Social Media Student Ambassador

University of Texas; Utah; On-site; USD 16,000 - 22,000; Part time

Job summary

The University of Texas at Austin seeks a part-time Social Media Student Ambassador to bring UHD’s social platforms to life. You’ll create original content, appear on camera when needed, and help shape campaigns with a data-informed approach.

You’ll work under the Social Media Strategist, contributing to a fast-paced team while building real-world experience in marketing, digital storytelling, and content strategy.

Qualifications

• Must be a current UT student.
• Marketing/communications major or related field.
• Experience with Instagram, Reels, X (Twitter) and/or Facebook.
• Experience with social media analytics tools.
• Experience creating short form content for social media.
• Comfortable appearing on camera.

Responsibilities

• Content Creation: shoot, edit, and produce original content—photos, videos, reels, graphics—consistent with UHD brand.
• Appear on camera when needed to host, narrate, or bring personality across platforms.
• Capture real-time content at events and translate live moments into posts and stories.
• Pitch original content ideas aligned with brand guidelines and campaigns.
• Shape campaigns from concept to rollout timelines and assets.
• Collaborate with marketing, creative, and communications teams throughout the process.
• Track performance and generate reports with insights for future content decisions.
• Research trends and peer institutions to inform content strategy.

Skills

Social media content creation

On-camera presence

Writing for digital channels

Campaign ideation

Analytics reporting

Team collaboration

Video production

Instagram Reels

Education

Must be a current UT student

Marketing/communications major or related field

Tools

Sprout Social

Adobe Creative Suite

Edits

Job description

Job Details

• Job Posting Title: Social Media Student Ambassador
• Hiring Department: University Housing and Dining
• Position Open To: All Applicants
• Weekly Scheduled Hours: 15
• FLSA Status: To Be Determined at Offer
• Earliest Start Date: Ongoing
• Position Duration: Expected to Continue
• Location: UT MAIN CAMPUS

Purpose

Social Media Student Ambassadors bring University Housing and Dining's social media presence to life through original, engaging content. Under the supervision of the Social Media Strategist, you will work within a fast-paced, highly collaborative and creative team, sharpening your creative voice while building real-world experience in content creation, marketing, and digital storytelling.

Responsibilities

• Content Creation Shoot, edit, and produce original content — photos, videos, reels, graphics — that feels authentic, on-trend, and true to the UHD brand voice.
• Appear on camera when needed to host, narrate, or bring personality to content; be a visible, engaging presence across platforms.
• Capture real-time content at events, translating live moments into compelling posts and stories.
• Pitch original content ideas and formats, bringing fresh creative concepts to the team while ensuring everything aligns with brand and style guidelines to reflect the UHD and University brands professionally.
• Campaign Execution Help shape social media campaigns from the ground up — brainstorming concepts, building rollout timelines, determining content needs, and producing the final assets.
• Partner with the marketing, creative, and communications teams throughout the creative process to bring campaign ideas to life.
• Analytics and Reporting Track content and campaign performance, analyze what's resonating with audiences, and use those insights to shape future content decisions.
• Build reports for different audiences that highlight key metrics and content effectiveness, in collaboration with the social media, content, and creative teams.
• Research and Trends Stay plugged into emerging social media trends, formats, and platform features; bring fresh ideas back to the team and translate them into content.
• Research how peer institutions are showing up on social media and present findings to inform the team's content strategy.

Required Qualifications

• Must be a current UT student
• Communication and/or marketing major (advertising, communication studies, journalism, public relations, RTF, etc.) or another related field
• Social media or other related employment experience
• Writing experience for digital channels
• Previous experience in advertising, marketing or another related field
• Experience with Instagram, Instagram Reels, X (Twitter) and/or Facebook
• Experience with Sprout Social or other social media analytics tools
• Experience creating short form content for social media
• Experience with multimedia tools such as Edits and Adobe Creative Suite
• Comfortable appearing on camera

Preferred Qualifications

• Communication and/or marketing major (advertising, communication studies, journalism, public relations, RTF, etc.) or another related field

Compensation

• $13.75 per hour

Required Materials

• Resume
• Letter of interest

Working Conditions

• This position is based in Austin, TX and is expected to work on campus
• May work outside in all weather conditions
• May work nights and weekends
• Typical office environment
• May carry small equipment

Work Shift

Primarily Monday through Friday between 8:00 a.m. and 5:00 p.m. Occasional weekend and/or evening shifts may be required based on business needs. Minimum 12 hours per week

Employment Eligibility

Please make sure you meet all the required qualifications and you can perform all of the essential functions with or without a reasonable accommodation.

Retirement Plan Eligibility

Students in this position may choose to enroll in the UTSaver voluntary retirement programs.

Background Checks

A criminal history background check will be required for finalist(s) under consideration for this position.

Equal Opportunity Employer

The University of Texas at Austin, as an equal opportunity/affirmative action employer, complies with all applicable federal and state laws regarding nondiscrimination and affirmative action. The University is committed to a policy of equal opportunity for all persons and does not discriminate on the basis of race, color, national origin, age, marital status, sex, sexual orientation, gender identity, gender expression, disability, religion, or veteran status in employment, educational programs and activities, and admissions.

Pay Transparency

The University of Texas at Austin will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information.

Employment Eligibility Verification

If hired, you will be required to complete the federal Employment Eligibility Verification I-9 form. You will be required to present acceptable and original documents to prove your identity and authorization to work in the United States. Documents need to be presented no later than the third day of employment. Failure to do so will result in loss of employment at the university.

E-Verify

The University of Texas at Austin use E-Verify to check the work authorization of all new hires effective May 2015. The university’s company ID number for purposes of E-Verify is 854197. For more information about E-Verify, please see the following: E-Verify Poster (English and Spanish) [PDF] Right to Work Poster (English) [PDF] Right to Work Poster (Spanish) [PDF]

Compliance

Employees may be required to report violations of law under Title IX and the Jeanne Clery Disclosure of Campus Security Policy and Crime Statistics Act (Clery Act) and other relevant statutes. If this position is identified a Campus Security Authority (Clery Act), you will be notified and provided resources for reporting. Responsible employees under Title IX are defined and outlined in HOP-3031. The Clery Act requires all prospective employees be notified of the availability of the Annual Security and Fire Safety report. You may access the most recent report here or obtain a copy at University Compliance Services, 1616 Guadalupe Street, UTA 2.206, Austin, Texas 78701.

About Our University

Start Here, Change the World At The University of Texas at Austin, tradition meets innovation in the heart of a city that frequents lists of the best places to live and work. Named by Forbes as one of America's Best Large Employers for the sixth year in a row in 2025, UT offers both a dynamic work environment and a gateway to vibrant local culture. Whether you're at the forefront of the student experience, conducting world-changing research or supporting the engine that drives Texas’ flagship university, working at UT means making a lasting impact on our city, our state and our world. Our more than 20,000 faculty and staff empower 55,000+ students to challenge ideas, pursue passions and shape their futures. Joining UT, you’ll become part of a community dedicated to making a meaningful impact on campus and throughout the world.

Comments and Inquiries

Email comments to [e-mail]. For questions or concerns regarding equal opportunity only, contact Equal Opportunity Services.

Contact Information

Additional information for applicants can be found on the Human Resources web page: Applying for Employment. For more job information, call the Human Resource Service Center at [phone], or toll-free at [phone]. UT Austin is a Tobacco-free Campus