Sr. Designer, Web Creative

Williams-Sonoma Inc.; Portland (OR); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Employee discount on WSI brands

Health benefits

401(k) plan

Paid time off

WSI University learning opportunities

Job summary

Williams-Sonoma, Inc. is seeking a Senior Designer, Site Creative to craft engaging, user-centered experiences for the Rejuvenation website.

You will shape landing pages, merchandising content, and campaigns, collaborating with Ecommerce, Merchandising, Marketing, Brand, and Technology to boost product discovery and conversion. In this hands-on role, you will lead projects from concept through launch, mentor designers, and develop Figma design systems for consistent execution.

Qualifications

• 4+ years of professional digital design experience in ecommerce/retail
• Strong portfolio with site creative, UX thinking, typography, layout, and visual storytelling including wireframes, prototypes, and finished digital experiences
• Experience designing landing pages, merchandising content, campaigns, and UX improvements
• Ability to lead design projects from concept through implementation with cross-functional feedback
• Proficiency in Figma and Adobe CC; familiarity with HTML a plus
• Knowledge of accessibility, responsive design, information hierarchy, and usability principles
• Experience creating and maintaining design systems and component libraries
• Excellent communication and collaboration skills; mentoring experience is a plus
• Bachelor’s degree in Graphic Design, Visual Arts, or related field, or equivalent professional experience

Responsibilities

• Design site creative across landing pages, merchandising experiences, promotional campaigns, and UX enhancements
• Independently lead assigned design projects from concept through launch
• Partner with Web Merchandising, Site Operations, Marketing, and Technology to translate objectives into design solutions
• Create wireframes, mockups, prototypes, and high-fidelity designs with clear communication of layout and interaction
• Apply UX best practices including accessibility, responsive design, information hierarchy and usability
• Collaborate with developers during implementation to ensure alignment with designs and brand standards
• Create and maintain Figma design systems with templates and component libraries
• Prepare and review creative files for accuracy, quality, and brand consistency
• Leverage customer feedback, analytics, usability testing, and business insights to refine designs
• Manage project timelines and communicate progress, dependencies, and risks
• Provide feedback and mentorship to other designers; support junior teammates

Skills

Digital design

UX thinking

Typography

Layout design

Visual storytelling

Wireframes

Prototypes

HTML knowledge

Accessibility

Communication

Mentoring

Education

Bachelor's degree in Graphic Design/Visual Arts

Tools

Figma

Adobe Creative Cloud

Photoshop

Illustrator

HTML

Job description

About the Team

The Creative team brings the Rejuvenation brand to life through thoughtful, compelling visual storytelling across every customer touchpoint. We partner closely with Marketing, Ecommerce, Merchandising, Brand, and Retail teams to create engaging creative that inspires customers and supports business goals. As part of Williams-Sonoma, Inc., Rejuvenation is committed to exceptional design, craftsmanship, and creating meaningful customer experiences.

Job Description

About the Role

The Senior Designer, Site Creative designs engaging, user-centered experiences across landing pages, merchandising content, promotional campaigns, and UX enhancements for the Rejuvenation website. This hands-on role independently leads assigned projects from concept through launch, partnering closely with Ecommerce, Merchandising, Marketing, and Technology to improve product discovery, customer confidence, and conversion. The Senior Designer reports to the Director of Creative, who provides creative direction and final approval, and may mentor or directly manage designers as team needs evolve.

Responsibilities

• Design site creative across landing pages, merchandising experiences, promotional campaigns, and UX enhancements, balancing brand storytelling with usability and business goals.
• Independently lead assigned design projects from concept through launch, presenting recommendations and incorporating feedback from the Director of Creative and cross-functional partners.
• Partner with Web Merchandising, Site Operations, Marketing, and Technology and Development teams to translate business objectives and campaign briefs into effective design solutions.
• Create wireframes, mockups, prototypes, and high-fidelity designs that clearly communicate layout, interaction patterns, and design intent.
• Apply UX best practices, including accessibility, responsive design, information hierarchy, and usability, to create intuitive customer experiences.
• Partner with developers during implementation, reviewing work in development and test environments to ensure the final experience aligns with approved designs and brand standards.
• Create, maintain, and develop Figma design systems with templates and component libraries to support consistent, efficient design execution.
• Prepare and review creative files for accuracy, quality, and brand consistency before final delivery.
• Use customer feedback, analytics, usability testing, and business insights to refine designs and improve site experiences.
• Manage project timelines and communicate progress, dependencies, and risks to ensure accurate, on-time delivery.
• Provide feedback and mentorship to other designers; when assigned direct reports, support their priorities, performance, and professional development.

Criteria

• 4+ years of professional digital design experience, preferably within ecommerce, retail, or direct-to-consumer.
• Strong portfolio demonstrating site creative, UX thinking, typography, layout, and visual storytelling, including wireframes, prototypes, and finished digital experiences.
• Experience designing landing pages, merchandising content, promotional campaigns, and UX improvements.
• Demonstrated ability to independently lead design projects from concept through implementation, incorporating creative direction and cross-functional feedback.
• Proficiency in Figma and Adobe Creative Cloud, particularly Photoshop and Illustrator; working knowledge of HTML preferred.
• Strong understanding of accessibility, responsive design, information hierarchy, and usability principles.
• Experience creating and maintaining design systems, component libraries, and templates.
• Strong communication, collaboration, and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
• Ability to provide constructive design feedback and mentor other designers; prior people management experience is a plus.
• Bachelor’s degree in Graphic Design, Visual Arts, or a related field, or equivalent professional experience.

Our Culture & Values

We believe that taking care of our people is vital to our success and we strive to offer equitable and transparent practices for all. We prioritize connection, growth, and wellbeing.

People First

Putting People First means investing in overall well-being and opportunities to grow and advance within the organization. Depending on the position and location, here are a few highlights of what benefits may be available:

Benefits

• A generous discount on all WSI brands
• A 401(k) plan and other investment opportunities
• Paid vacations, holidays, and time off to volunteer
• Health benefits, dental and vision insurance, including same-sex domestic partner benefits
• Tax-free commuter benefits
• A wellness program that supports your physical, financial and emotional health

Continued Learning

• In-person and online learning opportunities through WSI University
• Cross-brand and cross-function career opportunities
• Resources for self-development
• Advisor (Mentor) program
• Career development workshops, learning programs, and speaker series

WSI will not now or in the future commence an immigration case or "sponsor" an individual for this position (for example, H-1B or other employment-based immigration).

This role is not eligible for relocation assistance.

Williams-Sonoma, Inc. is an Equal Opportunity Employer. Williams-Sonoma, Inc. will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of the San Francisco Fair Chance Ordinance, or other applicable state or local laws and ordinances.