Social Media Manager, Enterprise Content

NC State University; Raleigh (NC); Hybrid; USD 58,000 - 60,000; Full time

Benefits offered by this job

Medical, Dental, and Vision

Flexible Spending Account

Retirement Programs

Disability Plans

Life Insurance

Accident Plan

Paid Time Off and Other Leave Programs

12 Holidays Each Year

Tuition and Academic Assistance

Childcare benefits

Job summary

NC State University is seeking a Social Media Manager for Enterprise Content in Raleigh, NC. This role shapes how NC State connects with audiences across official channels, managing daily content and community engagement.

You will create social-first stories, live coverage of events, and collaborate across the university to translate priorities into engaging content, while using analytics to guide strategy.

Qualifications

• Bachelor’s degree in a discipline related to the area of assignment; or an equivalent combination of training and experience.
• All degrees must be received from appropriately accredited institutions.

Responsibilities

• Manage daily social content and community engagement across official enterprise channels including Facebook, Instagram, LinkedIn, X, Threads, Bluesky, YouTube and TikTok.
• Create social-first stories and short-form video from concept through filming and editing.
• Capture the university in the moment through live social coverage of events and timely content.
• Build meaningful community connections by monitoring conversations and responding thoughtfully to comments and interactions.
• Collaborate across the university with students, faculty, staff, alumni and student content creators.
• Use social insights and performance data to inform future content and engagement strategies.

Skills

Social media management

Multimedia content production

AP Style

Meta Business Suite

Adobe Premiere Pro

Canva

Education

Bachelor's degree in a related field

Tools

Hootsuite

Meta Business Suite

Job description

Posting Number:

PG195202SP

Internal Recruitment:

No

Working Title:

Social Media Manager, Enterprise Content

Anticipated Hiring Range:

$58,000 - $60,000

Work Schedule:

Monday to Friday, 8 a.m. to 5 p.m. The typical schedule will be four days per week in the office, one day remote. Some evening and weekend work required.

Job Location:

Raleigh, North Carolina

Department:

University Communications and Marketing

About the Department:

University Communications and Marketing is the central agency responsible for shaping and sharing the story of NC State University. As the stewards of the NC State brand, we drive the university’s reputation and visibility through integrated marketing, strategic communications, and digital engagement. We are a team of creators, strategists, and problem-solvers dedicated to the “Think and Do” spirit. We collaborate across the university to elevate NC State’s profile as a premier public research institution, supporting enrollment, research, alumni engagement, and institutional prestige.
Research is central to that story. NC State is a top public research university with a sponsored research portfolio exceeding $460 million, and the way we translate that work into public understanding shapes how the university is funded, trusted, and understood. This role sits at the center of that effort, partnering closely with the Office of Research and Innovation to bring the impact of NC State’s discovery and innovation to local, national, and global audiences.

Wolfpack Perks and Benefits:

As a Pack member, you belong here, and can enjoy exclusive perks designed to enhance your personal and professional well-being. As you consider this opportunity, we encourage you to review our Employee Value Proposition and learn more about what makes NC State the best place to learn and work for everyone.
What we offer:

• Medical, Dental, and Vision


• Flexible Spending Account


• Retirement Programs


• Disability Plans


• Life Insurance


• Accident Plan


• Paid Time Off and Other Leave Programs


• 12 Holidays Each Year


• Tuition and Academic Assistance


• And so much more!
  

Attain Work-life balance with our Childcare benefits, Wellness & Recreation Membership, and Wellness Programs that aim to build a thriving wolfpack community.

Disclaimer: Perks and Benefit eligibility is based on Part-Time or Full-Time Employment status. Eligibility and Employer Sponsored Plans can be found within each of the links offered.

Essential Job Duties:

The Social Media Manager for Enterprise Content helps shape how NC State connects with its audiences across the university’s official social media channels. As a member of the Social Media Hub within University Communications and Marketing, this role manages the day-to-day creation, publishing and community engagement that bring the university’s stories to life. From faculty research and student experiences to major university events, the Social Media Manager turns complex ideas and moments into timely, engaging digital content.
In this hands‑on role you will be a part of shaping the @NCState social presence, combining digital storytelling, short‑form video production and community management to connect people with the university and with one another. You’ll have the opportunity to be where the action is through conceptualizing and capturing content, covering events in real time, collaborating with students, faculty, staff and alumni, and responding to the conversations happening across NC State’s social channels. The Wolfpack community and the university’s communication priorities will be strengthened through your efforts.

