SOCIAL MEDIA COORDINATOR

R & K Interests, Inc.; Los Angeles (CA); On-site; USD 30,000 - 41,000; Full time

Job summary

R & K Interests, Inc. in Los Angeles is seeking a Social Media Coordinator to support marketing and brand visibility for our office, retail, and commercial properties. You will create high-impact digital content that promotes properties, engages tenants and prospects, and reinforces our position in the commercial real estate market.

The role requires 1–2 years of social media or digital marketing experience and proficiency with major platforms (LinkedIn, Instagram, Facebook, TikTok).

Qualifications

• 1–2 years in social media management or digital marketing.
• Experience in commercial real estate or B2B marketing is a strong plus.
• Proficient with LinkedIn, Instagram, Facebook and TikTok.
• Strong written and visual communication skills with attention to brand.

Responsibilities

• Develop and implement a consistent and strategic social media calendar, aligning content with leasing activity, property events and branding goals.
• Create compelling on-brand visual and written content highlighting property features and tenant stories.
• Stay current with industry trends and platform best practices to keep content engaging.
• Moderate sensitive interactions professionally, converting challenges into positive relationships.
• Ensure timely communication with internal stakeholders, leasing teams and property managers.
• Monitor daily activity across LinkedIn, Instagram, Facebook and TikTok.
• Assist with social media advertising and boosted content with the marketing team.
• Track KPIs and prepare monthly performance reports (reach, engagement, follower growth, ROI).
• Collaborate with photographers, videographers and designers to elevate content quality.

Skills

Social media management

Content creation

Brand alignment

Time management

Tools

Buffer

Later

Hootsuite

Job description

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SOCIAL MEDIA COORDINATOR

Full Time Los Angeles, CA, US

2 days ago Requisition ID: 1264

Salary Range: $22.00 To $30.00 Hourly

Summary:

We are seeking a creative and proactive Social Media Coordinator to support the marketing and brand visibility of our Los Angeles-based commercial property portfolio. This role focuses on creating high-impact digital content that promotes office, retail and commercial properties, engages tenants and prospects, and reinforces our position in the commercial real estate market.

Key Responsibilities:

• Develop and implement a consistent and strategic social media calendar, aligning content with leasing activity, property events, and branding goals.
• Serve as a proactive content creator, producing compelling, on-brand visual and written content that highlights property features, tenant success stories, and market insights.
• Stay current with industry trends, platform algorithms, and social media best practices to ensure content remains engaging, relevant, and competitive.
• Professionally manage sensitive or negative interactions on social platforms, using sound judgment to transform challenges into positive, relationship-building opportunities.
• Act as a clear and consistent communicator, ensuring internal stakeholders, leasing teams, and property managers are kept up to date on campaign progress, content schedules, and performance insights.
• Monitor and manage daily social media activity across platforms (LinkedIn, Instagram, Facebook, and TikTok), ensuring timely and professional engagement.
• Assist with social media advertising and boosted content in coordination with the marketing team.
• Track KPIs and prepare monthly reports on performance metrics including reach, engagement, follower growth, and campaign ROI.
• Collaborate with outside vendors (photographers, videographers, designers) to elevate content quality when needed.

Qualifications:

• 1–2 years of experience in social media management or digital marketing; experience in commercial real estate or B2B marketing is a strong plus.
• Proficiency with social platforms (LinkedIn, Instagram, Facebook, TikTok) and content planning tools (e.g., Buffer, Later, Hootsuite).
• Strong written and visual communication skills with an eye for detail and brand alignment.
• Ability to manage feedback, maintain professionalism, and foster a positive online brand presence.
• Self-starter with excellent time management, able to work independently and meet deadlines.
• Familiarity with commercial property marketing, leasing terminology, or property operations is preferred.

Bonus Skills (Preferred):

• Experience with paid social media campaigns (LinkedIn Ads, Meta Ads Manager)
• Basic graphic design (Canva, Adobe Express) or video editing (CapCut, iMovie)
• Understanding of CRE data tools (CoStar, Yardi, VTS) or CRM software