Sr. Associate, Influencer

GN1 Golin/Harris International; United States; On-site; USD 60,000 - 70,000; Full time

Job summary

Golin Ketchum is seeking a Senior Associate, Influencer to identify and vet influencers, manage campaigns, and build relationships with online creators. You will work with tools like CreatorIQ to align influencer selections with client objectives and ensure campaigns meet budgets and timelines.

This role emphasizes collaboration between client teams and influencers, adherence to FTC guidelines, and contributing to growth across multiple industries while upholding Omnicom’s in-office requirements.

Qualifications

• Bachelor’s degree in marketing, communications or related field with 2+ years’ experience at a digital, advertising, media or PR agency, and a deep understanding of social media and influencer strategy.
• Passion for digital marketing and social platforms/tools.
• Excellent verbal, written, presentation and problem-solving skills.
• Experience with influencer networks and measurement tools.
• Experience creating and executing paid social campaigns across Facebook, Snapchat, Twitter, Instagram and LinkedIn.

Responsibilities

• Identify and vet new and up-and-coming influencers for current and future programs.
• Utilize CreatorIQ to recommend influencers based on client objectives and metrics.
• Manage influencer campaigns and logistics, including budgets, contracts, and campaign data.
• Build meaningful relationships with influencers to deliver high-quality content and engagement.
• Ensure influencer engagements meet client and FTC guidelines.

Skills

Influencer marketing

Social media strategy

Budget tracking

Contract management

FTC guidelines

Education

Bachelor’s degree in marketing, communications or related field

Tools

CreatorIQ

AirTable

Facebook/Instagram Ads platforms

Job description

Agency: Golin Ketchum Job Function: Media Job Subfunction: Earned Media Job Description: Senior Associate, Influencer Golin Ketchum is looking for a Senior Associate, Influencer to join our team! Golin Ketchum is the most awarded public relations agency of the decade. We create change that matters for our clients and our people. The kind of change that earns attention and shapes culture to build business. Formed in 2026 from the merger of two iconic PR agencies, Golin Ketchum combines fearless creative and strategic excellence, fueled by Omnicom’s industry-leading data and AI solutions, to uncover powerful insights and execute work that builds and protects the world’s greatest companies. With specialized expertise across consumer and brands, corporate affairs, healthcare, technology, and food, agriculture and nutrition, we deliver integrated, high-impact communications services at scale. At Golin Ketchum, culture matters. We are fiercely ambitious yet fundamentally kind and collaborate obsessively with the best clients in the world. Want to create change that matters with us?

What You’ll Do:

• Regularly identify and vet new and up-and-coming influencers for current and future programs.
• Utilize tools, like CreatorIQ, to put together influencer recommendations based on client objectives and key metrics.
• Work to help move forward influencer campaigns and logistics around through tactics such as: maintaining budget trackers, drafting/updating influencer contracts, updating campaign AirTables, obtaining influencer insurance and additional necessary program details.
• Create meaningful relationships with online influencers to deliver above and beyond content and engagement.
• Serve as a liaison between client teams and influencers to deliver mutually beneficial results.
• Manage off and online influencer engagements including experiential and influencer events.
• Ensure all influencer engagements, both paid and organic, meet client and FTC guidelines.
• Serve as an ambassador of Golin’s influencer capabilities as it relates to organic and new business opportunities.
• Cultivate a culture of support, growth and partnership among team.
• Foster and maintain productive and influential client relationships.
• Identify solutions and work with teams and independently to drive client success and grow relationships.
• Serve as culture builder and mentor, driving innovation and ideas while sparking team members’ careers.
• Help to develop influencer strategies across a number of industries, verticals, and brand programs.
• Stay on top of influencer marketing trends, relevant influencers for programs and industry news.

What You Have:

• Bachelor’s degree in marketing, communications or related field with 2+ years’ experience at a digital, advertising, media or PR agency, and a deep understanding of social media and digital marketing, specifically influencer strategy.
• Passion for uncovering the latest digital marketing and social media platforms and tools.
• Excellent verbal, written, presentation and problem-solving skills.
• Experience working with influencer networks, individual influencers and influencer identification, management and measurement tools.
• Experience creating and executing paid social and digital campaigns across social channels such as Facebook, Snapchat, Twitter, Instagram and LinkedIn.
• Ability to execute and measure multifaceted campaigns and day-to-day communications initiatives.
• A strong understanding of digital and content marketing strategies, the ability to integrate campaign elements across earned, owned and paid media, and apply analytics to measure results and provide insights.
• Highly adaptable and ability to shift priorities in real-time to meet client needs.

Golin Ketchum is proud to be an Equal Opportunity/Affirmative Action employer.

Golin Ketchum recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.

60k-70k

Omnicom’s policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom’s corporate group already require five days of in-office attendance. Omnicom is committed to hiring and developing exceptional talent. We agree that talent is uniquely distributed, and we’re focused on developing inclusive teams that can bring the best solutions to everything we do. We strongly believe that celebrating what makes us different makes us better together.

Join us—we look forward to getting to know you.

We will process your personal data in accordance with our Recruitment Privacy Notice. Link to Recruitment Privacy Notice: https://www.omc.com/privacy-notice

For US Job Seekers: It is the policy of Omnicom and any of its affiliates to provide equal employment opportunities to all employees and applicants for employment without regard to race, religion, color, ethnic origin, gender, gender identity, age, marital status, veteran status, sexual orientation, disability, or any other basis prohibited by applicable federal, state, or local law. EOE/AA/M/D/V/F. At Omnicom Group, careers are designed for growth. We’ve purposefully crafted a transformative talent experience built with accountability in action — focused on community, impact, and opportunity.