Social Media Strategist + Creator (TikTok & YouTube)

Talantir; Boston (MA); Híbrido; USD 110.000 - 165.000; Tempo integral

Resumo da vaga

Procter & Gamble in Boston (GO & Tech Center) seeks a Social Media Strategist to lead campaigns on TikTok and YouTube, applying platform insights and data-driven optimization. The role emphasizes storytelling, speed, and cross-functional collaboration to boost brand engagement.

The ideal candidate has 3+ years in social media marketing, strong analytics, and excellent communication skills, with experience using social media tools and analytics platforms.

Qualificações

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in social media marketing, working for TikTok or YouTube.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent written and verbal communication skills, with a creative flair for storytelling.
• Familiarity with social media management tools and analytics platforms.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• A passion for social media trends, pop culture, and digital marketing.

Responsabilidades

• Develop and execute campaigns on TikTok and YouTube that align with brand goals.
• Analyze performance data and adjust strategies to optimize engagement and reach.
• Collaborate with creative teams to craft storytelling content and briefs.

Conhecimentos

Social media marketing

TikTok

YouTube

Analytics

Storytelling

Formação

Bachelor’s degree in Marketing/Communications

Ferramentas

Social media management tools

Analytics platforms

Descrição da vaga

Job Location

BOSTON GO & TECH CENTER

Job Description

We are seeking a dynamic and experienced Social Media Strategist with a proven track record of creating and executing successful campaigns on platforms like TikTok and YouTube. The ideal candidate will have hands-on experience working directly for these platforms, possessing deep insights into their algorithms, audience engagement strategies, and best practices for content creation. This role requires a strategic thinker with a passion for social media and a knack for storytelling.

Job Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• Minimum of 3 years of experience in social media marketing, working for TikTok or YouTube.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent written and verbal communication skills, with a creative flair for storytelling.
• Familiarity with social media management tools and analytics platforms.
• Ability to work in a fast-paced environment and manage multiple projects simultaneously.
• A passion for social media trends, pop culture, and digital marketing.

Preferred Qualifications

• Experience working at TikTok, YouTube, other major social media platform.
• Experience with video editing and content creation tools.
• Knowledge of SEO and its impact on social media performance.
• Previous experience in influencer marketing and partnerships.

Compensation for roles at P&G varies depending on a wide array of non-discriminatory factors including but not limited to the specific office location, role, degree/credentials, relevant skill set, and level of relevant experience. At P&G compensation decisions are dependent on the facts and circumstances of each case. Total rewards at P&G include salary + bonus (if applicable) + benefits. Your recruiter may be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the hiring process.

We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Immigration Sponsorship is not available for this role. For more information regarding who is eligible for hire at P&G along with other work authorization FAQ’s.

Procter & Gamble participates in e-verify as required by law.

Qualified individuals will not be disadvantaged based on being unemployed.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.

Job Schedule

Full time

Job Number

R000143332

Job Segmentation

Experienced Professionals

Starting Pay / Salary Range

$110,000.00 - $165,300.00 / year