marketing initiatives and evaluate new items.
  • Oversee Marketing budget operations, forecasting, and financial planning in partnership with Finance.
  • Lead agency and partner operations, negotiations, and governance.
  • Lead Launch Excellence and cross-functional readiness for priority programs.

Skills

Marketing operations
Cross-functional leadership
Program management
Budget & financial governance

Education

Bachelor's degree in Marketing or related field
MBA preferred

Job description

This role is responsible serving as a senior strategic partner to the CMO and leading and streamlining marketing operations establishing the governance, operating rhythms, resources, budgets, agency model, workflows, and launch disciplines needed to drive focus, discipline, speed, and accountable execution. Partners with the CMO and Marketing Leadership Team to prioritize high-value opportunities, align teams and resources, and ensure programs are sufficiently financially viable, operationally executable, teams are aligned around shared priorities, and ready for successful systemwide launch and execution.

KEY DUTIES/RESPONSIBILITIES:
Marketing Leadership Operations

Translates Marketing priorities into clear organizational priorities, workstreams, milestones, owners, and operating plans.

Leads the process to design a calendar of sales-driving programs, product launches, promotions, brand moments, value initiatives, and customer programs that can be brought to market cohesively across paid, owned, earned, digital, restaurant, and franchise channels.

Establishes and manages the operating cadence for the Marketing organization, including leadership forums, business reviews, planning cycles, and decision-making forums.

Connects work across Marketing functions to reduce silos, duplication, conflicting priorities, and executional gaps.

Leads preparation for critical CMO and Marketing Leadership Team reviews, ensuring decisions are framed clearly and leaders have the information needed to make them.

Marketing Calendar & Commercial Planning

Leads the development and ongoing management of the annual integrated Marketing calendar, translating business, brand, menu, value, customer, and growth priorities into a cohesive commercial plan.

Partners with Brand Marketing, Product Marketing, Culinary, Digital & Growth, Communications, Operations, and other functions to build commercialized programs that connect compelling customer propositions with products, offers, experiences, and marketing.

Integrates product innovation, promotions, value, brand programs, partnerships, cultural moments, loyalty and digital initiatives into one connected Marketing calendar.

Marketing Portfolio & Priority Management

Owns the integrated portfolio of Marketing initiatives supporting the approved Marketing calendar.

Evaluates proposed additions against business impact, commercial potential, organizational capacity, timing, dependencies, and existing commitments.

Maintains an integrated view of programs, campaigns, product launches, digital initiatives, customer programs, and organizational priorities.

Marketing Budget & Financial Operations

Leads Marketing budget operations and reporting in close partnership with Finance and Marketing leaders to provide clear visibility into budgets, commitments, actuals, forecasts, and risks.

Coordinates Marketing's annual budgeting, forecasting, and financial planning processes and monitors Marketing expenditures to flag significant variances and risks.

Agency & Partner Operations

Leads the operating model and commercial management of Marketing's agency and external partnerships eliminating overlapping scope and improving effectiveness.

Leads agency scope and fee management, commercial negotiations, and ongoing financial governance in partnership with Procurement, Finance, Legal, and Marketing leadership.

Establishes consistent agency operating practices, workflows, business reviews, and performance expectations.

Launch Excellence & Cross‑Functional Readiness

Leads Marketing's launch excellence discipline for priority programs, campaigns, products, promotions, digital initiatives, and other major business launches. Establishes clear launch milestones, readiness criteria, owners, dependencies, decision points, and escalation protocols.

Establishes regular readiness reviews that identify risks, gaps, and unresolved decisions and drives resolution of cross‑functional issues that threaten launch success.

Ensures post‑launch learnings are captured and incorporated into future launch processes.

Franchisee Content & System Communication Operations

Ensures the development, sequencing, and operational readiness of Marketing content and materials for franchisee‑facing communications.

Establishes consistent processes, calendars, owners, and approval paths for Marketing information that must be communicated to the franchise system.

Partners with Franchise and Field teams to improve visibility into upcoming Marketing activity and readiness requirements.

Cross‑Functional Leadership & Governance

Serves as the operational connector between Marketing and key enterprise functions.

Establishes governance and operating forums that enable faster decisions and stronger cross‑functional accountability.

Clarifies ownership and decision rights when work spans multiple functions.

Surfaces dependencies and potential execution issues early and ensures the appropriate leaders are engaged to resolve them.

Builds strong relationships across corporate and franchise stakeholders while maintaining accountability to agreed priorities, timelines, and decisions.

Drives a culture of transparency, constructive challenge, accountability, and disciplined execution.

Education

Education – Bachelor's degree in Marketing, Business Administration, Finance, Operations, Project Management, or related field required. MBA or advanced degree preferred.

Experience

Experience – 12+ years of progressive experience in marketing operations, business operations, portfolio management, integrated marketing, program management, agency operations, consulting, or related disciplines. Experience within the Restaurant, Consumer Products, Retail, Hospitality, or Franchise industries strongly preferred. Demonstrated experience building and leading operating systems across complex organizations, including portfolio and intake governance, capacity planning, budget management, agency operations, cross‑functional workflows, and large‑scale launch management.

Ability to travel approximately 20‑25% of time as business needs require.

Total Rewards

Jack in the Box Inc. offers a competitive salary and Total Rewards package that includes: medical, dental, vision, Health Spending Account (HSA), Flexible Spending Account (FSA), Life and Disability Plans, 401(k) plan with company match, Legal Plan, Pet Insurance, Tuition Reimbursement, and Employee Assistance Program.

Culture

Our culture is fun and innovative – ‘Work Happy’ with us!

Salary

The range for this position is $170,000 - $250,000 and is based on an employee located at our corporate headquarters. If the candidate is hired in a different city to work remote, we may apply a geographic pay differential based on the cost of labor in the market in which the employee resides.

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