SOCIAL MEDIA & EMPLOYEE EXPERIENCE COORDINATOR

Genesis of Auburn; Pensacola (FL); Hybrid; USD 39,000 - 45,000; Full time

Job summary

Allen Turner Automotive is seeking a Social Media & Employee Experience Coordinator to enhance our employer and dealership reputation across Pensacola and Crestview. You’ll blend employee engagement, internal comms, and social media to reflect the experience we deliver, working closely with the CMO and HR Director.

The role focuses on people storytelling, events, and community involvement, with content creation for multiple platforms and collaboration with leadership to ensure consistent brand

Qualifications

• Experience in social media management, marketing, HR, or related field.
• Strong written and verbal communication skill.
• Ability to manage multiple projects across locations.
• Comfort appearing on camera and representing the company.

Responsibilities

• Develop and manage social media content across platforms.
• Highlight employee stories, achievements, and company values.
• Coordinate internal communications and employee events.
• Monitor comments and online reviews; respond per guidelines.
• Track and report social media performance and trends.

Skills

Social media management

Marketing

Human resources

Employee engagement

Communication

Job description

# SOCIAL MEDIA & EMPLOYEE EXPERIENCE COORDINATORAllen Turner Hyundai - Pensacola, FL 32505; Allen Turner Chevrolet - Crestview, FL 32536; Allen Turner Genesis - Pensacola, FL 32505## OverviewSalary Range$3,500.00 - $4,000.00 Base+Commission/month## Description**Social Media & Employee Experience Coordinator**Allen Turner Automotive is seeking a motivated and creative Social Media & Employee Experience Coordinator to strengthen our reputation as both an employer and an automotive retailer across our Northwest Florida dealerships in Pensacola and Crestview. This role connects employee engagement, internal communications, social media, and community involvement to help ensure the experience we promote reflects the experience we provide. Working under the direction of the Chief Marketing Officer and HR Director, this individual will highlight our people, celebrate employee accomplishments, coordinate events, and create content that builds trust with employees, customers, and the community. The ideal candidate is comfortable on camera, confident interacting with employees and leadership, and passionate about representing the company professionally and authentically.**Employee Experience & Internal Reputation*** Develop and coordinate initiatives that strengthen employee engagement, satisfaction, and pride in the company.* Plan and execute employee events, including food trucks, holiday celebrations, recognition ceremonies, and company gatherings.* Coordinate employee recognition and rewards programs, ensuring accomplishments and milestones are celebrated consistently.* Create internal communications that keep employees informed, connected, and engaged across locations.* Build relationships with employees and managers to gather feedback, identify opportunities to improve the employee experience, and share recommendations with the HR Director.* Highlight employee stories, career growth, and company values through internal communications and recruiting content.* Partner with leadership to ensure company messaging reflects employees’ day-to-day experience.**Social Media & External Reputation*** Create and manage engaging content across Facebook, Instagram, TikTok, and YouTube.* Showcase employees, customer experiences, dealership accomplishments, community involvement, and company culture.* Monitor comments, messages, and online reviews; respond within established guidelines and escalate concerns to the appropriate leadership.* Collaborate with the Chief Marketing Officer on content planning, campaigns, and consistent brand messaging.* Develop content that supports brand awareness, customer engagement, recruiting, and sales.* Coordinate community events, social media giveaways, and promotions.* Represent the company on camera and at dealership and community events.* Track and report social media performance, review trends, and audience feedback to identify opportunities to strengthen the company’s reputation.* Perform additional duties as assigned by the HR Director and Chief Marketing Officer.## Qualifications**Qualifications*** Experience in social media management, marketing, human resources, employee engagement, or a related field.* Strong written and verbal communication skills, sound judgment, and a professional approach to representing the company.* Strong organizational skills and the ability to manage multiple projects across departments and locations.* A creative mindset, attention to detail, and a proactive, team-oriented approach.* Proficiency in major social media platforms and basic performance analytics.* Photography, video creation, and editing experience strongly preferred.* Comfort appearing on camera and interacting with employees, customers, leadership, and community members.* Ability to handle sensitive information with discretion and recognize when concerns require leadership involvement.* Ability to work in a fast-paced environment and travel between our Pensacola and Crestview dealership locations.* Successful completion of a pre-employment drug screen and background check.