Sr. Data Analyst, e-Commerce Media Performance

Central Garden & Pet

Phoenix (AZ)

Hybrid

USD 90,000 - 120,000

Full time

4 days ago
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Benefits offered by this job

Medical Insurance
Dental Insurance
Vision Insurance
401k with company match
Paid vacation and holidays
Employee Assistance Program
Education Assistance
Referral Program
On‑demand pay
Parental leave

Job summary

Central Garden & Pet’s eCommerce Media team seeks a Sr. Data Analyst to own reporting across Amazon, Chewy, Walmart, Target, and other retailers. The role blends analytics with decision support, guiding retail media investments and cross‑BU collaboration.

Based in Phoenix, AZ, you will partner with Finance and Digital Shelf teams, delivering actionable insights and dashboards, while advancing campaigns and playbooks in a hybrid setup.

Qualifications

  • Must have strong analytical and problem‑solving skills; possess excellent verbal and written communications skills
  • Prior experience collecting, cleaning, validating, and joining data from various sources for dashboard development and analysis
  • Experience with digital retail media platforms and cross‑BU collaboration is highly desirable

Responsibilities

  • Build and maintain standardized reporting on spend, ACOS, ROAS, TACOS, impressions, clicks, CPC, share of voice, and new‑to‑brand metrics; execute and deliver weekly/monthly/quarterly scorecards to BUs and leadership
  • Recommend budgets, keyword optimizations, and targeting strategies to BU retail media leads; identify negative keywords, new‑to‑brand opportunities, and high‑ROI placements
  • Partner with Finance to connect retail media spend to revenue, margin, and profitability; collaborate with digital shelf teams to link media insights to PDP performance and conversion
  • Develop and document playbooks for campaign setup, reporting cadence, and optimization levers; support BU retail media leads with training and ad‑hoc analytics; manage day‑to‑day coordination of PacVueand retailer media relationships

Skills

Data analysis
Dashboard development
Cross-functional collaboration
Excel
Power BI
SQL
Retail media platforms
Communication

Education

Bachelor’s degree in business or related field

Tools

Power BI
PacVue
Meta Advertising Platform
Amazon Advertising
Amazon Marketing Cloud
Walmart Connect

Job description

The Central Garden & Pet eCommerce business accounts for a meaningful (and rapidly growing!) part of the total Central business within the Pet Segment and is a critical component to continuing to accelerate our overall business. The Sr. Data Analyst of eCommerce Media Performance will own weekly, monthly, and quarterly reporting of digital media performance across Amazon, Chewy, Walmart, Target, and other priority retailers in addition to ad‑hoc analysis. This high‑visibility role combines e‑Commerce Media expertise with analytics and decision support, ensuring the eCommerce team makes intentional decisions on its retail media investments. The analyst will serve as a cross‑BU and sales partner, delivering actionable recommendations to retail and digital media leads embedded in each business unit.

This position will be based out of our Phoenix, AZ and will report to the Director of Finance & Analytics, Pet eCommerce. We operate in a hybrid work environment that balances in‑person collaboration with workplace flexibility. Employees are currently expected to work from the office at least three (3) days per week. Beginning in September 2026, our hybrid model will transition to four (4) in‑office days per week to support greater collaboration, learning, and team connection. For more information on Central Garden & Pet and our exciting brands, please visit www.central.com

KEY RESPONSIBILITIES
Performance Reporting & Dashboards:

Build and maintain standardized reporting on spend, ACOS, ROAS, TACOS, impressions, clicks, CPC, share of voice, and new‑to‑brand metrics; execute and deliver weekly/monthly/quarterly scorecards to BUs and leadership

Optimization & Insights

Recommend budgets, keyword optimizations, and targeting strategies to BU retail media leads; identify negative keywords, new‑to‑brand opportunities, and high‑ROI placements.

Cross‑Functional Alignment

Partner with Finance to connect retail media spend to revenue, margin, and profitability; collaborate with digital shelf teams to link media insights to PDP performance and conversion.

Best Practices & Enablement

Develop and document playbooks for campaign setup, reporting cadence, and optimization levers; support BU retail media leads with training and ad‑hoc analytics; manage day‑to‑day coordination of PacVueand retailer media relationships.

QUALIFICATIONS
  • Must have strong analytical and problem‑solving skills; possess excellent verbal and written communications skills
  • Must have prior experience collecting, cleaning, validating, and joining data from various sources for dashboard development and analysis
  • Prior experience with Meta Advertising Platform, Amazon Advertising and Amazon Marketing Cloud, Walmart Connect, and other digital marketing/media a plus
  • Proven ability in working cross‑functionally to achieve results
  • Strong communication skills with ability to influence decision makers and indirect reports
  • Ability to work independently with some direction; superior organizational skills
  • Professional demeanor and integrity; works extremely well in teams
  • Strong working knowledge of the Microsoft Office suite; expert level Excel skills; Power Query; Power BI
MINIMUM EXPERIENCE & EDUCATION
  • Bachelor’s degree in business or related field required
  • 3+ years of relevant CPG data analysis, and dashboard building Experience required
  • 5+ years of experience working in a consumer‑packaged goods (CPG), fast‑moving consumer goods (FMCG), consumer durables industry, and/or Retail strongly preferred
WORKING CONDITIONS
  • Comfortable, corporate office environment; frequent use of phone and PC; required overnight business travel approximately 10% of the time after onboarding
BENEFITS PACKAGE & EMPLOYEE PROGRAMS:
  • Comprehensive Medical, Dental, and Vision Insurance
  • Free Life and Disability Insurance
  • Health and Dependent Care Flexible Spending Accounts
  • 401k with 3% company match and annual employer discretionary contribution
  • Paid vacation, holidays and sick time
  • Employee Assistance Program
  • Access to thousands of free online courses
  • Discounts on cell phones, movie tickets, gym memberships, and more!
  • Education Assistance (both college degrees and professional certifications)
  • Referral Program with cash bonus
  • Access to on‑demand pay
  • Paid parental leave

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability status, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by law.

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