Social Media Manager

Unpack Holdings Limited; United States; Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Extreme Creative Freedom

Massive Distribution

Culture of Momentum

High-Growth Upside

Job summary

Unpack Holdings Limited seeks an Internet Native Social Media Manager who thrives on gaming culture and real-time moments. You will craft platform-native content, react to trends within minutes, and build a distinct, human brand voice across X, TikTok, Instagram, and Discord.

This role rewards rapid experimentation, sharp copy, and community-driven growth. Join a fast-moving team that values raw creativity over corporate credentials, offering high-velocity content creation and bold ideas in a

Qualifications

• Real-Time content creation for social platforms.
• Trend-jacking and reactive marketing with fast execution.
• Define and execute a distinct, human brand voice.

Responsibilities

• Real-Time Content Creation: Write, design, and drop platform-native content (memes, shitposts, graphics, text threads, and short-form video concepts).
• Trend-Jacking & Reactive Marketing: Monitor the internet 24/7 and deploy reactive content within minutes.
• Brand Voice Architecture: Help define and execute a distinct, human brand voice that feels engaging and community-driven.
• Community Engagement & Outbound Banter: Actively seek conversations to insert the brand into high-visibility threads.
• Short-Form Video Concepting: Brainstorm and execute hooks for TikTok, YouTube Shorts, and Instagram Reels.
• Cross-Functional Campaign Support: Collaborate with Product, Growth, and Influencer teams to create engaging social events.

Skills

Real-Time Content Creation

Trend-Jacking

Brand Voice

Community Engagement

Short-Form Video

Cross-Functional Collaboration

Tools

CapCut

Premiere Pro

Figma

Photoshop

Job description

The Mission

We aren’t looking for a traditional corporate Social Media Manager who hides behind sanitized marketing jargon, spends weeks building rigid content calendars, or posts generic “Happy Monday!” graphics. We are looking for an Internet Native who understands gaming culture, streaming ecosystems, memes, and how people actually communicate online.

Your mission is to make our brand the most entertaining, relevant, and relatable account on the timeline. You will sit at the absolute pulse of internet culture, turning real-time online moments, creator drama, and gaming trends into hyper-viral social content. This is a role for a creator who can move at lightning speed, write native copy with surgical wit, and build an obsessed, cult-like community across X, TikTok, Instagram, and Discord.

We value raw creativity, internet fluency, speed, and cultural judgment over years of corporate credentials. If you know how to command attention on the feed, we want you behind our accounts.

Key Responsibilities

Real-Time Content Creation: Write, design, and drop platform-native content (memes, shitposts, graphics, text threads, and short-form video concepts) that people actually want to share.

Trend-Jacking & Reactive Marketing: Monitor the internet 24/7. When a massive cultural moment, gaming trend, or internet meme breaks, you will deploy reactive content for our brand within minutes.

Brand Voice Architecture: Help define and execute a distinct, unhinged-yet-strategic brand voice that feels entirely human, sharp, and community-driven.

Community Engagement & Outbound Banter: Don’t just sit back and reply to comments. Actively seek out conversations on the timelines of creators, competitors, and community members to insert our brand into high-visibility threads.

Short-Form Video Concepting: Brainstorm and execute high-engagement video hooks for TikTok, YouTube Shorts, and Instagram Reels (utilizing capcut, native tools, or collaborating with design).

Cross-Functional Campaign Support: Collaborate with Product, Growth, and Influencer teams to turn dry announcements, feature launches, and creator partnerships into highly engaging social events.

• Chronically Online: You spend a deeply unhealthy amount of time on X, TikTok, Reddit, Twitch, and Discord. You naturally spot trends before they peak.
• Elite Internet Copywriting: You know how to write copy that commands attention, fits the layout of the specific platform, and bypasses the user’s “this is an ad” filter.
• The “Creator” Instinct: Proven experience managing highly engaging social accounts, whether for a disruptive brand, a digital creator, an online community, or your own personal growth project.
• Speed over Perfection: The ability to execute ideas in minutes. You understand that a good meme posted right now is worth ten times more than a perfect meme approved two weeks from now.
• Flawless Cultural Judgment: You know exactly where the line is between edginess that builds a massive fan base and risk that damages a brand.

Preferred Qualifications

• Experience working within gaming, eSports, creator networks, Web3, or high-velocity consumer tech.
• Lightweight multimedia skills: Ability to quickly cut a clip in CapCut/Premiere, format an image in Figma/Photoshop, or utilize canvas tools on the fly.
• Track record of independently growing an organic social audience or community from scratch.

Why Join Us?

We offer more than just a typical social media role; we offer the chance to pilot the voice of a global powerhouse.

• Extreme Creative Freedom:We value attention and output over corporate red tape. If your content angle is sharp and hits the mark, we run it.
• Massive Distribution:Your work will instantly step onto a global stage, commanding the attention of thousands of active users every single day.
• A Culture of Momentum:Join a team that moves at the speed of light. You will be constantly learning, testing new content formats, and driving real-world market metrics.
• High-Growth Upside:We value “potential over pedigree.” For a Social Media Manager who consistently captures attention and scales our audience footprint, there is a clear, unrestricted runway to lead our entire media function.