Social Media Content Creator

FAT Brands Inc; Los Angeles (CA); On-site; USD 52,000 - 65,000; Full time

Job summary

FAT Brands Inc is seeking a Social Media Content Creator to join a holistic marketing team. You’ll produce scroll-stopping food content across multiple restaurant brands, from concept through edit and publish.

The junior role emphasizes growth in brand voice, on-brand captions, and on-site shoots at restaurant locations, with opportunities to contribute across campaigns and channels.

Qualifications

• 2+ years of experience creating social content for food, restaurant, or hospitality brands.
• Portfolio or reel showing shooting and editing food and lifestyle content for social.
• Fluency in Instagram, TikTok, and other key social platforms with knowledge of current formats.
• Strong writing skills and visual storytelling aligned with brand voice.
• Comfortable working across multiple brands in a fast-paced, deadline-driven environment.
• Eager to grow beyond social and develop as a well-rounded marketer.

Responsibilities

• Create original social content, including photo, video, and short-form assets, for a portfolio of restaurant brands.
• Shoot and edit food and lifestyle content on-site at restaurant locations, capturing menu items, in-store moments, and brand personality.
• Write engaging, on-brand captions and copy tailored to each platform and each restaurant brand's voice.
• Stay on top of food and social trends, formats, and platform best practices, and bring fresh ideas to the team.
• Support content calendars and posting schedules across brands, working closely with the broader marketing team.
• Partner with marketing, brand, and creative teammates to make sure social content connects to broader campaigns and marketing moments, not just one-off posts.
• Monitor performance and engagement, and apply learnings to improve future content.
• Help maintain organized content libraries and asset workflows across multiple restaurant brands.

Skills

Social media content creation

Video editing

Photography

Copywriting

Brand voice

Tools

Video editing software

Job description

Description

FAT Brands Inc is a leading global franchising company that develops and grows fast casual, quick-service, and casual dining concepts around the world — a portfolio of 12 brands, including Round Table Pizza®, Fatburger, Marble Slab Creamery, Johnny Rockets, Fazoli’s, Great American Cookies, Buffalo’s Cafe & Express, Hurricane Grill & Wings, Native Grill & Wings, Pretzelmaker, and Ponderosa and Bonanza Steakhouses, spanning more than 1,700 units worldwide.

We are looking for a Social Media Content Creator. This is a junior role for someone who lives and breathes food content and wants to grow. You'll sit within a holistic marketing team rather than a social-only silo, with room to build skills and take on more across brand, campaign, and channel work as you grow. You'll be hands-on in producing scroll-stopping food and lifestyle content across a portfolio of restaurant brands, from concept and shoot through edit and publish.

RESPONSIBILITIES

• Create original social content, including photo, video, and short-form assets, for a portfolio of restaurant brands.
• Shoot and edit food and lifestyle content on-site at restaurant locations, capturing menu items, in-store moments, and brand personality.
• Write engaging, on-brand captions and copy tailored to each platform and each restaurant brand's voice.
• Stay on top of food and social trends, formats, and platform best practices, and bring fresh ideas to the team.
• Support content calendars and posting schedules across brands, working closely with the broader marketing team.
• Partner with marketing, brand, and creative teammates to make sure social content connects to broader campaigns and marketing moments, not just one-off posts.
• Monitor performance and engagement, and apply learnings to improve future content.
• Help maintain organized content libraries and asset workflows across multiple restaurant brands.

Requirements

• 2+ years of experience creating social content, with a strong focus on food, restaurant, or hospitality brands.
• A portfolio or reel that shows real skill in shooting and editing food and lifestyle content for social.
• Deep fluency in Instagram, TikTok, and other key social platforms, including current formats and trends.
• Strong writing skills and a good eye for visual storytelling and brand voice.
• Comfortable working across multiple brands at once in a fast-paced, deadline-driven environment.
• Eager to grow beyond social specifically and develop as a well-rounded marketer.