Social Media & Special Events Manager

Socket.dev; Hardeeville (SC); On-site; USD 65,000 - 90,000; Full time

Benefits offered by this job

Competitive compensation

Comprehensive healthcare

401K matching

Parental leave

Paid time off

Professional development

Exciting career paths

Job summary

Minto Communities is seeking a dynamic Social Media & Special Events Manager to lead strategy, execution, and performance of social media presence while planning onsite community events. You’ll manage platforms for Minto Communities and Latitude Margaritaville by Minto, blending data-driven insights with creative storytelling.

The role requires a hands-on, organized pro who can juggle multiple projects, collaborate with marketing teams and agencies, and deliver memorable events that drive

Qualifications

• 3–5 years of experience in social media management and event planning.
• Proficiency with social media management tools such as Sprout Social or Hootsuite.
• Strong graphic design and content creation skills using Canva or Adobe tools.

Responsibilities

• Oversee and execute social media activities across platforms (Facebook, Instagram, Pinterest, YouTube, X, TikTok).
• Develop a consistent brand voice and visual identity across channels.
• Create engaging content including graphics, short-form video, and copy.

Skills

Social media management

Event planning

Content creation

Analytics

Project management

Tools

Sprout Social

Hootsuite

Canva

Adobe Photoshop

Adobe Creative Suite

CapCut

Job description

Job Title: Social Media & Special Events Manager

Select in-office location between: Tampa, FL; Coconut Creek, FL; Hardeeville, SC

Working at Minto means being part of something bigger—where your career is built on purpose, progress, and possibility. Here, employees aren’t just valued—they’re celebrated through peer-to-peer recognition, team events, and a culture that feels like family while honoring every individual’s voice.

From day one, we've got you covered

From your very first day at Minto, you'll have access to a rewarding and supportive package designed to help you thrive:

• Competitive compensation with performance-based annual bonus

• Comprehensive healthcare starting within 1 month; 401K matching, and parental leave

• Paid time off program to support your future and recharge

• Peer-to-peer recognition platform that celebrates your contributions

• Professional development and learning support to fuel your growth

• Exciting career paths across a dynamic and purpose-driven organization

Your place in our story

Minto Communities is seeking a dynamic, creative, and highly organized Social Media & Special Events Manager to lead the strategy, execution, and performance of our social media presence while also planning and executing engaging onsite community events.

This role is responsible for managing all social platforms for both Minto Communities and Latitude Margaritaville by Minto Communities, as well as conceptualizing and delivering memorable experiences that bring our communities to life. The ideal candidate is both data-driven and creative, thrives in a fast-paced, collaborative environment, and can manage multiple projects simultaneously.

Here’s how you’ll contribute

Social Media Management

• Oversee, manage, and execute all social media activities across platforms including Facebook, Instagram, Pinterest, YouTube, X, and TikTok
• Develop and maintain a consistent brand voice and visual identity across all channels
• Create compelling, high-quality content including graphics, short-form video, and copy
• Manage publishing calendars using tools such as Sprout Social, Hootsuite, or similar platforms
• Monitor engagement, respond to comments/messages, and maintain an active online presence
• Analyze performance metrics and provide regular reporting with actionable insights
• Collaborate with the agency of record on paid social strategies, campaigns, and optimization
• Stay current on social media trends, tools, and best practices to continuously improve performance

Content Strategy & Creation

• Develop and execute a comprehensive content strategy that supports brand awareness, lead generation, and community engagement goals.
• Create compelling, platform-specific content including Reels, TikToks, Stories, short-form videos, photography, graphics, and written copy.
• Capture and produce original content onsite at communities, model homes, resident events, and special activations.
• Serve as the primary content creator for social channels, identifying and leveraging trends while maintaining brand standards.
• Plan and maintain a content calendar that aligns with marketing campaigns, promotions, events, and community initiatives.
• Edit and optimize photo and video assets using Canva, Adobe Creative Suite, CapCut, or similar tools.
• Collaborate with internal stakeholders and agency partners to develop content that highlights community lifestyle, residents, homebuyers, and brand storytelling.
• Monitor content performance and use data-driven insights to refine creative direction and improve engagement, reach, and conversion metrics.
• Build and maintain a library of photo, video, and branded content assets for ongoing marketing use.

Event Planning & Execution

• Plan, organize, and execute all onsite events within the community
• Collaborate closely with Marketing Directors to define event themes, objectives, and invitation strategies
• Take full ownership of event execution—from concept through completion
• Manage event logistics including vendor coordination, budgeting, timelines, setup, and onsite management
• Deliver memorable, on-brand experiences that enhance community engagement and support marketing goals

What you bring to the team

Here’s what will help you stand out. And even if you don’t tick every box—we believe in your potential and are here to support your growth.

• 3-5 years of experience in social media management and event planning
• Proven experience managing multiple social media platforms for a brand or organization
• Proficiency with social media management tools such as Sprout Social, Hootsuite, or similar
• Strong graphic design and content creation skills using Canva, Adobe Photoshop, or comparable tools
• Demonstrated experience in planning and executing successful events
• Excellent analytical skills with the ability to interpret data and optimize performance
• Exceptional organizational and project management abilities
• Strong written and verbal communication skills
• Ability to manage multiple projects and deadlines simultaneously
• Collaborative mindset with the ability to work cross-functionally
• Positive attitude, proactive approach, and adaptability in a fast-changing environment

Additional Requirements

• This is a fully in-office position based the Tampa, FL; Coconut Creek, FL; or Hardeeville, SC office
• Travel required as needed for community events – Florida, South Carolina and Texas
• Flexibility to occasionally work evenings or weekends for event execution

Ready to build your future with us?

Whether you're just starting out or looking to take the next step, Minto offers the mentorship, resources, and opportunities to grow a meaningful career. With competitive rewards and a strong commitment to well-being, we empower you to thrive—professionally and personally.

Join a team where your growth, purpose, and potential are celebrated. Let’s create something meaningful—together.

About Minto

Our mission to build vibrant communities begins with the people who make it all possible—our employees. We’re proud of our 70-year legacy and dedicated to delivering more—more growth, more purpose, and more impact for our employees, homeowners, and the neighborhoods we serve.

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Please note, Minto USA participates in E-Verify. To learn more, please view the E-Verify Participation and Right to Work posters. Minto does not accept any speculative or unsolicited CV’s that have been sent to our internal recruitment team or hiring managers from agencies outside of our preferred supplier list. Any speculative or unsolicited CV’s will be treated as a direct application. This role may involve the use of artificial intelligence tools to support and enhance the recruitment process. This posting reflects an existing vacancy within our organization. Minto is an equal opportunity employer committed to cultivating an inclusive and accessible workplace. We strive to build a team that reflects the diverse communities we serve, including individuals with disabilities. If you require accommodation or support at any stage of the recruitment and selection process, we’ll work with you to ensure your needs are met. To request accommodation, please contact us at [e-mail].

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