Social Media Manager, Enterprise Content

North Carolina State University; Raleigh (NC); On-site; USD 58,000 - 60,000; Full time

Benefits offered by this job

University benefits

Competitive compensation

Job summary

NC State University is seeking a Social Media Manager, Enterprise Content to oversee daily content creation, publishing, and community engagement across the university's official channels. You will turn complex campus stories into engaging digital narratives and produce short-form videos for multiple platforms.

Collaborate with students, faculty, staff, alumni, and content creators; monitor trends and conversations; provide live coverage of events; and use social analytics to inform strategy

Qualifications

• Bachelor's degree or equivalent experience required.
• 2+ years managing social media.
• 3+ years in multimedia content production, especially short-form video.

Responsibilities

• Manage daily social media content and community engagement across platforms.
• Create social-first stories and short-form videos from concept through production.
• Provide live event coverage to keep audiences engaged.
• Monitor conversations, trends, and sensitive content on social channels.
• Collaborate with students, faculty, staff, alumni, and creators to align with strategy.

Skills

Social media management

Content production

Video editing

Education

Bachelor's degree or equivalent

Tools

Meta Business Suite

Hootsuite

Adobe Premiere Pro

Canva

Job description

NC State University is hiring a Social Media Manager, Enterprise Content. The role involves managing daily content creation, publishing, and community engagement across the university's official social media platforms, turning complex university stories into engaging digital content. The manager will also produce short-form videos, provide live event coverage, collaborate with various university stakeholders, and use social analytics to inform strategy.

Highlights

• Manage daily social media content and community engagement on platforms including Facebook, Instagram, LinkedIn, X, Threads, Bluesky, YouTube, and TikTok.
• Create social-first stories and short-form videos from concept through production.
• Provide live social coverage of university events to keep audiences connected.
• Monitor and respond to social media conversations, trends, and sensitive content.
• Collaborate with students, faculty, staff, alumni, and content creators to develop authentic content aligned with strategy.
• Leverage social insights and performance data to guide content and engagement strategies.
• Required software skills include Meta Business Suite, Hootsuite, Adobe Premiere Pro, and Canva.
• Minimum qualifications include a Bachelor's degree related to the field or equivalent experience.
• Preferred experience includes 2+ years managing social media and 3+ years in multimedia content production, especially short-form video.
• Compensation range is $58,000 - $60,000 with standard university benefits and perks.