Social Media Coordinator [Part-time]

THE HOTH; Saint Petersburg (FL); Hybrid; USD 30,000 - 50,000; Part time

Job summary

Join a dynamic and innovative team at a leading digital marketing company. As a Social Media Coordinator, you'll play a pivotal role in engaging audiences and driving brand growth across various platforms. This position offers the chance to work creatively, collaborate with talented professionals, and contribute to exciting campaigns while enjoying a fun and energetic work environment. With a commitment to excellence and a focus on results, this role is perfect for someone passionate about social media and marketing. If you're ready to make an impact and thrive in a vibrant culture, we want to hear from you!

Benefits

Dog-friendly office

Flexible work environment

Great benefits package

Fun team atmosphere

Qualifications

• Experience managing social media accounts for brands.
• Strong writing skills for engaging captions and content.

Responsibilities

• Plan and schedule content across social media platforms.
• Engage with the audience and track performance metrics.

Skills

Social Media Management

Content Creation

Trend Monitoring

Community Engagement

Analytics

Video Editing

Canva

Hootsuite

Education

Bachelor's Degree in Marketing or Related Field

Tools

Hootsuite

Canva

Social Media Analytics Tools

Job description

Hey! We’re The HOTH.

Our name stands for "Hittem’ Over the Head" – a nod to how we approach everything we do: with enthusiasm, innovation, and an unwavering commitment to delivering results that amaze our clients.

We’re one of the world’s top Digital Marketing companies, pushing boundaries and driving growth for our customers in SEO and beyond. Our mission is simple: help businesses thrive online and have a blast while doing it.

Thanks to our dedicated team, we’ve been recognized as one of INC Magazine’s Best Workplaces. If you’re looking to make an impact in the world of digital marketing and want to be part of an energetic and forward-thinking team, we’d love to hear from you!

About the Position:

We’re looking for a creative, organized, and results-driven Social Media Coordinator to help grow and engage our audience across platforms. This isn’t a passive posting gig - you’ll be planning content, riding trends, collaborating across departments, and driving traffic back to our site.

You’ll work with a small, fast-moving team that believes in bold ideas, clear results, and having fun doing it.

Note: We are looking for someone with part-time availability (20-25 hours per week) to come to our beautiful downtown office on Mondays, Wednesdays, and Fridays!

What You’ll Do

• Plan, write, and schedule daily content across Instagram, LinkedIn, and YouTube
• Jump on trends, Reels, memes, and moments that make sense for our brand
• Track performance and highlight what’s working (and what’s not)
• Collaborate with our designers, writers, and brand team to execute creative campaigns
• Stay organized and meet weekly deadlines without missing a beat
• Engage with our audience in comments and DMs
• Assist with our “swag” vendor to send gifts to users and prep for conferences.

A Day in the Life:

• 30%: Content Creation and Scheduling - Writing captions, selecting assets, using tools like Hootsuite to schedule posts, and maintaining the content calendar across Instagram, LinkedIn, and YouTube.
• 30%: Trend Monitoring and Ideation - Researching what’s trending, watching competitors, brainstorming content ideas, and identifying ways to adapt cultural moments or memes to the brand voice.
• 15%: Community Management - Responding to DMs, comments, and mentions. Flagging customer issues, engaging with the community, and keeping our brand voice consistent.
• 20%: Cross-functional collaboration - Meeting with design, content, and fulfillment teams to align on campaigns, get visuals, review promotions, and plan for upcoming launches.
• 5%: Reporting & analysis - Pulling basic analytics, reviewing what worked, and adjusting the strategy accordingly.

What We’re Looking For:

• Experience running social accounts for a brand or business
• Know your way around Canva, Hootsuite, and social media analytics tools
• Can write witty, engaging captions with minimal guidance
• Are comfortable editing short-form video and know how to use trending audio
• Are obsessed with what makes people click, comment, and share
• Take direction well, but also bring your own ideas to the table

Why It's Great Being a HOTHer:

We’re one of the best types of companies to work for – We’re already successful and growing, but not so big that you can’t be heard.

We began as a small, bootstrapped startup from Chicago and we have now grown to be one of the largest Search Engine Marketing providers in the world.

Thanks to our maniacal commitment to Hitting our customers Over The Head (aka. HOTHing) with awesome products and service, we’ve grown to well over 10,000+ high-value users all over the world.

Our mission is to help as many people in the world with Search Engine Marketing as possible, and have a blast while doing it.

We currently have a core team distributed throughout the US with a central office in St. Pete, FL.

Here are some reasons you want to work with us:

• We've been voted one of Tampa Bay's Best Places to Work for four years in a row and one of INC Magazine's Best Workplaces!
• We are a driven, successful, fun company that is experiencing insane growth. Don’t believe us? Hear it directly from our team.
• We have awesome products, a great reputation, and systems for everything.
• You’ll have a hybrid work environment to support your work/life balance.
• We have a cool office environment in downtown St. Pete, FL. Check out our Office Tour Here!
• Love dogs? Our office is dog-friendly!
• Our branding is nuts. Our mascot is The HOTH monster and we have a 6’ tall HOTH costume.
• We’re awesome. 100% results-driven. No bullshitters.
• You will work with a small, fun team.
• Our benefits and perks package is great. Check out the full list on our Careers Page!

Application:

Ready to join a team that’s redefining the digital marketing landscape? We’d love to hear from you! Fill out the application form and attach your resume. In your intro, tell us why you’re the right fit—and sneak the word “banana” into your response, just to show you’re paying attention.

The HOTH is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We do not discriminate based on race, religion, gender, sexual orientation, or any other protected characteristic.