Specialist - Marketing Operations (Fully Remote)

Cielo; United States; Remote; USD 60,000 - 90,000; Full time

Job summary

Cielo is seeking a marketing specialist to lead email campaigns, segment audiences, and deploy communications with a focus on optimization through A/B testing. You will maintain CRM data quality, compile performance metrics, and analyze trends to drive improvements.

The role also covers publishing web content via CMS with accessibility and SEO considerations, supporting marketing automation and CRM tools, and collaborating with cross-functional teams and external partners on campaign

Job description

• Lead execution of email marketing programs, including audience segmentation and deployment.
• Manage A/B testing and continuous optimization to improve engagement and outcomes.

Data and Reporting:

• Maintain CRM data quality, resolve duplicates, and support compliance.
• Compile metrics and analyze performance to uncover trends and optimization opportunities.

Web and Technology:

• Publish and update web content via CMS, ensuring accessibility and SEO.
• Support marketing automation and CRM tools, troubleshooting issues.

Collaboration and Communication:

• Work with cross-functional teams and external partners on campaign deliverables.
• Document processes and manage projects using platforms like Monday.com.

Cielo

Cielo is the world's leading Talent Acquisition Partner, delivering talent acquisition, search, consulting, and digital accelerator solutions. With a global team, we create careers for ambitious people and are committed to diversity and inclusion.