Social Media, Media and Public Relations Lead Whittier, CA

PIH Health; Whittier (CA); Presencial; USD 80.000 - 120.000; Jornada completa

Descripción de la vacante

PIH Health is seeking a Social Media, Media and Public Relations Lead to organize and steer the organization’s public communications strategy from Whittier, CA. You will oversee social media content, coordinate with service lines, and work with communications teams to enhance brand visibility.

You will manage proactive media relations, assist in campus and community events, and supervise content creation such as press releases, bios, and fact sheets while maintaining strong relationships with

Formación

• Bachelor’s degree in public relations, journalism, communications, marketing or other related discipline.
• Three (3) to five (5) years’ public relations, corporate communications, marketing, social media or event management experience, if possible, in a corporate or agency setting strongly preferred.

Responsabilidades

• Leads and supports public relations efforts to maintain a positive image of the brand.
• Leads social media efforts and coordinates external social media and media content for IDS.
• Supports proactive and reactive media relations and assists in enterprise events on campus and in the community.
• Develops relationships with media, community leaders, and elected officials and contributes to crisis communications.

Conocimientos

Public relations

Media relations

Social media management

Crisis communications

Educación

Bachelor’s degree in public relations, journalism, communications, marketing or other related discipline

Descripción del empleo

Social Media, Media and Public Relations Lead

Category

Support Services

Job Location

12401 Washington Blvd., Whittier, California, United States

Tracking Code

28989-977

Position Type

Full-Time/Regular

This position is responsible for leading and supporting public relations efforts of the organization to maintain a positive image of the brand. Works with service line leaders, communications and public relations manager, marketing consultants, and department management to lead social media efforts and ensure they support corporate and service line goals and maximize brand exposure. Leads and supports proactive and reactive media relations efforts as well as assists in enterprisewide events on campus and in the community. Responsible for tracking competitive analysis for social media market and suggesting refinement as needed, making recommendations and leading the implementation of tactics to further develop and enhance the organization’s social media program and promote its overall growth. Uses comprehensive understanding of various social media platforms to optimize content for maximum public engagement. Responsible for coordination of external social media and media content for the integrated delivery system (IDS) including story lists, production timelines, editing and distribution. This role leads the day-to-day coordination of social media efforts for the enterprise and work directly with department colleagues, clients, and interns to achieve goals. This individual also takes the lead on various written collateral including fact sheets, bios, press releases, press kits, articles, and other content; coordinates photos and video shoots; and takes on other marketing communications tasks as assigned. The position will develop and maintain productive relationships with internal and external clients, including media, community leaders, and elected officials. This position will support the organization’s crisis communications response efforts.

PIH Health is a nonprofit, regional healthcare network that serves approximately 3 million residents in the Los Angeles County, Orange County and San Gabriel Valley region. The fully integrated network is comprised of PIH Health Downey Hospital, PIH Health Good Samaritan Hospital, PIH Health Whittier Hospital, 37 outpatient medical office buildings, a multispecialty medical (physician) group, home healthcare services and hospice care, as well as heart, cancer, digestive health, orthopedics, women’s health, urgent care and emergency services. The organization is nationally recognized for excellence in patient care and patient experience, and the College of Healthcare Information Management Executives (CHIME) has identified PIH Health as one of the nation’s top hospital systems for best practices, cutting-edge advancements, quality of care and healthcare technology.

Required Skills

Required:

• Bachelor’s degree in public relations, journalism, communications, marketing or other related discipline.
• Three (3) to five (5) years’ public relations, corporate communications, marketing, social media or event management experience, if possible, in a corporate or agency setting strongly preferred.