Social Media Strategist II - Content & Paid Growth

CHG Management, Inc.; Midvale (UT); Hybrid; USD 66,000 - 128,000; Full time

Benefits offered by this job

401(k) match

Healthcare benefits

Onsite health centers

Flexible work schedules

Work-from-home options

Recognition programs

Parental leave

Fertility coverage

Adoption assistance

LinkedIn learning access

Volunteer time off

Tuition reimbursement

Job summary

CHG Healthcare is seeking a Social Media Specialist II to join our Social Media team. You will own content planning, paid social strategy, and budget management across our brand portfolio, reporting to the Social Media Manager.

The role emphasizes delivering engaging content that aligns with industry seasonality and promotional calendars. You will monitor trends, forecast monthly budgets, and analyze conversations to sharpen audience insights.

Qualifications

• 3–5 years of experience in social media management (portfolio).
• Bachelor's degree in communications, marketing, or related field.
• Strong understanding of social channels and content planning.

Responsibilities

• Lead content planning decisions across assigned brand(s), applying a strong understanding of industry seasonality, observances, and promo calendars.
• Determine trends in top-performing content, create lookalike content, and identify new content to test.
• Oversee monthly promoted social budgets, including updates and rollovers, and ensure adherence to overall budget limits; coordinate budget-related communications with brand partners.
• Analyze online conversations about brand and industry, and monitor competitor social media communities and channels, to sharpen target audience insights.
• Monitor and analyze competitor social media communities and social channels.

Skills

Content planning

Budget management

Audience insights

Analytics

Relationship management

Social media advertising

Adobe Analytics

Meta Ads Manager

LinkedIn Campaign Manager

Education

Bachelor's degree in communications, marketing, digital marketing, public relations, or related field

Tools

Meta Ads Manager

LinkedIn Campaign Manager

Adobe Analytics

Job description

CHG Healthcare is seeking a Social Media Specialist II to join our Social Media team. You will own content planning, paid social strategy, and budget management across our brand portfolio, reporting to the Social Media Manager.

The role emphasizes delivering engaging content that aligns with industry seasonality and promotional calendars. You will monitor trends, forecast monthly budgets, and analyze conversations to sharpen audience insights.