Social Media & Digital Content Intern

Mighty Dog Roofing of West Pittsburgh; Pittsburgh (Allegheny County); On-site; USD 19,000 - 28,000; Part time

Job summary

Mighty Dog Roofing of West Pittsburgh is seeking a creative Social Media & Digital Content Intern to grow our local online presence. You will film in the field, craft posts, and help tell the story of our team and projects.

The role offers hands-on marketing experience, collaboration with the owner, and exposure to both creative and analytic aspects of marketing. Flexible, part-time hours around school and events. Reliable transportation required.

Qualifications

• Pursuing Marketing, Communications, Digital Media, Advertising, Business or related field.
• Interested in pursuing a career in social media, digital marketing, content creation, or brand marketing.
• Loves creating content and being creative.
• Has a strong understanding of Instagram, TikTok, Facebook and current social media trends.

Responsibilities

• Create engaging content for Instagram, Facebook, TikTok, and other social platforms.
• Capture photos and videos of roofing, siding, windows, doors, and other projects.
• Create Reels, Stories, short-form videos, and other social content.
• Capture behind-the-scenes moments and day-to-day business activities.
• Showcase our team, customers, projects, and community involvement.
• Help develop the personality, voice, and visual identity of Mighty Dog Roofing.
• Come up with creative and engaging content ideas.
• Stay up to date on social media trends, sounds, formats, and best practices.
• Visit local job sites to capture before-and-after content and project progress.
• Photograph completed projects and transformations.
• Capture authentic moments with our team in the field.
• Help tell the story behind our projects and the customers we serve.
• Attend occasional local events or community activities to capture content.
• Monitor social media performance and engagement.
• Track which types of content perform best.
• Review analytics and make recommendations for future content.
• Learn how social media and marketing contribute to brand awareness, leads, and business growth.

Skills

Content creation

Social media

Photography

Videography

Analytics

Education

Marketing, Communications, Digital Media, Advertising, Business or related field

Tools

Canva

CapCut

Adobe Creative Suite

Instagram

TikTok

Facebook

Job description

Location: West Pittsburgh / Sewickley Area

Position: Part-Time Internship

Pay: $17/hour+

Hours: 10–15 hours per week

Reports To: Owner

About the Opportunity

Mighty Dog Roofing of West Pittsburgh is looking for a creative, motivated, and outgoing Social Media & Digital Content Intern to help us grow our social media presence and tell the story of our local business.

We’re looking for someone who is interested in digital content creation, social media, marketing, and business analytics and wants hands‑on experience that goes beyond simply scheduling posts.

This is a hands‑on, creative role. You’ll have the opportunity to get out into the field, capture photos and videos, showcase our projects, highlight our team, and help bring the personality of Mighty Dog Roofing to life online.

You’ll work directly with the owner, gaining exposure to both the creative and analytic sides of marketing and learning how marketing efforts connect to real business results.

Pay & Schedule

• $17 per hour
• 10–15 hours per week
• Flexible schedule designed to work well around school or other commitments
• Hours may vary based on content needs, job‑site schedules, and local events
• Some daytime availability is preferred for capturing job‑site and team content
• Gas/mileage reimbursement provided for approved work‑related travel

What You’ll Do

• Create engaging content for Instagram, Facebook, TikTok, and other social platforms
• Capture photos and videos of roofing, siding, windows, doors, and other projects
• Create Reels, Stories, short‑form videos, and other social content
• Capture behind‑the‑scenes moments and day‑to‑day business activities
• Showcase our team, customers, projects, and community involvement
• Help develop the personality, voice, and visual identity of Mighty Dog Roofing
• Come up with creative and engaging content ideas
• Stay up to date on social media trends, sounds, formats, and best practices

Field Content

• Visit local job sites to capture before‑and‑after content and project progress
• Photograph completed projects and transformations
• Capture authentic moments with our team in the field
• Help tell the story behind our projects and the customers we serve
• Attend occasional local events or community activities to capture content

Marketing & Analytics

• Help develop and maintain a social media content calendar
• Monitor social media performance and engagement
• Track which types of content perform best
• Review analytics and make recommendations for future content
• Learn how social media and marketing contribute to brand awareness, leads, and business growth
• Assist with broader marketing initiatives as needed

Who We’re Looking For

This position would be a great fit for someone who:

• Is studying or interested in Marketing, Communications, Digital Media, Advertising, Business, or a related field
• Is interested in pursuing a career in social media, digital marketing, content creation, or brand marketing
• Loves creating content and being creative
• Has a strong understanding of Instagram, TikTok, Facebook, and current social media trends
• Enjoys photography and/or videography
• Is comfortable being out in the field and interacting with people
• Is organized and dependable
• Can work independently and take initiative
• Is willing to try new ideas and think outside the box
• Wants to build a real portfolio of professional work

Reliable transportation is required.

Because this is a hands‑on role, you will regularly travel to local job sites, customer projects, and community events to capture content.

Must own a reliable vehicle and have a valid driver’s license

Must be comfortable traveling throughout the West Pittsburgh/Sewickley service area

Gas/mileage reimbursement will be provided for approved work‑related travel

Experience & Skills

Experience with any of the following is a plus:

• Canva, CapCut, Adobe Creative Suite, Instagram, TikTok, Facebook, Photography, Videography
• Video editing, Social media management, Digital marketing, Google Analytics or social media analytics.

Previous professional experience is not required. We’re more interested in someone who is creative, motivated, willing to learn, and excited to create.

If you have a personal Instagram, TikTok account, photography portfolio, school projects, Canva designs, or other examples of your work, we’d love to see them.

What You’ll Gain

This internship is designed to provide real-world marketing and content creation experience.

You’ll have the opportunity to:

• Build a portfolio of professional content
• Learn digital marketing and content strategy
• Learn how to use analytics to make marketing decisions
• Work directly with a business owner
• Gain experience with both the creative and analytic sides of marketing
• See how marketing works inside a growing local business
• Have your work published across our social media platforms
• Develop skills that can help you pursue future opportunities in marketing, communications, social media, or digital content

The Personality We’re Looking For

We want someone who is creative, curious, energetic, outgoing, and not afraid to try something new.

You should be the kind of person who sees a roofing project and thinks: “There’s a Reel here.”

You’ll help us show that Mighty Dog Roofing is more than just a roofing company. We’re a local business made up of real people who care about our customers and the communities we serve.

If you love social media, enjoy creating content, and want to learn what it’s really like to market a growing business, this could be a great opportunity for you.