Spring 2027 - Intern, Brand Marketing (Charlotte)

UP CAP; Charlotte (NC); On-site; USD 17,000 - 24,000; Part time

Benefits offered by this job

Paid internship at $15.00/hr.

Learning & development sessions

Job summary

Excel Sports Management seeks an internship candidate to support the Brand Marketing team in Charlotte. You will assist with research, brainstorming, event planning, and client communications while gaining exposure to sponsorship activation and on-site materials.

Ideal candidates are senior in college or graduate students, available for 24–29.9 hours per week, and able to report to the Charlotte office about 3 days weekly.

Qualifications

• Senior in college (completed junior year) or enrolled in graduate school, or hold a bachelor’s/postgraduate degree.
• Able to work 24–29.9 hours per week.
• Report to the Charlotte office approximately 3 days per week.

Responsibilities

• Assist the Brand Marketing team with research and brainstorming to create market opportunities for clients.
• Manage and track client deliverables data uploads.
• Support confidential client projects within Brand Marketing.
• Gain understanding of coordination and planning for marketing events and client appearances.
• Learn negotiation and execution processes for marketing contracts and appearances.
• Participate in pitching new brands and clients.
• Build and maintain positive client relationships to enhance partnerships and increase opportunities.
• Assist with sponsorship activation, hospitality, and marketing initiatives.
• Develop ideas for engaging event branding, collateral, and on-site materials.
• Create planning tracking tools and on-site materials such as rooming lists, confirmation documents, food and beverage schedules, and transportation manifests.
• Conduct research and analysis to provide industry insights and recommendations.
• Support day-to-day management of Brand Marketing clients across sponsorship marketing and activation initiatives.
• Facilitate daily client interactions across brand, property, and agency partners to support sponsorship functions and programming.
• Support development of creative platforms and consumer engagement activations for current and future sponsorship opportunities.
• Coordinate client-vendor relationships and activation deliverables.
• Create activation briefs, recaps, event itineraries, and staff plans.
• Assist in planning and supporting client status calls, including scheduling, agenda preparation, and maintaining status documents.
• Support teammates to ensure excellent client service and agency experience.
• Gain exposure to other divisions within Excel through occasional projects outside Brand Marketing.

Education

Senior standing in college

Graduate student

Bachelor’s or postgraduate degree

Tools

Excel

Job description

Your Role

Here’s what you will be doing:

• Assist the Brand Marketing team with research and brainstorming to create market opportunities for clients.
• Manage and track client deliverables data uploads.
• Support confidential client projects within Brand Marketing.
• Gain understanding of coordination and planning for marketing events and client appearances.
• Learn negotiation and execution processes for marketing contracts and appearances.
• Participate in pitching new brands and clients.
• Build and maintain positive client relationships to enhance partnerships and increase opportunities.
• Assist with sponsorship activation, hospitality, and marketing initiatives.
• Develop ideas for engaging event branding, collateral, and on-site materials.
• Create planning tracking tools and on-site materials such as rooming lists, confirmation documents, food and beverage schedules, and transportation manifests.
• Conduct research and analysis to provide industry insights and recommendations.
• Support day-to-day management of Brand Marketing clients across sponsorship marketing and activation initiatives.
• Facilitate daily client interactions across brand, property, and agency partners to support sponsorship functions and programming.
• Support development of creative platforms and consumer engagement activations for current and future sponsorship opportunities.
• Coordinate client-vendor relationships and activation deliverables.
• Create activation briefs, recaps, event itineraries, and staff plans.
• Assist in planning and supporting client status calls, including scheduling, agenda preparation, and maintaining status documents.
• Support teammates to ensure excellent client service and agency experience.
• Gain exposure to other divisions within Excel through occasional projects outside Brand Marketing.

About You

The company is looking for candidates who meet the following requirements:

• Be available to work 24-29.9 hours per week during the internship session.
• Be available to report to the Charlotte office approximately 3 days a week.
• Have senior standing in college (completed junior year of undergraduate studies), or be enrolled in graduate school, or hold a bachelor’s or postgraduate degree.

Compensation & Benefits

• Paid internship at $15.00 per hour.

Training & Development

• Opportunity to learn about various areas within Excel through lunch and learn sessions held throughout the semester.
• Access to the Excel team for industry advice and learning.

Career Progression

• Exposure to multiple divisions within Excel Sports Management through assigned projects outside the Brand Marketing group.