Social Media & Content Manager

An Episcopal, co; Town of Middletown, Northern (NY, KY); Hybrid; USD 55,000 - 75,000; Full time

Benefits offered by this job

Medical, Dental, and Vision Insurance

403(b) and Roth retirement plans with

Paid Time Off

Employee Assistance Program

Health Savings Account with school-mat

Life and AD&D Insurance

Job summary

St. Andrew’s School seeks a social media & content manager to tell the story of daily life on a 2,200-acre campus. You’ll own the school’s social channels and build the visual record of a year—from Chapel to dorms and everyday moments.

You will work with the CCO and communications team, shooting, editing, and coordinating with admissions, athletics, and the magazine. The role includes evenings/weekends on campus and a strong emphasis on privacy and trust.

Qualifications

• Five to seven years in social media, photography, video, or a combination.
• Photography portfolio showing ability to work in low light with people.
• Demonstrated ownership of social channels and ability to explain why a post worked.
• Short-form video shooting and editing skills.
• Strong writing; captions are copy.
• Independent operator who seeks opportunities without waiting for assignments.
• Team player in a small office with cross-department collaboration.
• Judgment about what to publish, with care around student privacy.
• Comfort photographing people of all ages and maintaining discretion.
• Organized with growing archives and year-long calendar.

Responsibilities

• Own social media channels—management, planning, shooting, writing, posting, and engagement.
• Lead school photography across academics, athletics, arts, and events with DSLR or mirrorless cameras.
• Produce short-form video: reels, recap videos, student voices, behind-the-scenes.
• Cover athletics: promote games, compile results, season-wide coverage.
• Maintain a well-organized image library aligned with website, magazine, admissions, and advancement.

Skills

Social media

Photography

Video production

Writing

Independence

Teamwork

Judgment

Time management

Communication

Tools

DSLR or mirrorless camera

Job description

Job Title:Social Media & Content Manager
Reports to: Chief Communications Officer
Department: Communications
Employment Type:12-month Staff
FLSA:Exempt
Posted:September 22, 2026

St. Andrew’s School develops the independence, character, mind, and spirit of its students to prepare them for lives of citizenship, service, and purpose. Be at the center of this mission by joining the school as our social media & content manager, a key member of the communications department.

All our students live, learn, and play in the natural beauty of our 2,200-acre campus. At the center of our community are curious, motivated, and diverse students who are accepted without regard to their families’ means. Each young person is challenged and valued, and students are truly known by the life-long mentors who teach, coach, and advise them. Human connection, face to face, is the foundation of our program. Friendship and joy define our spirit; “Faith and Learning” is our motto.

Position Summary:

St. Andrew's School seeks a social media & content manager to tell the story of daily life here. This is a role for someone who works with a camera in hand, who knows what makes people stop scrolling, and who wants a campus full of material and the freedom to go find it.

You’ll own the school's social channels—including our athletics account—and build the visual record of a year at St. Andrew's: Chapel, the pond, the fields, the studios, the dorms, and the ordinary moments in between. Your work will lead on social and carry into the website, the magazine, and admissions and advancement.

This is a small, strategic office. You’ll work directly with the chief communications officer (CCO) and alongside colleagues who own storytelling and the magazine, and the website and email. Some of your work will be assigned. Most of it won’t. This role also sits close to students, and we're looking for someone families and colleagues will trust with that access.

This is not a studio or film production role. Large-scale video is produced with outside partners. It is not a graphic design position, though design instincts help. And it is not a desk job—you'll be out on campus most days, including evenings and weekends, because that's when the best material happens.

Essential Duties and Responsibilities:

What you'll own:

Social media channels. Day-to-day management of the school's Instagram, Facebook, and other platforms, plus our athletics accounts. Planning, shooting, writing, posting, and responding. You'll work from the content framework the team has built and make it better.

School photography. Photography is the core of this job. Academics, athletics, arts, residential life, traditions, and the unscheduled moments in between—on campus and at school events elsewhere. You'll work primarily with a professional camera—digital single-lens reflex (DSLR) or mirrorless—and you should be confident in hard conditions: dim Chapel light, indoor athletics, evening performances. St. Andrew's is a phone-free campus, and you'll be part of that culture, though pulling out a phone now and then to grab something quick for social is part of the job.

Short-form video. Reels, recaps, student voices, behind-the-scenes. Shot on a phone or a camera, cut quickly, posted while it's still relevant. Large-scale films are produced with outside partners.

Athletics coverage. Promote upcoming games, cover competition across all three seasons, and post results as they come in.

Image library. Maintain a well-organized archive that serves the website, magazine, admissions, and advancement, and follow the school's requirements for student privacy in everything published.

