Social Media Manager

iHeartMedia; Los Angeles, Burbank (CA, CA); On-site; USD 33,000 - 41,000; Full time

Benefits offered by this job

Medical, dental and vision insurance

Life insurance

Paid vacation

Paid holidays

401K plan

EAP program

Volunteer day opportunities

Job summary

iHeartMedia in Los Angeles is seeking a Social Media Manager to grow digital listening, follower engagement, brand recognition, and overall growth for multiple major brands within the iHeartRadio Los Angeles group. The role requires flexibility for occasional nights and weekends.

The ideal candidate has 2+ years in social media or digital marketing, strong writing and editing skills, and proficiency with Adobe Creative Suite or Canva.

Qualifications

• Minimum of 2+ years of experience in social media or digital marketing.
• Excellent writing, proofreading and copyediting skills.
• Strong knowledge of latest platforms, trends and best practices.
• Proficiency with Adobe Creative Suite and/or Canva.

Responsibilities

• Manage and maintain regular posting schedule for LA stations with focus on key brands.
• Coordinate with departments and guide on-air talent to maximize listening opportunities.
• Respond to events and use opportunities to introduce fans to iHeartRadio ecosystem.
• Track social analytics to evaluate past campaigns and inform future strategies.
• Collaborate with the Digital Program Director to plan station growth and KPIs.
• Own social touchpoints for music fandoms and support new releases and campaigns.
• Work with on-air talent to localize content for relevance and engagement.
• Cover local events and national iHeartRadio events with real-time content.

Skills

Social media

Digital marketing

Content creation

Editing

Communication

Team collaboration

Adobe Creative Suite

Canva

Time management

Entertainment knowledge

Tools

Adobe Creative Suite

Canva

Job description

The audio revolution is here – and iHeart is leading it! iHeartMedia, the number one audio company in America, reaches 90% of Americans every month -- a monthly audience that’s twice the size of any other audio company – almost three times the size of the largest TV network – and almost 4 times the size of the largest ad-supported music streaming service. In fact, we have: More #1 rated markets than the next two largest radio companies combined; We’re the largest podcast publisher, with more monthly downloads than the second- and third-largest podcast publishers combined. Podcasting, the fastest-growing new media, today has more monthly users than streaming music services or Netflix; iHeart is the home of many of the country’s most popular and trusted on-air personalities and podcast influencers, who build important connections with hundreds of communities across America; We create and produce some of the most popular and well-known branded live music events in America, including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the iHeartCountry Festival, iHeartRadio Fiesta Latina and the iHeartRadio Jingle Ball Tour; iHeartRadio is the #1 streaming radio digital service in America; Our social media footprint is 7 times larger than the next largest audio service; and We have the only complete audio ad technology stack in the industry for all forms of audio, from on demand to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale.

As a result, we’re able to combine our strong leadership position in audience reach, usage and ad tech with powerful tools and insights for our sales organizations to help them build success for their clients at a more efficient cost than any other option. Because we reach almost every community in America, we’re committed to providing a range of programming that reflects the diversity of the many communities we serve – and our company reflects that same kind of diversity.

Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone. Only one company in America has the #1 position in everything audio: iHeartMedia!

What We Need

We’re seeking a Social Media Manager to work in the iHeartRadio Los Angeles group of stations. In this role, you’ll be focused on increasing digital listening, follower engagement, brand recognition, brand affinity, and ultimately drive overall growth. The ideal candidate will understand the responsibility that comes with leading social media for multiple major brands. This position requires openness to a flexible schedule as there may be work needed on occasional nights and weekends.

What You'll Do

• Manage and maintain regular posting schedule of content and editorial pieces on Los Angeles stations with a heavy focus on the Alternative Rock genre.
• Coordinate with various departments and help guide on-air personalities to maximize listening opportunities through their personal and station social channels.
• Respond to music and pop culture events and use those opportunities to introduce new fans to the iHeartRadio ecosystem.
• Track social media analytics to use to judge prior campaigns and future strategies.
• Work closely with the Digital Program Director on developing and carrying out the plan for each station to increase digital listening, social engagement and other KPIs in line with iHeartRadio’s overall strategy.
• Be responsible for all social media touchpoints for the music fandoms, including new releases, social first campaigns and any other interaction to boost fan and community engagement.
• Work with on-air talent to find ways to localize/personalize content, making it more relevant and engaging on station social platforms.
• Covering both local LA-station events and national iHeartRadio tentpole events to capture content and posting real-time event coverage.
• Writing and editing compelling social media copy with the purpose of engaging our fans, while leading community engagement.

What You'll Need

• Minimum of 2+ years of experience working in social media or digital marketing, entertainment or music industries preferred.
• The position requires urgency, curiosity, creativity, the ability to collaborate with a team and consistently meet deadlines.
• The role requires a person with excellent communication and strong organizational skills.
• Always on your phone, with a healthy appetite for Alternative music, pop culture and entertainment.
• In-depth knowledge of the latest best practices, tools, and trends on social media platforms (Facebook, Facebook Live, Instagram, Instagram Stories, IGTV, Instagram Live, X, YouTube, TikTok, Twitch etc.), as well as sponsored/partner content protocols.
• Strong writing, proof-reading, and copyediting skills.
• You know how to capture and create on the fly content when covering events IRL and virtually.
• Proficiency with Adobe Creative Suite and/or Canva.

What You'll Bring

• Respect for others and a strong belief that others should do this in return
• Accountability for own work and desire to provide guidance to new team members
• Ability to contribute to several projects at the same time under a moderate level of direction
• Application of objective judgement, technical skills and prior experience to solve business problems
• Strong written and verbal communication skills, including a knack for explaining complex information in a straightforward manner
• Desire for continued knowledge sharing and learning
• Understanding of impact of own decisions

Compensation

Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data.

$23.85 - $29.81

Location: Burbank, CA: 3400 West Olive Avenue, Suite 550, 91505

Position Type: Regular Time Type: Full time Pay Type: Hourly

Benefits

iHeartMedia’s benefits offering is flexible and offers a variety of choices to meet the diverse needs of our changing workforce, including the following:

• Employer sponsored medical, dental and vision with a variety of coverage options
• Company provided and supplemental life insurance
• Paid vacation and sick time
• Paid company holidays
• A Spirit day to encourage and allow our employees to more easily volunteer in their community
• A 401K plan
• Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
• A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

Non-Compete will be required for certain positions and as allowed by law. Our organization participates in E-Verify.