Sr Analyst Category Site Merchandising, Fun101

1114 Target Enterprise Inc; Minneapolis (MN); Hybrid; USD 73,000 - 132,000; Full time

Benefits offered by this job

401(k)

Employee discount

Short term disability

Long term disability

Paid sick leave

Paid national holidays

Paid vacation

Job summary

Target is hiring a Senior Analyst, Category Site Merchandising to elevate the online guest experience on Target.com and the Target app. You will drive category strategies and site merchandising, collaborating with merchandising, marketing, digital teams and analytics to translate business objectives into actionable tactics.

This role emphasizes growth, guest engagement, and financial accountability. The position operates as Hybrid/Flex for Your Day on the Target HQ MN location, balancing onsite

Qualifications

• Four-year degree or equivalent experience.
• 4+ years of e-commerce experience (Site Merchandising, Digital Marketing, etc.).
• Business acumen with an entrepreneurial, revenue-generating mindset.
• Strong technical acumen, curiosity and passion for customer experience.
• Understanding of broader e-commerce trends and innovations.
• Demonstrated experience in strategic and cross-functional influence, planning and execution.
• High level of initiative, accountability and organization, with the ability to manage ambiguity, risk, uncertainty and changing directions.
• Strong analytical and quantitative skills, including financial and business metrics in addition to site metrics.
• Excellent written and verbal communication skills with the ability to present to varying levels of leadership.

Responsibilities

• Site Experience Management: Develop and implement site merchandising experience and traffic driving strategies that drive guest engagement and bring business priorities to life.
• Analytics & Insights: Monitor KPIs across devices and platforms, guest behavior, and market trends; provide routine reporting and deep insights.
• Know and advocate for the Guest: Analyze consumer behavior and site metrics to enhance user experience.
• Cross-Functional Leadership: Partner with Digital, Marketing, and Merchandising teams to drive cohesive digital experiences.
• Innovation & Continuous Improvement: Identify opportunities for merchandising, technology, and process improvements.
• Results & Financial Accountability: Deliver financial results, topline sales and guest engagement.

Skills

Site Merchandising

Digital Marketing

Analytical skills

Verbal communication

Strategic thinking

Education

Bachelor's degree or equivalent

Job description

Pay and Benefits

The pay range is $73,000.00 - $132,000.00. Pay is based on several factors which vary based on position. These include labor markets and in some instances may include education, work experience and certifications.

In addition to your pay, Target cares about and invests in you as a team member, so that you can take care of yourself and your family.

Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves.

• 401(k)
• employee discount
• short term disability
• long term disability
• paid sick leave
• paid national holidays
• paid vacation

Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.

About Us

As a Fortune 50 company with more than 400,000 team members worldwide, Target is an iconic brand and one of America's leading retailers. Working at Target means the opportunity to help all families discover the joy of everyday life. Caring for our communities is woven into who we are, and we invest in the places we collectively live, work and play. We prioritize relationships, fuel and develop talent by creating growth opportunities, and succeed as one Target team. At our core, our purpose is ingrained in who we are, what we value, and how we work. It’s how we care, grow, and win together.

Digital Strategy & Platform

Right along with Target’s distinctive retail brand, we are constantly improving and innovating our digital shopping experience. Are you ready to excel in the fast-changing retail environment? Are you a customer service enthusiast who’s curious about the guest and can see the shopping journey through their eyes? Then you’ll have success on the Digital Strategy & Platform team, whose goal is to offer guests a seamless online shopping experience across our platforms—including Target.com and the store network’s fulfillment capabilities. Here, you’ll collaborate to create and implement the digital strategies that enrich the online experience through the right mix of personalization, simplicity and intuitiveness. Your ideas will support Target in complementing the beloved in-store shopping interaction with a convenient, reliable and instantly gratifying digital experience.

