Social Media Manager

Vetted360; Los Angeles (CA); On-site; USD 75,000 - 85,000; Full time

Job summary

Vetted360, a Los Angeles-based indie color cosmetics brand, seeks a Hands-on Social Media Manager to own organic social strategy and content creation.

You will film, edit and publish content independently, leading an offshore specialist and collaborating with creators. In-person collaboration in the Arts District four days a week is expected.

Qualifications

• Hands-on social media experience with in-house or agency CP G brands.
• Proven ability to shoot, edit and publish content independently.
• Experience managing contractors or vendors.

Responsibilities

• Own organic strategy and content calendar across TikTok, Instagram, and Facebook.
• Shoot, edit and publish high-frequency short-form video and photo content.
• Maintain brand look, voice, and tone in every post.
• Lead offshore specialist: set priorities, schedules, and QA.
• Build community by guiding comments and DMs and monitor brand safety.

Skills

Video content creation

On-camera presence

TikTok fluency

Content editing

Analytics to decide

Team leadership

Copywriting

Tools

CapCut

Meta Business Suite

Job description

Indie color cosmetics brand based in LA's Arts District: playful, bold and TikTok-native.

Small team that moves fast, and growing.

THE ROLE

Hands-on Social Media Manager to own organic social strategy, shoot and post content independently. Your goal - grow our audience and build a real fan community around the brand. This is not a strategy-only or management-only role. You'll film, edit and publish without waiting on the creative team. You'll report to the Director of Marketing.

WHAT YOU WILL DO

• Own organic strategy and the content calendar across TikTok, Instagram and Facebook, tied to product launches and brand moments.
• Create constantly. Shoot, edit and publish short-form video and photo content at high frequency, mostly on your own.
• Protect the brand. Keep every post on-brand in look, voice and tone.
• Lead our Specialist (offshore contractor). Set daily priorities, posting schedules and engagement standards, and review work for quality.
• Build community. Set and own standards for comments and DMs. Flag and elevate PR or brand-safety risks quickly.
• Partner with creators on UGC, product seeding and collabs, with proper ad disclosures.
• Report weekly on reach, engagement, follower growth and attributable conversions, with a clear point of view on what to change next.
• Move on trends early. Spot what's rising and get content live quickly.

WHAT YOU BRING - REQUIREMENTS

• CPG brand experience. In-house at a consumer packaged goods brand, or CPG accounts at an agency.
• 4+ years in social media, with hands-on content creation the whole way through.
• You film, edit and post independently. Strong in CapCut or similar; comfortable with a phone, ring light and basic audio.
• Deep TikTok and Instagram fluency: algorithms, formats, trends and platform features.
• You've managed or directed at least one person or contractor.
• Comfortable in native analytics (TikTok, Meta Business Suite) and turning data into decisions.
• Clear, upbeat writing for captions, replies and briefs.
• You’re experienced, comfortable and confident appearing on camera in brand content.
• A portfolio of content you personally shot, edited and posted.
• Able and excited to work in-person at our Arts District office four days a week.

NICE TO HAVES

Beauty, cosmetics or fashion brand experience; TikTok Shop or live shopping.

YOU WILL THRIVE HERE IF YOU . .

• Bring energy. You're outgoing, at ease on camera and in front of a team.
• Love this work. Beauty, content and social excite you. It's not just a job.
• Take initiative. You see what needs doing and do it, and you bring ideas without being asked.
• Have a great eye. You know instantly what's on-brand and what isn't.
• Live on TikTok and Instagram. You catch what's rising before it peaks.
• Stay positive. You quickly identify issues and lead with solutions,
• Be a team player. Take feedback well and lift the people around you.
• Enjoy in-person collaboration. You do your best work side by side with the team – appreciating that the work gets done faster and better when the team is together.

PAY & BENEFITS

$75,000–$85,000 base salary depending on experience, exempt. The final offer depends on experience and portfolio. Medical, dental, vision, paid time off and paid holidays.

WORK SCHEDULE

Daily Hours 8:30 am - 4:30 pm PST. In office Mon, Tue, Thu, Fri. Work from home Wednesdays.