What you'll partneron

Admissions and Advancement. Understand what images and stories those offices need and shoot with those needs in mind—not just the feed.

Athletics. Work with coaches and the athletics office on schedules, priority matchups, senior recognition, and results so coverage is planned rather than reactive.

Storytelling and brand. Collaborate with the entire communications team forstorytelling and magazine needsso social, print, and web tell a consistent story in a consistent voice.

Website and email. Work with the digital communications manager so visual content is used well across the school's digital properties.

Student photography team. Help recruit and train a team of student photographers to shoot athletics and other events alongside you. Assign coverage, review submissions, and grow the program into something students want to be part of. You'll have support from the Communications team getting it started, with the expectation that you'll run it independently within the first few years.

Large-scale video. Support outside production partners with access, planning, and on-campus logistics.

Job Requirements:

• Five to seven years in social media, photography, video, or a combination. School, college, nonprofit, agency, or brand experience all count.
• A photography portfolio showing you can work fast in bad light with people who aren't posing. Include indoor and low-light work, not just outdoor athletics.
• Demonstrated ownership of social channels, not just posting. You should be able to explain why a post worked.
• Short-form video shooting and editing skills.
• Strong writing. Captions are copy.
• Independent operator. You see what's worth capturing and you go get it without waiting for an assignment.
• Team player. This is a small office where everyone's work touches everyone else's. You communicate early, share what you're working on, and collaborate easily across departments.
• Sound judgment about what to publish. You'll be photographing minors, and some students cannot be pictured or named publicly. We'll teach you the specifics.
• Comfort photographing people of all ages—students, faculty, alumni, and families—and the instinct to know when to put the camera down.
• Organized. You'll manage a growing archive and a calendar that runs across an entire school year, including three athletic seasons.
• Genuine investment in schools and education as mission-driven environments.

Preferred Qualifications:

• Independent, boarding, or higher education communications.
• Supervising student workers or interns.
• Basic graphic design; Canva.
• Project management tools such as Wrike.
• Drone photography and video. We have a drone and we want it flying. If you're eager to learn, we'll support you in earning your Federal Aviation Administration (FAA) Part 107 certification. Already certified? Even better.
• Athletics coverage. You don't need to learn every sport, but you should be willing to learn the language of the ones you don't—and you should know how to find the moment when an athlete's form looks right.

What Success Looks Like in Year One:

• A consistent, recognizable posting rhythm across all accounts and channels.
• Coverage that spans all aspects of school life (content pillars), ranging from athletics and arts to academics and school culture.
• A student photography team that is recruited, trained, and producing usable work.
• An organized, searchable image library that other offices can use.
• Established benchmarks for engagement and follower growth, with visible progress against them.
• Federal Aviation Administration (FAA) Part 107 certification earned, if not already in hand.
• Colleagues across campus who know how to reach you and trust the result.

Schedule:

This job doesn't run on a fixed schedule and cannot be done remotely; on-campus work is required. Some weeks look like 8-4. Others are packed with evening games, performances, and weekend events. The calendar drives it, and it's uneven by design. You and the CCO will plan your hours in advance, so the heavy weeks are known, and we make sure you get a break on the other end.

Ownership of Work:

All photography and video created in this role is the property of St. Andrew's School. Images of students may be used on St. Andrew's channels only. They may not be used in personal portfolios/websites, on personal social accounts, or for any outside work.

Conditions of Hire:

This job description is intended to describe the basic, critical elements of the job and should not be construed as an exhaustive list of all responsibilities, skills, efforts or working conditions associated with the job. A thorough background check—inclusive of fingerprinting, a Child Protection Registry Check, a motor vehicle record check, and other relevant screenings is required as a condition of employment. Applicants must complete satisfactory reference checks, confirmation of compliance with federal and state employment laws, and any other required conditions of employment.

Benefits of Employment at St. Andrew’s School:

• Benefits are subject to eligibility requirements and plan guidelines; additional details can be found in our employee handbook, which is furnished upon request.
• Medical, Dental, and Vision Insurance: Two health plan options to ensure you and your family have access to quality care.
• Retirement Plan: Secure your financial future with our 403(b) and Roth retirement plans. The school provides a matching contribution: for every dollar contributed, the school contributes two dollars, up to 10% of salary, with immediate vesting. Rollovers are permitted from other 403(b) plans.
• Paid Time Off: Generous paid time off and holidays to help you maintain a healthy work-life balance.
• Employee Assistance Program: Access to resources and programs promoting physical and mental well-being.
• Health Savings Account, which includes a St. Andrew’s School match.
• Life and AD&D Insurance at no cost to you.