Social Media Marketing Associate

iDesign; Ohio; Sur place; USD 42 000 - 66 000; Plein temps

Résumé du poste

iDesign is seeking a Social Media Marketing Associate in Ohio to partner with Brand Marketing, Sales and Product Marketing to drive digital marketing tasks, social media management and brand partner relationships. The ideal candidate is well‑spoken, highly organized, able to multi‑task in a fast‑paced global environment, with experience in consumer products; knowledge of the housewares industry is a plus.

You will support global digital marketing initiatives, monitor social channels and

Qualifications

• Bachelor's degree in Marketing, Journalism or Communications preferred.
• 1-3 years experience with a consumer products company.

Responsabilités

• Support global digital marketing strategy and drive execution for global, eComm, and B&M sales.
• Manage and monitor the company's social media accounts and engage with users.
• Aid to monetize social followership by tracking KPIs like RPM, EMV, Impressions and Sales.
• Develop relationships with brand partners and influencers through effective communication.
• Assist in go-to-market digital marketing strategies for B&M and digitally native customers.
• Collaborate with Brand Marketing, B&M and eCommerce Sales teams on activation strategies.
• Coordinate with third-party agencies to drive brand awareness in market, including Social Media and Brand Partners.
• Develop monthly reports on results and emerging digital marketing trends for management.

Connaissances

Social media management

Strong communications

Highly organized

Multi-tasking

KPI tracking

MS Office

SEO understanding

Editing/proofreading

Independent & team work

Formation

Bachelor's degree in Marketing, Journalism or Communications

1-3 years consumer products experience

Outils

MS Office

Social media management tools

Influencer programs

Description du poste

The Social Media Marketing Associate will partner with Brand Marketing, Sales, and Product Marketing teams to help facilitate a number of marketing tasks specific to digital marketing, brand partner relationships, and social media management. The ideal candidate will possess strong communications skills, is highly organized, has the ability to multi-task in a face paced global environment and meet deadlines on a weekly basis. Ideally, he or she will have experience with consumer product goods. An understanding of the housewares industry is a plus.

ESSENTIAL DUTIES AND RESPONSIBILITIES

• Assist with iDesigns global digital marketing strategy & drive execution for both global, eComm. & B&M sales.
• Closely manage and monitor the company's social media accounts & offer constructive interaction with users.
• Aid to monetize social followership by actively tracking relevant KPIs like RPM, EMV, Impressions & Sales.
• Manage, deepen and promote strategic relationships with brand partners/influencers through communication and an understanding of their unique business needs.
• Aid in development of customer & brand partner specific go-to-market digital marketing strategies to compliment both B&M & Digitally native customer activation.
• Partner with cross-functional teams to execute key digital marketing initiatives, collaborate directly with & develop joint activation strategies with the Brand Marketing, B&M & eCommerce Sales teams.
• Work with third-party agency partners to drive brand awareness in market, inclusive of Social Media, Brand Partners, etc.
• Develop monthly reports on results and emerging digital marketing trends that will be submitted to the management teams.
• Experience with social media channels and influencer programs.
• Superior PC skills with advanced capabilities in Microsoft programs (Excel, Word, and PowerPoint).
• Ability to handle multiple tasks in a fast-paced environment.
• Editing and proofreading skills is a plus.
• SEO understanding as it relates to product and meta data is a plus.
• Proven ability to perform the overall duties and responsibilities of this position with general guidance.
• Ability to complete assignments accurately and within the given deadlines. Must be able to plan accordingly when deadlines of current projects change.
• Ability to work independently and in group settings.

EDUCATION and/or EXPERIENCE

• College Degree in Marketing, Journalism or Communications is preferred. Experience working with social media is helpful.
• 1-3 years previous experience in a comparable position with a consumer products company.