Social Media Content Creator

General Motors; United States; Remote; USD 50,000 - 70,000; Full time

Job summary

A leading vehicle brand is seeking an enthusiastic Social Media Content Creator to join their Global Marketing team. This remote role focuses on creating engaging content for platforms like TikTok and Instagram, requiring a blend of creativity, technical skills, and social media expertise. The ideal candidate should be comfortable in front of the camera and have a solid understanding of social media trends and strategies, as well as experience with video production and editing tools.

Qualifications

• 2+ years of experience in social media content creation.
• Portfolio demonstrating experience with platforms like Instagram and TikTok.
• Proficient in video capture and editing.

Responsibilities

• Assist in shooting, editing, and producing content for social media platforms.
• Help represent the brand on-camera and contribute to video content.
• Monitor social media trends for timely and relevant content integration.

Skills

Video Production

Social Media Knowledge

Collaboration

Education

Bachelor's degree

Tools

Adobe Premiere Pro

Photoshop

CapCut

Job description

Remote/Hybrid: This role is based REMOTE but if you live within a 50-mile radius of Warren, MI - Cadillac Tower you are expected to report to that location three times a week, at minimum. This job may be eligible for relocation.

Submission: Along with your resume, please include a link to your active social media channel displaying your portfolio of content creation and social executional capabilities (brand, outlet or personal content), on your resume or application materials.

We are seeking an enthusiastic and motivated Social Media Content Creator to join the GM Social Media & Global Marketing team at a leading vehicle brand. In this content creation focused role, you will support the creation of engaging and on-brand content for TikTok, Instagram, YouTube Shorts, and other social platforms. You will play an essential role in supporting content production, capturing assets, and assisting with the execution of our social media strategy. As a key contributor to the team, you will work closely with senior team members and help bring fresh, trend-driven content to life across platforms.

Key Responsibilities:

• Content Support & Capture: Assist in shooting, editing, and producing engaging video and image content for social media platforms (TikTok, Instagram, YouTube Shorts), with a focus on short-form content.

• On-Screen Assistance: Help represent the brand in front of the camera, contributing to video content while maintaining an authentic and relatable presence.

• Content Calendar & Planning: Collaborate with the Social Media Strategist to execute the content calendar, ensuring content is delivered on time and aligns with brand objectives.

• Trend Research & Integration: Monitor social media trends and popular content formats, helping integrate timely, culturally relevant trends into our content.

• Collaboration: Work alongside other team members, agencies, and stakeholders to brainstorm content ideas and ensure all assets align with brand guidelines.

• Content Optimization: Support the adaptation of content to optimize performance across various platforms, learning the nuances of each channel's audience.

• Event & Shoot Support: Assist with content capture during shoots, events, and special projects, ensuring timely delivery of content for posting.

Qualifications:

• Experience: 2+ years of experience in social media content creation, video production, or editing for a brand or publisher.

• Portfolio: A portfolio that demonstrates experience with social media platforms, particularly Instagram and TikTok.

• On-Camera Comfort: Comfortable participating in on-screen content creation, contributing to the brand’s voice with enthusiasm and authenticity.

• Social Media Knowledge: A solid understanding of the social media landscape, including trends, best practices, and platform-specific strategies.

• Technical Skills: Proficient in video capture and editing tools, including Adobe Premiere Pro, Photoshop, CapCut, and in-app editing features.

• Collaboration & Teamwork: Strong team player with a collaborative attitude, eager to contribute to creative brainstorming sessions and assist with content production.

• Education : Bachelors degree required.

• Travel : up to 50%