The Category Site Merchandising team focuses on increasing digital topline sales by optimizing conversion and the overall site experience. The team plays a crucial role in ensuring findability and discoverability of products, making it easy for guests to locate and discover items. By partnering with various teams within and outside of the Digital organization, the team drives the right experience for each category. Additionally, the team is responsible for delivering financial outcomes and plans for the digital business, ensuring that financial goals are met and sustained.

As a Senior Analyst, Category Site Merchandising you will elevate Target’s beloved in-store experience to the digital space, driving engagement across Target.com and the Target app. You will drive business growth through effective category management and site merchandising strategies; focused on optimizing the site experience for your category to maximize guest engagement and sales. You will collaborate closely with cross-functional teams, including merchandising, marketing, digital teams and analytics, to ensure seamless execution of category strategies and alignment with business goals. Your role is crucial in translating business objectives into actionable site merchandising tactics that enhance the digital shopping experience.

Core Responsibilities

• Site Experience Management: Develop and implement site merchandising experience and traffic driving strategies that drive guest engagement and bring business priorities to life. Translate internal and external insights into actionable plans that improve findability & discovery, enhance conversion and optimize the guest journey.
• Analytics & Insights: Monitor key performance indicators (KPIs) across devices and platforms, guest behavior, and market trends. Use these insights to refine strategies, influence cross-functional teams, and inform business decisions. Provide routine reporting on performance metrics, offering deep insights for continued optimization.
• Know and advocate for the Guest: Provide actionable insights by analyzing consumer behavior, site metrics, and demographic trends to enhance user experience. Develop a deep understanding of the user journey for your category.
• Cross-Functional Leadership: Establish strong partnerships across Digital, Marketing, and Merchandising teams to influence effectively and ensure activation of cohesive, high-impact digital experiences and traffic driving strategies.
• Innovation & Continuous Improvement: Continuously identify opportunities for innovation in merchandising, technology, and processes. Proactively drive progress, improvement, and advancement to enhance guest experiences.
• Results & Financial Accountability: Maintain a strong sense of accountability for delivering financial results, ensuring strategies drive topline sales, profitability, and guest engagement.

Core responsibilities of this job are described within this job description. Job duties may change at any time due to business needs.

About you

• Four-year degree or equivalent experience
• 4+ years of e-commerce experience (Site Merchandising, Digital Marketing, etc.)
• Business acumen with an entrepreneurial, revenue-generating mindset
• Must have strong technical acumen, curiosity and passion for customer experience
• Understanding of broader e-commerce trends and innovations
• Demonstrated experience in strategic and cross-functional influence, planning and execution
• High level of initiative, accountability and organization, with the ability to manage ambiguity, risk, uncertainty and changing directions
• Strong analytical and quantitative skills, including financial and business metrics in addition to site metrics
• Excellent written and verbal communication skills with the ability to present to varying levels of leadership

This position will operate as a Hybrid/Flex for Your Day work arrangement based on Target’s needs. A Hybrid/Flex for Your Day work arrangement means the team member’s core role will need to be performed both onsite at the Target HQ MN location the role is assigned to and virtually, depending upon what your role, team and tasks require for that day. Work duties cannot be performed outside of the country of the primary work location, unless otherwise prescribed by Target.

Our Benefits

We care about and invest in you as a team member, so that you can take care of yourself and your family. Target offers eligible team members and their dependents comprehensive health benefits and programs, which may include medical, vision, dental, life insurance and more, to help you and your family take care of your whole selves. Other benefits for eligible team members include 401(k), employee discount, short term disability, long term disability, paid sick leave, paid national holidays, and paid vacation. Find competitive benefits from financial and education to well-being and beyond at https://corporate.target.com/careers/benefits.

Target is committed to responsible corporate citizenship, ethical business practices, environmental stewardship and generous community support. Since 1946, we have given 5 percent of our profits back to our communities. Our goal is to work as one team to fulfill our unique brand promise to our guests, wherever and whenever they choose to shop.