Sr. Content Strategist

PixelSpoke; United States; Hybrid; USD 85,000 - 95,000; Full time

Job summary

PixelSpoke is seeking a Sr. Content Strategist to own and scale content for credit union client sites. You will define strategy, build processes, and lead a bench of writers and contractors. You’ll also ensure content quality, collaborate with design in Figma, and train clients on our content approach.

The role is remote from anywhere in the United States, with a salary range of $85,000–$95,000 and a strong emphasis on building structure where none exists yet.

Qualifications

• Experience leading a content or creative function — agency, in-house, or a business you ran yourself.
• Strong writing and editing background; UX copywriting is a plus.
• Track record of building or improving processes in ambiguous, fast-moving environments.
• Comfort partnering across strategy, PM, and design/development.
• Strong project management: manage multiple projects, budgets, contractors, timelines.
• Ability to learn new technology tools quickly and adapt to client needs.
• Comfort with ambiguity when brand guides are not defined, write on-brand copy.

Responsibilities

• Own content strategy for client website projects, including IA input and brand voice adherence.
• Source, onboard, and manage freelance content contractors with scheduling and invoicing.
• Set and run QA for content deliverables across redesign and retainer projects.
• Serve as PixelSpoke's go-to expert on WordPress CMS admin experience and client demos.

Skills

Content leadership

Strong writing/editing

UX copywriting

Process improvement

Project management

Ambiguity handling

Client/ contractor management

Job description

Location: Remote from anywhere in the United States

Salary Range: $85,000 - $95,000 annually

Department: UX Design

Please read this thoroughly (and all the way to the end) and know we do not accept resumes without the accompaniment of a cover letter. We want to get to know you a bit, so help us out!

Enjoy the Journey With PixelSpoke!

PixelSpoke is an environment for the curious, solution-oriented, good‑humored creatives inside each of us — and we’re looking for our next outstanding team member.

About the Position

The Sr. Content Strategist is responsible for creating the content on our credit union clients' websites — and for owning content as a discipline at PixelSpoke more broadly. Beyond producing website copy, you'll build the strategy, process, and team that makes great content possible across every client project: defining our approach to content strategy and UX writing, sourcing and managing a bench of freelance content contractors, and setting the quality bar for everything that goes live on our clients' websites.

This is a build role on the content side. Content has recently been covered by interim resources without a dedicated owner, so a lot of what makes this function work well doesn't exist yet — you'll be creating structure, standards, and process as much as you'll be managing execution. We're looking for someone who is energized by that kind of ambiguity, not someone who needs a fully built department to step into.

Key responsibilities include:

• Own content strategy for client website projects, including information architecture input, UX writing standards, and adherence to each client's established brand voice
• Source, vet, onboard, and manage a bench of freelance content contractors — including scheduling, invoice approval, and maintaining a consistent quality bar across the roster
• Set and run the QA process for content deliverables across active redesign and retainer projects, including QA'ing live client sites and filing bug tickets as needed
• Serve as PixelSpoke's go‑to expert on the WordPress CMS admin experience — including running admin demos for prospective clients, training new clients on the admin area, and knowing how, where, and when to use the components in our component library
• Work directly in Figma alongside our design team to review page layouts, align content with design intent, and flag content‑related considerations before handoff
• Partner with Client Services and UX at project kickoff to scope content timelines and expectations, and train clients on our content process where needed
• Build and document the content function's process and standards — much of this is being created for the first time, so judgment and process‑building skill matter as much as content expertise
• Partner with Account Managers and our Senior Digital Analyst to identify content‑related opportunities for existing clients, such as content audits or conversion optimization

A Day in the Life

Each day starts with a short team huddle to get everyone aligned. After that, you might review contractor deliverables against a project's content outline, then jump on a call with a content contractor to walk through feedback on a batch of page copy. Midday, you meet with an Account Manager to scope content needs for an upcoming client kickoff.

At lunch, you grab a virtual coffee with a teammate, or step outside for some fresh air. In the afternoon, you QA a freshly launched client site, filing a couple of bug tickets for the dev team before hopping on a quick call to train a new client on their site's admin area. You end your day reviewing invoices from your contractor bench and sending a quick update to Client Services on where an in‑flight project's content stands.

One note on rhythm: this role ebbs and flows with our project load. When things are busy, you'll lean heavily on your freelancer bench to get content across the finish line. When things are slower, you're the one writing — hands‑on, drafting copy yourself.

More About the Position

We’re Looking for Someone With…

• Experience leading a content or creative function — within an agency, in‑house team, or a business you ran yourself — including sourcing, developing, and managing writers or contractors
• A strong writing and editing background; direct website or UX copywriting experience is a plus but not required if you bring strong strategic writing chops from another field
• A demonstrated track record of building or improving processes and systems in an ambiguous, fast‑moving environment
• Comfort partnering across strategy, project management, and design/development disciplines
• Strong project management skills, including the ability to manage multiple projects, budgets, contractors, and timelines concurrently
• A proven track record of quickly learning new technology tools and systems
• Comfort with ambiguity when a client doesn't have strong brand guides in place — and the ability to suss out the key information needed from clients to still write compelling, on‑brand copy
• Ability to own, execute, and continually improve on a process — including ones you're building for the first time
• An ownership mentality, who is excited about potentially becoming a co‑owner of the company after three years
• Familiarity with the credit union industry is a bonus — or a genuine curiosity to develop it

Sr. Content Strategist

Classification: Full-Time, Exempt

Location: Remote from anywhere in the United States

Salary Range: $85,000 - $95,000 annually

Department: UX Design

Please read this thoroughly (and all the way to the end) and know we do not accept resumes without the accompaniment of a cover letter. We want to get to know you a bit, so help us out!

Enjoy the Journey With PixelSpoke!

PixelSpoke is an environment for the curious, solution-oriented, good‑humored creatives inside each of us — and we’re looking for our next outstanding team member.

About the Position

The Sr. Content Strategist is responsible for creating the content on our credit union clients' websites — and for owning content as a discipline at PixelSpoke more broadly. Beyond producing website copy, you'll build the strategy, process, and team that makes great content possible across every client project: defining our approach to content strategy and UX writing, sourcing and managing a bench of freelance content contractors, and setting the quality bar for everything that goes live on our clients' websites.

This is a build role on the content side. Content has recently been covered by interim resources without a dedicated owner, so a lot of what makes this function work well doesn't exist yet — you'll be creating structure, standards, and process as much as you'll be managing execution. We're looking for someone who is energized by that kind of ambiguity, not someone who needs a fully built department to step into.

Key responsibilities include:

• Own content strategy for client website projects, including information architecture input, UX writing standards, and adherence to each client's established brand voice
• Source, vet, onboard, and manage a bench of freelance content contractors — including scheduling, invoice approval, and maintaining a consistent quality bar across the roster
• Set and run the QA process for content deliverables across active redesign and retainer projects, including QA'ing live client sites and filing bug tickets as needed
• Serve as PixelSp