Specialist, Marketing

American Bureau of Shipping (ABS); Houston (TX); On-site; USD 50,000 - 70,000; Full time

Job summary

American Bureau of Shipping (ABS) in Houston seeks a Marketing Specialist to support business development by implementing strategic marketing plans and aligning ABS offerings with market needs.

The role involves coordinating with the Strategic Marketing Manager, contributing to campaigns, and maintaining awareness of industry trends. A bachelor’s degree and 1–3 years in marketing are typical requirements, with strong MS Office skills and team-oriented mindset a must.

Qualifications

• Bachelor’s degree in a related discipline.
• 1–3 years of marketing-related experience.
• Strong working knowledge of MS Office applications.
• Excellent interpersonal and collaboration skills.
• Able to take high level of individual responsibility.
• Creative and flexible mindset.
• Familiarity with marine, offshore, engineering, or quality sectors is advantageous.
• Ability to learn ABS Rules and safety policies.

Responsibilities

• Assists the Strategic Marketing Manager in developing and implementing corporate marketing and communications plans.
• Maintains awareness of marketing initiatives and business strategies.
• Participates in business development meetings and shares campaigns for implementation.
• Aligns ABS products and services with market needs and drivers.
• Identifies opportunities for sector-specific campaigns and channel strategies.
• Develops relationships with industry organizations to create opportunities for ABS.
• Stays informed on enterprise activities and competitors’ positions.
• Assists in developing, authorizing, and editing marketing material and sales content.

Skills

Marketing experience

Interpersonal skills

Team collaboration

Independent responsibility

Creativity

Industry knowledge (marine/offshore/QA

Education

Bachelor’s degree in related discipline

Tools

MS Office

Job description

The Marketing Specialist is responsible for implementing marketing strategies in support of business development objectives.

What You Will Do:

• Assists the Strategic Marketing Manager in the development and/or implementation of corporate strategic marketing and communications plans.
• Maintains awareness of the marketing initiatives, changes in business strategies, and technical capabilities of the organization.
• Participate in business development update meetings and share corporate marketing campaigns and ideas for implementation.
• Aligns portfolio of ABS products and services with market needs and drivers.
• Identifies opportunities for expansion of sector-specific marketing campaigns and channel strategies to maximize audience reach and marketing effectiveness.
• Develops and maintains close relationships with influential industry organizations and institutions to position and create opportunities for ABS.
• Stays actively informed on significant business and technical activities across the enterprise.
• Research and build awareness of competitors’ market positions, business strategies, and competitive advantages.
• Assist in developing, authorizing, and editing of marketing material and other sales enablement to content.

What You Will Need:

Education and Experience

• Typically requires a bachelor’s degree in a related discipline.
• Typically requires one (1) to three (3) years of marketing-related experience.

Knowledge, Skills, and Abilities

• Previous experience in marketing-related positions.
• Good working knowledge of MS Office applications.
• Strong interpersonal and team skills.
• Must be able to assume a high level of individual responsibility.
• Professional creativity and flexibility are essential.
• Familiarity with one or more of the marine, offshore, engineering or quality sectors is advantageous.
• Ability to develop a working knowledge of ABS Rules, Guides, statutory regulations, and related instructions, as well as the ABS Employee Safety Policy.

Reporting Relationships:

Reports to a Manager, Director, or Executive level position.