Social Media Manager

SUNNY DISTRIBUTOR INC.; California; On-site; USD 75,000 - 110,000; Full time

Job summary

Sunny Health & Fitness in City of Industry, CA is seeking a Social Media Manager to build and maintain a strong online presence. You will develop original content and support the Marketing Team in driving engagement across major platforms.

The role emphasizes campaign setup, optimization, analytics, and creative execution across Facebook, TikTok, Pinterest, Instagram, and more. Collaboration with internal teams and clients is essential to achieve business goals.

Qualifications

• Bachelor’s degree in Marketing or related field is preferred.
• 5+ years in social media/production experience.
• 3+ years in paid social media roles.
• Strong Excel and PowerPoint skills.
• Excellent client communication and multitasking.
• Detail-oriented with strong written and verbal skills.
• Able to build relationships with stakeholders.

Responsibilities

• Support marketing team in campaign set-up across Facebook, TikTok, Pinterest, Snapchat etc.
• Carry out basic optimization practices and daily checks.
• Support A/B testing and present results back to the team.
• Support with weekly and monthly analysis in preparation of client update meetings and calls.
• Analyze and use conversion tracking data to further optimize and develop campaigns.
• Be the paid social expert for the client on campaign performance and optimization providing insights into the best strategies and tactics to achieve business objectives.
• Media planning based on client briefs.
• Focus on the day-to-day management, implementation, tracking/reporting and optimization of digital marketing content and campaigns across social media.
• Research audience preferences and discover current trends.
• Create engaging texts, images, and video contents.
• Design posts to sustain curiosity and create buzz around new events and projects.
• Other duties as assigned.

Skills

Social media management

Content creation

Campaign optimization

Data analysis

Client communication

Project management

Excel

PowerPoint

Education

Bachelor’s degree in Marketing or related field

Tools

Excel

PowerPoint

Microsoft Office

Job description

Please be advised the job position is located in the City of Industry, CA. This position is full-time and ON-SITE.

Sunny Health & Fitness is a premiere distributor and importer of premium, high-quality health and fitness products specifically designed for home and boutique fitness studios. We believe fitness should be accessible to everyone, anywhere, anytime. Because we source directly through our wide network of manufacturers, our pricing is much more competitive than the average distributor in the industry. We are leaders, we are innovators, we are family.

We are looking for a Social Media Manager to create and maintain a strong online presence while also assisting in our Marketing Team. This ideal candidate will help develop original content and suggest creative ways to promote our brands to increase online engagement aligned with our broader marketing strategies.

Responsibilities

• Support marketing team in campaign set-up across Facebook, TikTok, Pinterest, Snapchat etc.
• Carry out basic optimization practices and daily checks.
• Support A/B testing and present results back to the team.
• Support with weekly and monthly analysis in preparation of client update meetings and calls.
• Analyze and use conversion tracking data to further optimize and develop campaigns.
• Be the paid social expert for the client on campaign performance and optimization providing insights into the best strategies and tactics to achieve business objectives.
• Media planning based on client briefs.
• Focus on the day-to-day management, implementation, tracking/reporting and optimization of digital marketing content and campaigns across social media.
• Research audience preferences and discover current trends.
• Create engaging texts, images, and video contents.
• Design posts to sustain curiosity and create buzz around new events and projects.
• Other duties as assigned.

Qualifications

• 5+ years of social media/production experience, including both original creatives concepting and executing a creative brief.
• Bachelor’s Degree in Marketing, Business, or related field preferred.
• 3+ years of experience working in a paid social media role or relevant field.
• Well-versed in the Microsoft Office suite specifically, Excel and PowerPoint.
• Professional client communication, both written and verbal.
• Ability to handle multiple projects and prioritize responsibilities.
• High level of accuracy and attention to detail.
• Excellent attention to detail, especially when employing individual processes and procedures.
• A confident and clear communicator, able to quickly build excellent working relationships with internal and external stakeholders.