Sr. Brand Designer

Carhartt, Inc.; Dearborn, Northern (MI, KY); Hybrid; USD 90,000 - 120,000; Full time

Job summary

Carhartt, Inc. seeks a Sr. Brand Designer in Dearborn, MI.

You will lead visual concepts for campaigns, mentor junior designers, and work with stakeholders to ensure brand consistency across channels. The role blends creative leadership with hands-on design using Adobe Creative Suite and related tools in a hybrid environment. You will collaborate with Marketing, Product, and Creative leadership to evolve the Carhartt brand while guiding teams through concept to execution and presenting

Qualifications

• 7+ years of creative design experience in brand or retail assets.
• Agency or in-house brand experience required.
• Portfolio showing retail, packaging, promotions or ad campaigns.
• Ability to translate strategy into Carhartt-specific creative.
• Strong knowledge of brand integrity and standardization.
• Excellent organization and attention to detail.
• Proficiency in Adobe Creative Suite; familiarity with Figma/Miro is a plus.

Responsibilities

• Lead creation of visuals for campaigns and brand initiatives.
• Manage asset creation and distribution with cross-functional teams.
• Design centers, brand guidelines, logos, icons, signage, catalogs, and motion graphics.
• Mentor junior designers and foster a healthy creative environment.
• Collaborate with Brand Design Manager to develop innovative concepts.
• Ensure brand consistency and effective communication across channels.
• Proactively solve problems and pursue continuous learning.
• Partner with Marketing, Product and Creative leadership.

Skills

Brand design

Creative design

Adobe Creative Suite

Presentation decks

Brand integrity

Organizational skills

Mentoring

Cross-functional collaboration

Education

Bachelor’s degree in related field

Tools

Figma

Miro

Job description

Position Details

Title: Sr. Brand Designer

Department: Marketing

Reports to: Manager, Brand Design

Location: Dearborn, MI

Job Classification: Hybrid

FLSA Status: Exempt

Job Band: Professional

Job Summary

A Senior Brand Designer at Carhartt isan experienced design professional responsible for leading graphic design projects, mentoring junior designers, collaborating with stakeholders, and ensuring all creative work aligns with the Carhartt brand. This role is responsible for developing impactful visual concepts across various mediums.It requires a strong understanding of design principles, proficiency in Adobe Creative Suite, and excellent communication skills to guide the design process from conception to final execution.

Inspired by Hard Work

At Carhartt, the values of hard work—dependability, honesty, and trust—are rooted in the legacy of our founder, Hamilton Carhartt. His commitment to serving hardworking people continues to inspire everything we do. Guided by his legacy and our mission—We serve and protect all hardworking people by building durable products—we remain dedicated to upholding these principles in every decision we make and every product we create.

Associate Responsibilities

• Lead the creation of visual concepts for new campaigns and brand initiatives.
• Manage asset creation and distribution with larger cross-functional teams.
• Design initiatives may include creative centers, brand guidelines, logos, icons, retail signage, catalogs, presentation design, motion graphics and digital support.
• Engage in team building
• Support a healthy creative environment with fellow team members through collaboration and constructive critique.
• Help mentor junior designers.
• Work closely with the Brand Design Manager playing a key role in researching and proposing innovative design concepts and creative ideas to contribute to Carhartt’s brand evolution.
• Maintain a proactive approach to problem-solving and continuous learning.
• Work with cross-functional partners
• Partner with Marketing, Product, and Creative leadership to ensure brand consistency, effectiveness and efficiency across all brand channels.

Required Education

• Bachelor’s degreein related field or equivalent years of work experience may be considered in lieu of degree

Required Skills & Experience

• 7+ years of creative design experience
• Agency or In-house brand experience is required
• Portfolio demonstrating high-quality creative work for retail, packaging, promotions, social, or ad campaigns
• Ability to translate strategy into creative solutions that are uniquely Carhartt. Demonstrated ability to create presentation decks and articulate concepts
• Deep understanding of brand integrity and brand standardization
• Good organizational skills with demonstrated ability to prioritize workload and attention to detail
• Experience and proficiency using Adobe creative suite
• Extra credit for experience in Figma/Miro, motion graphics, illustration or photography

Physical Requirements and Working Conditions

• Office environment; cubicle setting
• Domestic travel required (up to 25%)
• This position has a Hybrid location: Associate will work on-site regularly as needed for work activities.
• Carhartt is a tobacco free workplace.

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