These efforts will include these key impact areas and responsibilities:

Manage daily social content and community engagement across official enterprise channels, including Facebook, Instagram, LinkedIn, X, Threads, Bluesky, YouTube and TikTok.Create social‑first stories and short‑form video from concept through filming and editing, translating university priorities, research, events and experiences into compelling content.Capture the university in the moment through live social coverage of events and timely content that keeps audiences connected to what’s happening across NC State.Build meaningful community connections by monitoring conversations, trends and emerging issues; responding thoughtfully to comments and interactions; and appropriately managing sensitive content.Collaborate across the university with students, faculty, staff, alumni and student content creators to develop authentic, audience‑focused content aligned with enterprise social strategy.Use social insights and performance data to understand what resonates with audiences and inform future content and engagement strategies.
If you’re a creative storyteller who thrives in a fast‑paced environment, brings strong communication and collaboration skills, and enjoys finding new ways to connect people through social media, we encourage you to apply.

Other Responsibilities:

In addition to the core responsibilities of this role, there may be occasional opportunities to take on additional duties. This offers an opportunity to build on your skills, explore new areas, and gain a deeper understanding of the department’s operations.

Minimum Experience/Education:

Bachelor’s degree in a discipline related to the area of assignment; or an equivalent combination of training and experience.

All degrees must be received from appropriately accredited institutions.

Preferred Qualifications:

• 2+ years of professional social media management experience, including developing and managing content for multiple social platforms.


• 3+ years of professional multimedia content production experience, including short‑form video, social graphics and platform‑specific content such as Instagram Reels and TikTok.


• Advanced proficiency with Meta Business Suite and experience using social media scheduling, publishing and analytics platforms such as Hootsuite.


• Proficiency with Adobe Premiere Pro and Canva, with experience using mobile and professional audio/video equipment to produce social‑first content.


• Strong command of AP Style and social media best practices, including platform‑specific content development, audience engagement, and adapting content to emerging formats and trends.

Required License or Certification:

N/A

Valid NC Driver's License required:

No

Commercial Driver's License Required?

No

Job Open Date:

09/03/2026

Earliest Close Date---- (Positions will be posted until 5:00 PM ET on this date. Positions remaining posted after this date are still accepting applications but may close at any time.)

09/11/2026

Notice to Applicants:

Please note that the work history on your resume, must also be included in your application.

Position Number:

00112284

Position Type:

SHRA

Position Classification Band Title:

Public Communication Specialist

Position Classification Band Level:

Journey

Position Classification Salary Range:

$ 35,880 - $ 96,560

Salary Grade Equivalency:

NC13

Alternate Option:

If no applicants apply who meet the required competency level and training & experience requirements, then management may consider other applicants. Salary would be determined based on competencies, equity, budget, and market considerations.

Full Time Equivalent (FTE) (1.0 = 40 hours/week):

1.0

Appointment:

12 Month Recurring

Mandatory Designation - Adverse Weather:

Non Mandatory - Adverse Weather

Mandatory Designation - Emergency Events:

Non Mandatory - Emergency Event

Time Limited Position:

No

Department Id:

281001 - Payroll

EEO:

NC State University is an equal opportunity employer. All qualified applicants will receive equal opportunities for employment without regard to age, color, disability, gender identity, genetic information, national origin, race, religion, sex (including pregnancy), sexual orientation, and veteran status. The University encourages all qualified applicants, including protected veterans and individuals with disabilities, to apply. Individuals with disabilities requiring disability‑related accommodations in the application and interview process are welcome to contact 919-513-0574 to speak with a representative of the Office of Equal Opportunity.
If you have general questions about the application process, you may contact Human Resources at [phone] or [e-mail].
Final candidates are subject to criminal & sex offender background checks. Some vacancies also require credit or motor vehicle checks. Degree(s) must be obtained prior to start date in order to meet qualifications and receive credit.
NC State University participates in E-Verify. Federal law requires all employers to verify the identity and employment eligibility of all persons hired to work in the United States.

Position ID:

27856