Social Media Specialist

Sherpa | Recruiting, Staffing & Consulting; Charlotte (NC); On-site; USD 36,000 - 60,000; Full time

Job summary

Sherpa | Recruiting, Staffing & Consulting is seeking a Social Media Specialist to elevate its brand across digital platforms. You’ll craft polished content, manage posting schedules, and help grow the online community with 2+ years of experience and a strong portfolio.

Responsibilities include content creation, trend analysis, and collaboration with marketing teams to maintain an elevated brand aesthetic. Bachelor's degree is required for this role in the United States.

Qualifications

• Bachelor's Degree required.
• Portfolio or 3-4 social media work samples.
• 2+ years of professional social media experience (retail or lifestyle industry preferred).
• Strong writing, communication, and visual storytelling skills.
• Experience with photography, video, Canva, and/or other content creation and editing tools.
• Understanding of social media analytics, scheduling platforms, and content planning.
• Highly creative, polished, detail-oriented, and comfortable working in a collaborative environment.

Responsibilities

• Create, schedule, and manage engaging social media content across platforms including Instagram, Facebook, Pinterest, and TikTok.
• Capture and edit photo/video content while maintaining a consistent, elevated brand aesthetic.
• Monitor social trends, analytics, and audience engagement to identify opportunities for growth.
• Maintain content calendars and support seasonal campaigns, email marketing, and broader marketing initiatives.
• Collaborate with creative and marketing teams to develop compelling, on-brand content.

Skills

Social media management

Content creation

Copywriting

Analytics

Brand storytelling

Education

Bachelor's degree

Tools

Canva

Video editing

Job description

Compensation: To $60K.

Job Overview – Social Media Specialist – 34419

Our client is seeking a creative, sophisticated

Compensation: To $60K.

Job Overview – Social Media Specialist – 34419

Our client is seeking a creative, sophisticated Social Media Specialist to help elevate its brand presence and engage its growing online community. This is an exciting opportunity for someone with 2+ years of social media experience who is confident creating polished, visually compelling content and understands how to build an engaging brand across digital platforms.

Key Responsibilities

• Create, schedule, and manage engaging social media content across platforms including Instagram, Facebook, Pinterest, and TikTok.
• Capture and edit photo/video content while maintaining a consistent, elevated brand aesthetic.
• Monitor social trends, analytics, and audience engagement to identify opportunities for growth.
• Maintain content calendars and support seasonal campaigns, email marketing, and broader marketing initiatives.
• Collaborate with creative and marketing teams to develop compelling, on-brand content.

Requirements

• Bachelor's Degree required
• Portfolio or 3-4 social media work samples
• 2+ years of professional social media experience (retail or lifestyle industry preferred)
• Strong writing, communication, and visual storytelling skills.
• Experience with photography, video, Canva, and/or other content creation and editing tools.
• Understanding of social media analytics, scheduling platforms, and content planning.
• Highly creative, polished, detail-oriented, and comfortable working in a collaborative environment.

Additional Job Details

Workplace Policy:

Seniority Level: Associate

Linked In Poster:

About Our Process

• Non-Local Candidates: Please note that you are competing with local candidates who don't require relocation expenses and can start quickly, so let us know if you have plans to move to the area soon.
• Candidates for all Sherpa opportunities must be authorized to work in the United States.
• Sherpa is an Equal Opportunity Employer.