Social Media Specialist - Construction

InEight; United States; Remote; USD 50,000 - 85,000; Full time

Job summary

A leading company in construction software seeks a Social Media Specialist to develop impactful content that reflects industry challenges and project workflows. This role blends creativity with technical insight, targeting professionals across the project lifecycle. Ideal candidates will have a background in construction, hearty storytelling skills, and eagerness to engage with various stakeholders through innovative content.

Benefits

Medical insurance

Vision insurance

401(k)

Paid maternity leave

Paid paternity leave

Tuition assistance

Disability insurance

Qualifications

• 2-5+ years experience in construction estimating or project management.
• Strong storytelling and communication skills.
• Ability to create engaging video content.

Responsibilities

• Develop content including videos, blogs, and social media.
• Engage with customers to capture insights.
• Monitor and analyze content performance across platforms.

Skills

Strong writing

Communication

Video scripting

Storytelling

Content creation

Social media management

Job description

Direct message the job poster from InEight

Human Resources Business Partner at InEight Inc.

Company Description:

InEight is a leader in construction project controls software, empowering over 850 companies taking on challenging projects in industries including construction and engineering; transportation infrastructure; mining; water; power and renewables; and oil, gas and chemical. Uniquely suited to capital construction and other complex work, our integrated modular software manages projects with over $1 trillion globally.

Based in Scottsdale, Arizona, InEight supports a remote work model with employees working throughout the United States, Canada, Australia, Sri Lanka and Europe. InEight, an ISO 9001:2015-registered company, is a subsidiary of Kiewit Corporation (Kiewit). Kiewit, through its subsidiaries, is one of North America's largest and most respected construction and engineering organizations.

InEight is a fast-paced, innovative company comprised of high-energy teams of self-starters playing integral roles in shaping the future of capital projects around the world. Our industry-leading solutions, dedicated employees, and proven leadership team provide a solid foundation to support our continued growth and success.

We offer our fulltime employees a comprehensive benefits package that's among the best in our industry, including top-tier medical, dental and vision plans covering eligible employees and dependents, voluntary wellness and employee assistance programs, life insurance, disability, retirement plans with matching, and generous paid time off.

About the Role

We’re looking for a Social Media Specialist and content creator with real-world construction experience. Someone who knows estimating, scheduling, or project management and wants to shape how the industry learns and adopts technology.

If you’re a former (or current) estimator or PM who enjoys storytelling, education, and turning complex workflows into relatable content for social, this role is for you. You’ll create high-impact content that connects with professionals across the project lifecycle, from the jobsite to the boardroom. You’ll also represent our brand at events, talk with customers about pain points, and bring fresh insight to our messaging.

Responsibilities

• Develop clear, technically accurate content including videos, blog posts, webinars, and social media
• Script and deliver engaging stories from the field that explain complex workflows in plain language
• Post and manage content across platforms (LinkedIn, Instagram, TikTok, YouTube, etc.) while optimizing for engagement
• Monitor content performance across channels (engagement, reach, conversions) and continuously refine messaging, format, and delivery to improve effectiveness
• Use audience insights and campaign data to shape future content strategy and surface new storytelling opportunities
• Partner with product, sales, and marketing teams to align content with campaigns, launches, and sales
• Contribute to content strategy and messaging based on buyer journey insights and market trends
• Interview customers, tradespeople, and industry experts to create field-driven content
• Represent the brand at trade shows and events, gathering insights and amplifying our story

Qualifications

• 2-5+ years of experience in construction estimating or scheduling/project management
• Prior experience in the construction, engineering, or skilled trades industry is strongly preferred (e.g., worked in the field, supported a construction company, or created industry-related content)
• Deep understanding of takeoffs, bids, schedules, and construction workflows
• Strong writing, communication, or video scripting skills
• Excellent storytelling, writing, and verbal communication skills with the ability to translate technical info into compelling narratives
• Comfortable with video content creation (behind or in front of the camera)
• Familiarity with LinkedIn, YouTube, Instagram, TikTok and/or other content distribution platforms
• Ability to work independently with little direction provided
• Willingness to travel up to 25%

Bonus

• Ability to interpret content analytics and audience engagement to guide content development
• Comfortable using data to validate assumptions, test content variants, and iterate on messaging

InEight Inc. is an Equal Opportunity Employer, (EOE) and will consider all applications without regard to race, marital status, sex, age, color, religion, national origin, veteran status, disability or any other characteristic protected by law.

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing

• Industries

  Software Development and Construction

Referrals increase your chances of interviewing at InEight by 2x

Inferred from the description for this job

Medical insurance

Vision insurance

401(k)

Paid maternity leave

Paid paternity leave

Tuition assistance

Disability insurance

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