Sr CPG Package Designer - Snacks

Campbell Soup Company; Camden (NJ); On-site; USD 85,000 - 116,000; Full time

Benefits offered by this job

Health insurance

401(k) plan with company match

Paid time off & holidays

Job summary

Campbell Soup Company is seeking a seasoned design leader to shape the Snacks portfolio, translating strategic objectives into compelling packaging and brand experiences. You will guide projects from ideation to completion, ensuring brand consistency and retail impact.

The role demands 5+ years of consumer goods design, a strong portfolio, and proficiency in Adobe Creative Suite. Collaboration with marketing and production teams is essential for on-time delivery.

Qualifications

• 5+ years of experience in brand and packaging design, preferably in consumer goods.
• Strong design strategy and execution skills with ability to balance creative vision and business objectives.
• Portfolio link must be included in application/resume to be considered.

Responsibilities

• Lead design projects from concept to execution with brand consistency.
• Develop innovative design solutions to elevate storytelling and consumer engagement.
• Craft packaging designs and visual identities to reinforce brand equity and stand out at retail.
• Collaborate cross-functionally with marketing, innovation, and commercialization teams.
• Create and present design decks showcasing strategic thinking.
• Track market trends and design techniques to stay ahead.

Skills

Brand & packaging design

Design strategy

Storytelling & presentation

Independent & collaborative

Education

Bachelor's Degree in Design/Visual Communication

Tools

Adobe Creative Suite

Artwork production & pre-press

Job description

Since 1869, we've connected people through food they love. We’re proud to be stewards of amazing brands that people trust. Our portfolio includes the iconic Campbell’s brand, as well as Cape Cod, Chunky, Goldfish, Kettle Brand, Lance, Late July, Pacific Foods, Pepperidge Farm, Prego, Pace, Rao’s Homemade, Snack Factory, Snyder’s of Hanover. Swanson, and V8. Here, you will make a difference every day. You will be supported to build a rewarding career with opportunities to grow, innovate and inspire. Make history with us.

Benefits

Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners). Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting. Campbell’s offers unlimited sick time along with paid time off and holiday pay. If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store. Giving back to the communities where our employees work and live is very important to Campbell’s. Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually. Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

Shape the design direction of the Snacks portfolio (Goldfish, Pepperidge Farm, Late July, etc)

Translate strategic objectives into compelling design solutions. Develop original concepts and guide projects from ideation to completion. Create impactful packaging and brand experiences that resonate with consumers.

What you will do

• Lead Design Projects: Drive creative development from concept to execution, ensuring strategic alignment and brand consistency
• Conceptual Thinking: Develop innovative design solutions that elevate brand storytelling and enhance consumer engagement
• Brand & Packaging Expertise: Craft exceptional packaging designs and visual identities that reinforce brand equity and stand out at retail
• Cross-Functional Collaboration: Partner with marketing, innovation, and commercialization teams to bring designs to market effectively
• Design Presentations: Create and present compelling design decks that showcase strategic thinking
• Market & Trend Research: Stay ahead of industry trends, competitive landscapes, and emerging design techniques
• Technical Execution: Work closely with production teams to ensure flawless execution across all touchpoints

Who you will work with

• Marketing teams
• Innovation teams
• Commercialization teams
• Production teams

What you bring to the table

• Bachelor's Degree in Design, Visual Communication, or a related field
• 5+ years of experience in brand and packaging design, preferably in consumer goods
• Package design experience with CPG/FMCG brands is required
• Portfolio link MUST be included in application and/or resume to be considered
• Strong design strategy and execution skills—balancing creative vision with business objectives
• Expertise in Adobe Creative Suite and other industry-standard design tools
• Experience in artwork production & pre-press for high-quality output across formats
• Exceptional storytelling and presentation skills to communicate design rationale
• Ability to work independently and collaboratively in a fast-paced environment
• Experience at a design or creative agency strongly preferred
• Knowledge of commercialization processes and participation in cross-functional meetings

Compensation and Benefits

The target base salary range for this full-time, salaried position is between $84,600-$116,300 Individual base pay depends on work location and additional factors such as experience, job-related skills, and relevant education or training. Total pay may include other forms of compensation. In addition, we offer competitive health, dental, 401k and wellness benefits beginning on the first day of employment. Please ask your Talent Acquisition Partner for more information about our total rewards package.

Equal Opportunity Statement

The Company is committed to providing equal opportunity for employees and qualified applicants in all aspects of the employment relationship, including consideration for employment, without regard to race, color, sex, sexual orientation, gender identity, national origin, citizenship, marital status, protected veteran status, disability, age, religion, or any other classification protected by law.

Are you our missing ingredient?