Social Media Manager

The ServiceMaster Company, LLC; Lansing (MI); Remote; USD 75,000 - 100,000; Full time

Job summary

A growing company seeks a Social Media Marketing Manager to enhance visibility and engagement. Responsibilities include managing content across various platforms, creating engaging material, and maintaining a consistent brand presence. The ideal candidate has a passion for storytelling and solid experience in social media strategies.

Benefits

Medical, Dental, and Vision Coverage

401 (k) match

15 days paid time off

Paid holidays

Career growth and advancement

Qualifications

• 3-5 years of experience in social media marketing required.
• Experience supporting franchises is a plus.
• Ability to manage multiple priorities and meet deadlines.

Responsibilities

• Manage social media content across platforms including Facebook, Instagram, LinkedIn, TikTok, and YouTube.
• Monitor performance metrics and community engagement.
• Respond to comments, messages, and community inquiries promptly.

Skills

Social Media Management

Content Creation

Analytical Skills

Storytelling

Collaboration

Education

Bachelor’s degree in Marketing, Communications

Tools

Soci

Rallio

Job description

We’re growing! And adding a NEW position to the team!

Ready tobe a part ofsomething exciting?

What We Offer:

• Medical, Dental, and Vision start the first day of the month following your date of hire
• 401 (k) match
• 15 days paid time off and paid holidays, including 2 floating holidays
• Career growth and advancement

Social Media Manager:

We are currently looking for aSocial Media Marketing Managerto support the growth and visibility of ServiceMaster Restore through strategic and consistent execution across our social media platforms. In this role you will be responsible for managing the day-to-day social content calendar, creating engaging content, and contributing to the strategic development of campaigns to support the brand, drive engagement, and amplify brand awareness. The ideal candidate is a creative self-starter with a passion for storytelling and a strong understanding of platform best practices.

What you will do:

• Manage the development and execution of social media content across platforms including Facebook, Instagram, LinkedIn, TikTok, and YouTube
• Maintain and manage an editorial calendar for each brand to ensure a consistent and timely social presence
• Create original and repurposed content, including short-form videos, reels, and carousels
• Collaborate with brand marketing, creative and executive teams to source and align on content needs
• Edit and package content provided by franchisees, field staff and at events to maximize reach and engagement
• Monitor performance metrics, community engagement, and platform trends to optimize future content
• Contribute to strategic social media planning in partnership with the Head of Social Media
• Respond to comments, messages, and community inquiries in a timely and brand-appropriate manner
• Collaborate with agency partners or internal teams on paid media campaign creative when needed
• Stay current on platform updates, best practices and emerging trends to keep content fresh and competitive
• Support brand-related events by capturing and posting content in real-time, as needed
• Perform other duties as assigned by the senior brand marketing manager

What you will bring:

• Proven experience managing social media platforms for a brand or agency
• Strong writing, editing, and storytelling skills for short-form content
• Understanding of performance metrics and how to analyze data to inform decisions
• Knowledge of scheduling and reporting tools (e.g., Soci, Rallio, etc)
• Ability to manage multiple priorities and meet deadlines independently
• Comfortable working in a collaborative and fast-paced environment
• Awareness of current social trends and cultural moments with an eye for relevance and authenticity
• Video editing and production skills are a plus
• Experience working with or supporting franchises is a plus
• Bachelor’s degree in Marketing, Communications, or related field required
• 3-5 years of experience in social media marketing required
• Experience working in a B2B, home services, or franchise environment preferred

Work Location:

This role is 100% remote and can be based anywhere in the U.S., excluding Los Angeles County

The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. At ServiceMaster, it is not typical for an individual to be hired at or near the top of the range for their role, and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range offered starts at $75,000

About ServiceMaster Brands

ServiceMaster Brandsis a leading franchise provider of needs-based residential and commercial services in the restoration, cleaning, moving, and bioremediation industries. Founded in 1929, the company is home to over 3,200 franchisees across 4,600+ locations serving over 1,000,000 homes and businesses each year. ServiceMaster was founded with a deep commitment to integrity and customer service and does business under seven brands today across 50 states and nine countries that generate more than $3.5B in system-wide sales: ServiceMaster Restore, ServiceMaster Clean, Merry Maids, TWO MEN AND A TRUCK, Aftermath Services, Indoor Science.

While each brand maintains a distinct identity, we share a commitment to our mission to Making Everyday Heroes More Heroic. From our franchisee experience to career development to our community outreach efforts, our values – We Serve, We Care, We Deliver, We Do - guide us.

Working as part of our team means bringing your best ideas to work every day and seeing the impact of your contributions. Stars in our company at all levels are builders—they love to create, lead and see their plan come to life. Our best people understand that while great ideas are important, they require incredible focus and teamwork to execute. Life inside our company is the opportunity to do the best work of your career.

ServiceMaster Brands is headquartered in Atlanta, Georgia.

Roark Capital Group acquired ServiceMaster Brands in October 2020. Roark focuses on investing in the consumer and business services sectors, with a specialization in multi-location and franchised businesses. Since inception, affiliates of Roark have invested in 100 multi-location, franchised brands, which collectively generate $62 billion in annual system revenues from 66,000 locations in 50 states and 89 countries. Please visitwww.roarkcapital.com to learn more.

It is the policy of ServiceMaster Brands, in accordance with all applicable laws, to recruit, hire, train, and promote persons in all job titles without regard to race, color, national origin, genetic information, religious beliefs, sex, gender identity, sexual orientation, age, marital status, pregnancy, disability, protected veteran status, or any other protected classifications, activities, or conditions as required by federal, state and local laws.

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