Social Media Specialist

The Federal Savings Bank; Chicago (IL); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Holidays and Paid Time Off

Health, Dental, Vision insurance

FSA and HSA plan options

Company-paid life insurance

401k with partial match

Employee Home Loan Discount

In-house virtual training

Big bank capability with a national/;小

Job summary

The Federal Savings Bank, headquartered in Chicago, IL, seeks a Social Media Specialist to lead our corporate social media marketing. The role focuses on storytelling, brand awareness, and engagement across platforms, with a hybrid work model based in Logan Square.

Candidates should have a Bachelor's degree and 3+ years in social media management, with strong writing, editing, and basic design skills. Proficiency in Canva/Adobe and Sprout Social is preferred; Spanish is a plus.

Qualifications

• Bachelor's degree required; preferred concentration in Marketing, Advertising, Communication, or a related field
• Able to commute to office in Chicago (Logan Square) 3 days a week
• 3+ years of professional experience in social media management
• Proficiency in writing, proofreading, and editing (APA style)
• Basic graphic design skills (Canva, Photoshop)
• Experience with ad buying and content planning for engagement
• Spanish language skills a plus
• Proficiency in Microsoft Office and Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Sprout Social proficiency preferred

Responsibilities

• Develop and manage content that drives engagement, audience growth, and increases brand awareness across The Federal Savings Bank’s channels
• Be a Storyteller to communicate the American Dream through our brand voice
• Foster and grow social media presence across platforms including Instagram, Facebook, LinkedIn, TikTok
• Create editorial/content calendars and publish content for corporate accounts and managed plans
• Manage social media profiles for individuals and campaigns
• Collaborate with marketing teams to build a best-in-class strategy
• Monitor community and protect brand reputation on social media
• Analyze engagement metrics to identify trends and optimize content

Skills

Social media strategy

Storytelling

Content creation

Communication

Education

Bachelor's degree

Tools

Photoshop

Illustrator

InDesign

Sprout Social

Canva

Job description

The Federal Savings Bank is looking for an individual with a true passion for social media marketing to join our corporate Marketing team! Our ideal professional has made a career out of storytelling, is excited to take the reigns of our corporate social media platforms, and is ready to let their ideas flow.

We are a nationwide, federally-chartered bank specializing in residential mortgage lending and headquartered in Chicago, IL. The Social Media Specialist is an integral member of our superb Marketing Department, helping to heighten brand awareness, connect with audiences, drive business, (and win best group costume in the upcoming companywide Halloween contest)!

This is a hybrid position based in our Chicago (Logan Square) headquarters. Qualified candidates must reside in the Chicagoland area at the time of application.

What We Offer

• Holidays and Paid Time Off that increases with length of employment
• Company culture that fosters work/life harmony
• Health, Dental, and Vision insurance plans
• FSA and HSA plan options
• Company-paid life insurance
• Employee Home Loan Discount
• 401k with partial match
• In-house virtual training opportunities to broaden your industry knowledge
• Big bank capability with a national footprint, small-bank feel

Full Benefit Offering

Responsibilities And Duties

• Develop and manage content that drives engagement, audience growth, and increases brand awareness across The Federal Savings Bank’s channels
• Embrace Strategic Thinking – your ideas and voice are welcomed to challenge the status quo of what’s already been done to create something new and exciting
• Be a Storyteller – our company is more than a bank; we help our customers achieve the American Dream; help us tell that story
• Foster and grow social media presence across current and new platforms, including Instagram, Facebook, LinkedIn, TikTok and other relevant platforms
• Create editorial/content calendars and publish content that builds meaningful and unique connections and encourages our community to take action for both our corporate accounts and individuals on managed plans
• Manage social media profiles for individuals, including maintaining and creating unique campaigns for personal brands
• Collaborate with teams across the marketing department - creative, copywriting, digital among others - to build a best-in-class strategy
• Community management of corporate reputation on social media platforms
• Analyze engagement metrics across social media platforms, identifying trends and opportunities to optimize content and drive growth.
• Manage data and artwork for recurring campaigns.
• Maintain compliance and brand standards on all marketing material
• Assist in social media onboarding of new Loan Production Offices
• Work with outside vendors to coordinate projects
• This role reports directly to the Director of Marketing Operations

Requirements

General Requirements

• Bachelor's degree required; preferred concentration in Marketing, Advertising, Communication, or a related field
• Able to commute to office in Chicago (Logan Square) 3 days a week
• 3+ years of professional experience working in social media management, agency preferred, or within the mortgage or real estate industries
• Proficiency in writing, proofreading, and editing consistent with the APA style guide
• Able to assist with content creation using basic graphic design skills (ex.: Canva, Photoshop)
• Adaptive to change and able to work with a sense of urgency, sometimes on tight deadlines, while still maintaining quality
• Creative and proactive problem-solver
• Ability to communicate effectively with peers, management, and executive leadership.
• Experience in ad buying and content planning as a means of forecasting posts and follower engagement
• Experience with automated marketing and email services - preferred
• Fluency (spoken and written) in Spanish is a plus

Technical Skill Requirements

• Proficiency with Microsoft Office products (Excel, Word, Outlook, and PowerPoint)
• Proficiency with Adobe Creative Suite products (specifically Photoshop, Illustrator, and InDesign)
• Proficiency with Sprout Social (certified preferred)