Social Media Lead — Multiplatform Creative & Growth

Swig; Sandy (UT); Presencial; USD 70.000 - 100.000; Jornada completa

Descripción de la vacante

Swig, based in Sandy, Utah, is seeking a Social Media Manager to own the brand's online presence across Instagram, TikTok, Facebook, Pinterest, and X. You’ll lead strategy, content, publishing, and community management, reporting to the Director of Digital Marketing.

You’ll also lead a small creative team including a Product Photographer and Short Form Video Creator. You’ll manage content calendars, write captions in Swig’s voice, analyze performance, and collaborate across teams to drive

Formación

• 3+ years of professional social media management experience, ideally with a consumer-facing brand.
• Strong copywriting skills and ability to write in a distinctive brand voice.
• Experience building content calendars, creative briefs, and organic campaigns.
• Excellent analytical skills and ability to turn data into actionable improvements.

Responsabilidades

• Execute and optimize Swig’s organic strategy across every platform (Instagram, TikTok, Facebook, Pinterest, X).
• Own the content calendar, scheduling, publishing, and approvals.
• Set the creative direction with the photographer and video creator and write captions that sound like Swig.
• Lead and grow the creative team with clear direction and coaching.
• Engage with followers and spot trends to keep content authentic.
• Deliver weekly reports with insights and recommended next steps.
• Collaborate with marketing, creative, and influencer teams on launches and campaigns.

Conocimientos

Social media mgmt

Copywriting

Content calendar

Analytics

Team leadership

Communication

Bachelor’s degree

Educación

Bachelor’s degree in marketing, communications, advertising, or related field

Descripción del empleo

Swig, based in Sandy, Utah, is seeking a Social Media Manager to own the brand's online presence across Instagram, TikTok, Facebook, Pinterest, and X. You’ll lead strategy, content, publishing, and community management, reporting to the Director of Digital Marketing.

You’ll also lead a small creative team including a Product Photographer and Short Form Video Creator. You’ll manage content calendars, write captions in Swig’s voice, analyze performance, and collaborate across teams to drive