Social Media Content Lead — Creator & Strategy

AMIT GPS & NAVIGATION LLP; Media (Delaware County); On-site; USD 55,000 - 75,000; Full time

Job summary

AMIT GPS & NAVIGATION LLP is seeking a creative Content & Social Media Executive to manage our digital presence across platforms such as Instagram, TikTok, Facebook, LinkedIn, X, and YouTube. You will plan, publish, and optimize engaging content that strengthens brand awareness and drives audience engagement, while coordinating with designers, influencers, and internal teams to support campaigns.

Strong writing, English communication, and a hands-on approach to analytics are essential.

Qualifications

• Bachelor’s degree in marketing, Communications, Journalism, Media, or a related field.
• 2–4 years of experience in content creation and social media management.
• Strong copywriting and storytelling skills with excellent English communication.
• Experience managing Instagram, TikTok, Facebook, LinkedIn, and other relevant platforms.
• Proficiency in social media management and analytics tools.
• Basic knowledge of photo and video editing tools such as Canva, Adobe Creative Suite, CapCut, or similar platforms.
• Strong understanding of social media trends, algorithms, and best practices.
• Excellent organizational skills with the ability to manage multiple projects and deadlines.
• Experience working with influencers and content creators is preferred.

Responsibilities

• Develop and execute content calendars across social media platforms, including Instagram, TikTok, Facebook, LinkedIn, X, and YouTube.
• Create engaging content, including captions, reels, stories, videos, and static posts, blogs aligned with the brand’s tone of voice.
• Coordinate with graphic designers, videographers, photographers, and external agencies to produce high-quality content.
• Manage day-to-day social media publishing and community engagement, including responding to comments, messages, and customer inquiries.
• Monitor social media trends, platform updates, and emerging content formats to keep the brand relevant and competitive.
• Collaborate with internal teams to support product launches, store openings, promotions, events, and marketing campaigns.
• Assist in influencer identification, outreach, briefing, and campaign execution.
• Track and analyze content performance using platform analytics and reporting tools.
• Prepare weekly and monthly performance reports with insights and recommendations for improvement.
• Ensure all content adheres to brand guidelines and maintains consistency across channels.
• Support event coverage and create real-time social media content during activations and campaigns.

Skills

Copywriting

Storytelling

English proficiency

Social media management

Content planning

Education

Bachelor's degree in marketing, Communications, Journalism, Media, or related field

Tools

Canva

Adobe Creative Suite

CapCut

Job description

AMIT GPS & NAVIGATION LLP is seeking a creative Content & Social Media Executive to manage our digital presence across platforms such as Instagram, TikTok, Facebook, LinkedIn, X, and YouTube. You will plan, publish, and optimize engaging content that strengthens brand awareness and drives audience engagement, while coordinating with designers, influencers, and internal teams to support campaigns.

Strong writing, English communication, and a hands-on approach to analytics are essential.