Sports Social Media Manager (Hybrid)

Work in Sports, Llc; Virginia; Presencial; USD 45.000 - 70.000; Jornada completa

Descripción de la vacante

Occident Wealth Management and Secure the Bag seeks a Social Media Manager to lead content creation and grow our online presence across Instagram, TikTok, LinkedIn, X, and YouTube. You’ll develop goals, strategies, and campaigns to raise awareness of NIL content, financial literacy programs, and athlete engagements, while producing engaging visuals and copy.

The role requires strong storytelling, data-driven optimization, and proven experience with sports-focused audiences.

Formación

• Mastery of major social platforms including Facebook, Instagram, Twitter, YouTube, LinkedIn, and TikTok.
• Proven experience working with athletes, collegiate or professional programs, or NIL brands.
• Strong writing and storytelling skills for short-form content and captions.
• Knowledge of social media analytics to track engagement and campaign performance.
• Minimum 1 year experience with Adobe Creative Suite, CapCut, Instagram Reels editor, Buffer/Later.
• Experience in sports, digital, or social space is advantageous.

Responsabilidades

• Grow our presence across Instagram, TikTok, LinkedIn, X, and YouTube.
• Draft captions, schedule posts, and upload real-time content from events and clips.
• Repurpose educational content into bite-sized visuals and videos.
• Coordinate social strategy around athlete appearances and brand partnerships.
• Track performance and adjust campaigns to optimize engagement.

Conocimientos

Social media management

Content creation

Storytelling

Campaign planning

Analytics

Communication

Multitasking

Educación

Bachelor's degree in marketing/communications

Currently enrolled in related program

Herramientas

Adobe Creative Suite

CapCut

Buffer/Later

Instagram Reels editor

Descripción del empleo

Secure the Bag (STB) are searching for someone with a special talent and a passion for sports, digital media, social media, marketing and videography to manage an exceptionally fast-paced and expanding financial literacy business for NCAA and NFL athletes and coaches.

Who we are:

Occident Wealth Management and Secure the Bag equips collegiate and professional athletes and coaches to become elite stewards of their finances. Occident Wealth Management specializes in financial planning for athletes, coaches, creating custom financial plans to align client's actions with intentions. Through our Secure The Bag (STB) program, we deliver high-impact, engaging financial literacy sessions to over 20 NCAA, NFL, and NBA teams.

The Secure the Bag financial literacy platform for collegiate athletes and NFL teams applies a unique blend of interactive presentations and participation that make financial concepts digestible, relatable, and implementable.

Position Summary:

Occident Wealth Management and Secure the Bag seeks a Social Media Manager to serve as our content creation lead, grow our social media presence across our social media channels. You'll help drive awareness, engagement, and growth for our financial literacy mission, NIL content and collegiate/NFL speaking engagement and the STB Podcast. This individual will oversee the development of goals, strategies, and implementation plans to execute comprehensive marketing campaigns. You will have the opportunity to lead in the collaboration and designing of the strategic social media and marketing plans. The role will specialize in content creation, independently executing projects and performing daily tasks that use our social media platforms to promote and manage both Occident Wealth Management and Secure the Bag’s brand images.

Additionally, this position will have the opportunity to create, produce, and post the 'Secure the Bag Podcast,' which interviews professional athletes.

Qualifications:

• Manage and grow our presence across Instagram, TikTok, LinkedIn, X, and YouTube.
• Draft captions, schedule posts, and upload real-time content from events, podcast clips, and
• Repurpose educational content into bite-sized, high-impact visuals and videos.
• Coordinate social strategy around athlete appearances, STB sessions, and brand partnerships.
• Knowledge and experience leading marketing campaigns.
• Stay plugged into trends in NIL, sports culture, and financial literacy to keep content relevant
• Track performance metrics and recommend adjustments to optimize engagement.
• Knowledge of branded content production.
• Excellent oral, written, interpersonal communication skills.
• Must be outgoing, organized, efficient, a team player, resourceful, creative, and able to balance multiple projects simultaneously. Candidate should be an organized and detail-oriented team player with ability to successfully multitask and meet deadlines; a pro-active, self-starter who takes initiative and anticipates team needs.

Required Skills and Education Requirements:

• Mastery of the major social media platforms, including Facebook, Instagram, Twitter, YouTube, LinkedIn, and TikTok.
• Proven experience working with athletes, collegiate or professional sports programs, or NIL brands
• Strong writing and storytelling skills - especially for short-form content and captions.
• Knowledge of social media analytics software, including Facebook Insights, Google Analytics, and Twitter Analytics to track audience engagement and campaign performance.
• Minimum 1 year experience Adobe Creative Suite, CapCut, Instagram Reels editor, Buffer/Later, or similar.
• Knowledge of photography or design management
• Experience in the sports, digital, or social space is a significant advantage.
• Bachelor's degree, or currently enrolled in an accredited college or university in marketing, communications, or related field of study.

Preferred (but not required)

• Experience in podcast promotion or short-form video editing.
• Skills in photography/videography at live events.
• Understanding of the financial literacy or wealth-building space.

Closing Statement:

• a content role - it's a mission-driven opportunity to build something bigger than a brand.

Secure The Bag (STB) Financial Literacy Program

Get the freshest jobs sent right to your inbox!

Get the freshest jobs sent right to your inbox!

Please correct the following errors: