Social Media Manager

InVision Media; San Juan (PR); On-site; USD 45,000 - 70,000; Full time

Job summary

InVision Media in San Juan, PR seeks a driven Social Media Manager to own day-to-day execution and strategy across client portfolios. You will blend hands-on content management with strategic thinking, moving fast across multiple clients while delivering campaigns that grow audiences and business.

The role requires 2+ years in social media management, bilingual English/Spanish, and hands-on experience with major platforms.

Qualifications

• 2+ years of experience in social media management or digital marketing.
• Bilingual: English and Spanish.
• Hands-on experience managing Facebook, Instagram, LinkedIn, TikTok, and YouTube.
• Solid understanding of platform algorithms and how they affect reach/engagement.
• Strong analytical and reporting skills; comfortable with social media KPIs and web traffic metrics.
• Excellent written and verbal communication skills.
• Strong multitasking ability — you'll be managing multiple client accounts simultaneously.

Responsibilities

• Develop and execute social media strategies tailored to each client's goals — driving engagement, reach, and lead generation
• Write copy, plan budgets, schedule content, and create ads across campaigns
• Conduct audience analysis, competitive analysis, and data analysis to inform strategy
• Stay current on platform best practices across Facebook, Instagram, Google, X, LinkedIn, TikTok, and emerging channels
• Contribute to SEO efforts, including keyword and image optimization
• Manage and grow social media accounts for each assigned client
• Respond to comments, messages, and reviews in a timely manner, and relay community feedback to internal stakeholders
• Participate in client and team meetings; maintain clear communication via email and Asana
• Deliver quarterly performance reports to clients
• Identify and develop brand/influencer collaboration opportunities
• Collaborate in team brainstorming sessions
• Stay current on digital marketing trends and share relevant insights with the team
• Meet monthly performance goals and account KPIs

Skills

Social media management

Bilingual English/Spanish

Analytical reporting

Communication skills

Multitasking

Tools

Asana

Canva

Google Drive

Google Trends

ChatGPT

Claude

Magnific

Hootsuite

CoSchedule

Job description

InVision Media is looking for a driven, creative Social Media Manager to own the day-to-day execution and strategy across our client portfolio. This role blends hands-on content management with strategic thinking — you'll need to move fast across multiple clients while still delivering campaigns that grow their audiences and their business.

Responsibilities

• Develop and execute social media strategies tailored to each client's goals — driving engagement, reach, and lead generation
• Write copy, plan budgets, schedule content, and create ads across campaigns
• Conduct audience analysis, competitive analysis, and data analysis to inform strategy
• Stay current on platform best practices across Facebook, Instagram, Google, X, LinkedIn, TikTok, and emerging channels
• Contribute to SEO efforts, including keyword and image optimization
• Manage and grow social media accounts for each assigned client
• Respond to comments, messages, and reviews in a timely manner, and relay community feedback to internal stakeholders
• Participate in client and team meetings; maintain clear communication via email and Asana
• Deliver quarterly performance reports to clients
• Identify and develop brand/influencer collaboration opportunities
• Collaborate in team brainstorming sessions
• Stay current on digital marketing trends and share relevant insights with the team
• Meet monthly performance goals and account KPIs

Tools You'll Use

Asana, Canva, Google Drive, Google Trends, ChatGpt, Claude, Magnific, and social scheduling/listening platforms (e.g., Smart Queue, Hootsuite, CoSchedule).

What You Bring

• 2+ years of experience in social media management or digital marketing
• Bilingual: English and Spanish
• Hands-on experience managing Facebook, Instagram, LinkedIn, TikTok, and YouTube
• Solid understanding of platform algorithms and how they affect reach/engagement
• Strong analytical and reporting skills; comfortable with social media KPIs and web traffic metrics
• Excellent written and verbal communication skills
• Strong multitasking ability — you'll be managing multiple client accounts simultaneously

Nice to Have

• Experience with Facebook Ads, Google Ads, or e-commerce campaigns
• Experience working with brand/influencer partnerships