Social Media Marketing Manager

Medallia; Maryland; On-site; USD 102,400 - 176,000; Full time

Benefits offered by this job

Medical, dental, and vision benefits

401(k) plan

Paid parental leave

Paid holidays

Job summary

A leading technology firm in Maryland is seeking a Social Media Marketing Manager to build and lead the corporate social strategy. The role involves managing multi-channel campaigns across platforms to strengthen brand presence. Ideal candidates have over 5 years of experience in social media management and a strong ability to leverage social analytics for measurable impact. Competitive salary and benefits offered.

Qualifications

• 5+ years of professional experience in social media management.
• Experience leading social strategy that drives measurable business outcomes.
• Experience using social analytics to measure performance and optimize campaigns.

Responsibilities

• Build and lead a corporate social strategy aligned with broader marketing goals.
• Lead multi-channel social campaigns across various platforms.
• Leverage social management tools to monitor and analyze content.

Skills

Social media management

Content creation

Social analytics

Community engagement

Education

Bachelor’s degree or equivalent

Tools

Sprout Social

Social management platforms

Job description

Join to apply for the Social Media Marketing Manager role at Medallia

Overview: Medallia is the pioneer and market leader in Experience Management. Our award-winning SaaS platform, Medallia Experience Cloud, leads the market in the management of experiences, insights, and actions for candidates, customers, employees, patients, and residents alike. We believe that every experience is a memory that can last a lifetime and that experiences shape how people feel about a company and advocate for it.

We empower exceptional people to create extraordinary experiences together. Bring your whole self.

Responsibilities

• Build and lead a corporate social strategy for an enterprise B2B brand, aligning social initiatives to broader marketing and business goals.
• Lead multi-channel social campaigns across platforms including LinkedIn, Instagram, X, and TikTok to grow audiences and strengthen brand presence.
• Leverage social management platforms (e.g., Sprout Social or similar) to schedule, monitor, and analyze content, optimizing for engagement and reach.
• Work seamlessly across marketing and other teams to drive integrated impact.
• Build and manage employee advocacy programs that amplify company messaging and increase organic reach.
• Create compelling content tailored to different audiences and formats, leveraging strong storytelling instincts.
• Develop and manage executive social presence and thought leadership programs to elevate brand influence.
• Collaborate with creative teams to produce visually compelling, on-brand content optimized for each channel.
• Build community engagement through two-way dialogue and leverage social listening insights to inform strategy.

Qualifications

• Minimum Qualifications
• Bachelor’s degree or equivalent relevant experience.
• 5+ years of professional experience in social media management.
• Demonstrated experience leading social strategy that drives measurable business outcomes.
• Demonstrated experience using social analytics to measure performance, optimize campaigns, and demonstrate impact.
• Demonstrated experience managing multi-channel social platforms (LinkedIn, Instagram, X, Facebook) at scale.
• Preferred Qualifications
• Social media management experience in the enterprise B2B environment.
• Passion for social media and emerging trends in digital engagement.
• Thrives at both the strategic and executional level, including engaging leadership and subject matter experts while driving ideas into action.
• Self-starter and natural leader who can elevate existing programs into something greater.
• Excellent communication and collaboration skills.
• Experience driving employee engagement through social advocacy programs.
• Strong instincts for storytelling and content personalization.

Medallia is committed to equal pay and transparency. The annual base salary range for this position is $102,400 - $176,000. Please note that the salary range information provided is a general guideline and combines all of the distinct labor markets within the US. It is uncommon for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on a variety of factors. Medallia considers factors such as (but not limited to) scope and responsibilities of the position, candidate’s work experience, candidate’s work location, education/training, key skills, internal peer equity, external market data, as well as, market and business considerations when making compensation decisions.

Medallia also offers competitive health and wellness benefits, including but not limited to medical, dental, vision, 401(k), short-term and long-term disability, life and AD&D insurance, statutory leaves, paid parental leave, and paid holidays. Benefits and eligibility may vary by location and role.

At Medallia, we celebrate diversity and recognize the value it brings to our customers and employees. Medallia is proud to be an equal-opportunity workplace and is an affirmative-action employer. All qualified applicants will receive consideration for employment without regard to age, race, color, religion, sex, sexual orientation, gender identity, national origin, genetic information, disability, veteran status, or any other applicable status protected by state or local law. Individuals with a disability who need an accommodation to apply please contact us at [e-mail]. For information regarding how Medallia collects and uses personal information, please review our Privacy Policies. Applications will be accepted for 30 days from the date this role was posted or until the role has been filled.