Software Sales Representative

Cultivate Geospatial Solutions, LLC.; Indianapolis (IN); On-site; USD 60,000 - 90,000; Full time

Job summary

Cultivate Geospatial Solutions, LLC. is looking for a Software Sales Representative to drive adoption of their software products within public agencies and infrastructure-focused organizations. The ideal candidate will build relationships, conduct product demonstrations, and communicate the benefits of CGS software.

Success will be measured by the number of qualified prospects identified and the growth of the sales pipeline. Strong experience in selling technology solutions and excellent communication skills are essential.

Qualifications

• Experience selling software, especially to government or public sector.
• Ability to effectively communicate technical benefits in business terms.
• Strong writing and communication skills.

Responsibilities

• Identify and qualify new software sales opportunities.
• Build and maintain prospect pipeline using CRM tools.
• Conduct sales calls to understand prospect needs.

Skills

Sales technology solutions

Relationship-building

CRM systems usage

Technical communication

Prospecting

Tools

LinkedIn

ZoomInfo

HubSpot

Job description

Cultivate Geospatial Solutions, LLC (CGS) is seeking a motivated Software Sales Representative to help grow adoption of CGS software products across public agencies, utilities, transportation organizations, courts, and infrastructure-focused organizations.

This role is responsible for identifying qualified prospects, developing relationships, coordinating product demonstrations, supporting proposal and pricing conversations, and helping organizations understand how CGS software can improve operations, asset management, GIS visibility, work planning, and service delivery.

The ideal candidate understands how to sell technology solutions to government and infrastructure-focused clients. They should be comfortable speaking with directors, managers, department heads, finance leaders, GIS professionals, asset managers, court administrators, and operational staff.

KEY RESPONSIBILITIES

• Identify and qualify new software sales opportunities with public agencies, utilities, transportation organizations, courts, and infrastructure-focused clients.
• Build and maintain a prospect pipeline using CRM tools, contact lists, conferences, referrals, campaigns, and targeted outreach.
• Conduct introductory sales calls to understand prospect needs, pain points, budgets, current systems, and decision‑making processes.
• Coordinate and support product demonstrations for CAM, SpatiaLens, Cultivate Work Manager, Cultivate Courtroom Manager, and ESP offerings.
• Communicate CGS value propositions clearly to both technical and non‑technical audiences.
• Work with CGS leadership and technical staff to prepare demo agendas, follow‑up materials, pricing discussions, and proposal content.
• Support email campaigns, conference follow‑up, webinar invitations, and prospect nurturing efforts.
• Track all outreach, opportunities, notes, next steps, and sales activity in CGS‑designated systems.
• Help develop messaging around how CGS software improves operational oversight, asset management maturity, GIS access, work planning, reporting, and organizational coordination.
• Participate in sales strategy meetings and provide feedback from the market.
• Support responses to software‑related RFPs, RFIs, and procurement opportunities when needed.

PREFERRED QUALIFICATIONS

• Experience selling software, SaaS, GIS, asset management, enterprise technology, or professional services.
• Experience working with public sector clients, local government, utilities, transportation agencies, courts, or infrastructure organizations.
• Ability to communicate technical value in clear business language.
• Strong prospecting, follow‑up, and relationship‑building skills.
• Comfortable conducting discovery calls and identifying client pain points.
• Experience using CRM systems, email marketing platforms, LinkedIn, ZoomInfo, Constant Contact, HubSpot, or similar tools.
• Strong writing and communication skills.
• Ability to work independently while coordinating with leadership, technical teams, and marketing staff.
• Familiarity with Esri, ArcGIS, GIS operations, asset management, work management, or public sector procurement is a plus.

IDEAL CANDIDATE PROFILE

The ideal candidate is not just a salesperson. They are a consultative business development professional who can help prospects understand where their current systems, workflows, and data practices are limiting performance.

This person should be able to connect CGS software to real organizational needs, including:

• Better visibility into assets, work, maps, cases, schedules, and operations.
• Stronger reporting and executive oversight.
• Reduced reliance on disconnected spreadsheets, emails, and manual tracking.
• More effective use of GIS, asset data, and operational systems.
• Practical modernization without overwhelming the client.

SUCCESS MEASURES

Success in this role will be measured by:

• Number of qualified prospects identified.
• Number of discovery calls scheduled and completed.
• Number of software demonstrations scheduled and supported.
• Growth of the CGS software sales pipeline.
• Conversion of prospects into proposals, pilots, subscriptions, or service plans.
• Quality and consistency of follow‑up activity.
• Ability to clearly communicate CGS product value to target markets.

COMPENSATION

Compensation will be based on experience and may include a combination of base pay, commission, performance incentives, or contract‑based compensation depending on the candidate and final role structure.

Accepted file types are:
Adobe Acrobat (pdf), Word document (doc, docx), Plain text (txt). Maximum file size not to exceed 2 Mb.