Social Media Content Creator

Women of Color on the Move; Sacramento (CA); On-site; Full time

Job description

Who We Are

Women of Color On The Move (WOCOTM) is a nonprofit organization founded on the vision of healing, empowerment, and transformation for women and families who have been historically marginalized. Since our founding, we have worked tirelessly to create pathways of support, education, and leadership for women of color-especially those impacted by poverty, trauma, substance abuse, and systemic injustice.

Why Volunteer With Us?

Volunteering with WOCOTM is more than giving back‑it’s becoming part of a movement. When you join us, you support a grassroots force for change. Whether your skills are in administration, outreach, mentorship, mental health, event planning, or simply showing up‑you are needed, and your impact is real.

Join us in helping women and communities heal, rise, and move forward.

Job Vacancy Announcement

Social Media Content Creator

Volunteer Position

Location

Remote

Position Type

Non-Paid, Volunteer Role

About Women Of Color On The Move

Women of Color On The Move (WOCOTM) is a nonprofit public benefit organization committed to empowering historically marginalized communities by advancing health equity, economic empowerment, education, and social justice. Since its founding in 2014, WOCOTM has delivered community-based education, advocacy, prevention, and support programs addressing issues such as substance abuse, maternal and child health, youth development, financial literacy, and community engagement both in the U.S. and internationally. Our vision is to create a world where all individuals, regardless of race, gender, or socioeconomic background, have access to opportunities to thrive. Our mission is grounded in equity, inclusion, and community-centered solutions. We believe in the power of storytelling, advocacy, and digital engagement to create lasting social change.

Position Overview

Women of Color On The Move (WOCOTM) is seeking a passionate and creative Social Media Content Creator (NGO) to support the organization’s digital communications and storytelling efforts. This volunteer role plays a critical part in amplifying WOCOTM’s mission, programs, and advocacy initiatives across multiple digital platforms. The Social Media Content Creator will collaborate closely with the Marketing & Communications team to produce engaging, culturally responsive content that raises awareness, builds community, and inspires action. This opportunity is ideal for individuals interested in nonprofit communications, advocacy storytelling, and mission-driven digital engagement.

Why This Is a Meaningful Opportunity

Serving as a Social Media Content Creator offers the opportunity to

• Use storytelling and digital media to advance social justice and equity.
• Amplify the voices and experiences of women, girls, and underserved communities.
• Gain hands‑on experience in nonprofit and advocacy communications.
• Build a professional portfolio featuring mission-driven campaigns.
• Develop strategic content and digital engagement skills.
• Collaborate with nonprofit leaders, advocates, and changemakers worldwide.
• Contribute directly to initiatives that uplift communities and drive impact.

This role is ideal for creatives and communicators who want to align their skills with purpose.

Key Responsibilities

Content Development & Storytelling

• Create engaging, mission-driven content for social media platforms including Facebook, Instagram, LinkedIn, X (Twitter), and TikTok.
• Develop captions, short-form posts, graphic concepts, and storytelling narratives aligned with WOCOTM’s brand voice.
• Translate programs, campaigns, events, and advocacy initiatives into compelling digital content.
• Tailor messaging to diverse audiences and platform-specific engagement styles.
• Collaborate with designers and content contributors to strengthen visual storytelling.

Social Media Strategy & Campaign Support

• Assist in developing and executing social media content calendars.
• Support awareness, fundraising, advocacy, and program promotion campaigns.
• Research trends, hashtags, and digital engagement strategies to increase reach.
• Monitor engagement metrics and provide insight‑based recommendations.
• Identify innovative storytelling formats such as reels, carousels, short‑form video, testimonials, and impact stories.

Brand Alignment & Quality Assurance

• Ensure all content aligns with organizational values, mission, and brand standards.
• Edit and proofread content for clarity, accuracy, and consistency.
• Maintain inclusive, empowering, and culturally responsive messaging.
• Uphold ethical communication practices and confidentiality when required.

Collaboration & Digital Engagement

• Partner with internal teams to gather content, stories, and program highlights.
• Support cross‑functional marketing and outreach initiatives.
• Participate in virtual marketing meetings and strategy sessions.
• Engage with the online community in alignment with brand guidelines (as assigned).

Technology & Tools

• Utilize AI tools to enhance productivity and content development.
• Work within Microsoft 365 and shared digital collaboration platforms.
• Use Canva, Meta Business Suite, or similar tools for scheduling and coordination (preferred).

Additional duties may be assigned as organizational needs evolve.

Volunteer Role Notice

This is a non-paid, volunteer role. Individuals serving in this capacity are not employees of the organization and do not receive financial compensation or employment benefits. Time commitment expectations and responsibilities will be mutually agreed upon in writing.

Qualifications

Education & Background

Preferred

• Coursework or degree in Communications, Marketing, Journalism, Public Relations, Digital Media, Nonprofit Management, or related field.
• Training or certification in social media marketing, digital communications, or content strategy.

Experience & Competencies

• Strong writing, editing, and storytelling skills.
• Experience creating content for social media platforms or digital campaigns.
• Understanding of social media trends, analytics, and platform best practices.
• Ability to communicate with empathy, cultural awareness, and purpose.
• Strong organizational and time-management skills.
• Ability to meet deadlines in a remote, collaborative environment.
• Proficiency in Microsoft 365 and virtual collaboration tools.
• Familiarity with Canva, Meta Business Suite, or similar platforms preferred.
• Experience working with nonprofits, NGOs, or advocacy organizations preferred.
• Ability to work independently with minimal supervision.

Applications will be reviewed on a rolling basis.