Social Media Strategy Lead

Publicis Groupe Holdings B.V; El Segundo (CA); On-site; USD 75,000 - 115,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401(k)

Paid time off

Job summary

Publicis Groupe is seeking a Social Media Supervisor to lead integrated influencer and paid social strategies that boost brand visibility and drive measurable results. You will guide teams, mentor staff, manage client relationships, and ensure campaigns meet objectives across platforms.

The role emphasizes cross-discipline leadership, platform-native content planning, and performance optimization with a focus on automotive or retail sectors.

Qualifications

• 4–5 years in media planning, integrated strategy, or social media management (agency experience preferred).
• Dual expertise in influencer strategy and paid social.
• Deep knowledge of major social platforms, ecosystems, ad units, and trends.
• Strong analytical skills to turn data into strategic recommendations.
• Proficiency with media tools and ad tech systems.

Responsibilities

• Develop and present integrated social strategies aligning with objectives.
• Lead end-to-end influencer, creator, and ambassador programs with budgeting.
• Manage client relationships, present updates, and provide strategic POVs.
• Track KPIs and optimize campaigns; ensure brand safety and compliance.

Skills

Media planning

Influencer strategy

Paid social

Analytics

Ad tech tools

Communication

Collaboration

Industry focus

Tools

Prisma

GCM/CM360

Sprinklr

Nielsen/IIS

MRI/Comscore

Job description

Publicis Groupe is seeking a Social Media Supervisor to lead integrated influencer and paid social strategies that boost brand visibility and drive measurable results. You will guide teams, mentor staff, manage client relationships, and ensure campaigns meet objectives across platforms.

The role emphasizes cross-discipline leadership, platform-native content planning, and performance optimization with a focus on automotive or retail sectors.