Social Media & Content Creation Intern

Wisconsin History; Madison (WI); Hybrid; USD 21,000 - 23,000; Part time

Job summary

The Social Media & Content Creation Intern will support UW-Madison’s marketing team by creating, scheduling, and publishing content across multiple client accounts and internal projects. Responsibilities include capturing photo and video content, assisting with campaign execution, and helping maintain consistent branding across platforms.

Applicants should be pursuing a degree in Marketing, Communications, Journalism, Media Studies, Graphic Design, or related fields, with interest in social

Qualifications

• Pursuing a degree in Marketing, Communications, Journalism, Media Studies, Graphic Design, Business, or related field.
• Interest in social media, content creation, digital marketing, or branding.
• Familiarity with Instagram and Facebook features (posts, reels, stories, business tools).
• Strong written communication and creativity.
• Comfortable producing photo/video content on a smartphone.
• Experience with Canva, CapCut, or similar tools is a plus.

Responsibilities

• Create and publish content on Instagram and Facebook for client accounts and internal projects.
• Capture photo and video content for reels, stories, and posts.
• Assist in planning and executing social media campaigns.
• Support multiple client accounts with tailored content creation.
• Monitor engagement and identify trends or performance insights.
• Collaborate with team on content ideas and strategy.
• Assist with events and promotional marketing when applicable.
• Maintain organized content files and posting schedules.

Skills

Content creation

Strong written communication

Time management

Creativity

Collaboration

Organization

Adaptability

Education

Pursuing degree in Marketing/Communications/Journalism/Media Studies/Graphic Design/Business

Tools

Canva

CapCut

Job description

Job No: 512047
Division/Organization: Community Partners
Department: The Rigby
Job Type: Local Work Study Student Jobs
Remote Eligibility: Partially Remote
Location: Off Campus Work Study
Salary/Wage Range or Lump Sum: $15.00-17.00
Job Categories: Interpersonal Communication, Leadership, Critical Thinking/Problem Solving, Digital Technology, Teamwork/Collaboration, Professionalism/Work Ethic, Communications, Broadcasting, and Media Arts, Business Management, Finance, and Marketing, Customer Service, Athletics, Sports, and Recreation, Career Management, Honoring Context and Culture, Federal Work-Study Preferred

Department Overview

The Marketing & Content team at Internera focuses on building and executing social media strategies, content creation, and digital marketing campaigns for a variety of clients across industries. This department works closely with business owners and internal teams to develop engaging content, grow online presence, and support branding and promotional initiatives.

Anticipated Start Date

As soon as possible

Anticipated Hours Per Week

Minimum: 5 Maximum: 15

Schedule

Schedule varies. This is primarily a remote position, with a few in-person hours each week for content creation, meetings, and project support. Occasional evening or weekend availability may be required.

Number of Positions

3

Qualifications

• Currently pursuing a degree in Marketing, Communications, Journalism, Media Studies, Graphic Design, Business, or a related field
• Interest in social media, content creation, digital marketing, or branding
• Familiarity with Instagram and Facebook (posts, reels, stories, and business features)
• Strong written communication and creativity
• Comfortable creating photo and video content using a smartphone
• Experience with Canva, CapCut, or similar tools is a plus but not required
• Organized, self-motivated, and eager to learn in a fast-paced environment
• Ability to manage deadlines and take initiative

Knowledge, Skills & Abilities

Knowledge

• Basic understanding of social media platforms and their business use
• Awareness of current social media trends and digital content styles
• Understanding of branding and content consistency
• Familiarity with basic marketing concepts is helpful but not required

Skills

• Strong written communication for captions and messaging
• Content creation (photo, video, short-form media)
• Time management and organization
• Creativity in developing engaging content ideas
• Ability to manage multiple projects and deadlines

Abilities

• Work independently while also collaborating with a team
• Adapt quickly to new tools, trends, and client needs
• Capture and edit content for social media platforms
• Communicate professionally with team members and clients when needed
• Represent brand tone and voice across different accounts

Position Summary/Job Duties

The Social Media & Content Creation Intern will support Internera’s marketing team by creating, scheduling, and publishing content across multiple client accounts and internal projects. Responsibilities include capturing photo and video content, assisting with campaign execution, and helping maintain consistent branding across platforms.

Key responsibilities

• Create and publish content on Instagram and Facebook
• Capture photo and video content for reels, stories, and posts
• Assist in planning and executing social media campaigns
• Support multiple client accounts with tailored content creation
• Monitor engagement and identify trends or performance insights
• Collaborate with team members on content ideas and strategy
• Assist with event and promotional marketing when applicable
• Maintain organized content files and posting schedules

Physical Demands

• Standing or moving during content capture at events
• Using a smartphone for extended periods to film or photograph content
• Occasional light travel within Madison for content creation
• Working in fast-paced or event environments when needed
• Occasionally working evenings or weekends for scheduled events

Equal Employment Opportunity Statement

UW-Madison is an Equal Employment, Equal Access Employer committed to increasing the diversity of our workforce.

Institutional Statement on Diversity

Diversity is a source of strength, creativity, and innovation for UW-Madison. We value the contributions of each person and respect the profound ways their identity, culture, background, experience, status, abilities, and opinion enrich the university community. We commit ourselves to the pursuit of excellence in teaching, research, outreach, and diversity as inextricably linked goals.

The University of Wisconsin-Madison fulfills its public mission by creating a welcoming and inclusive community for people from every background-people who as students, faculty, and staff serve Wisconsin and the world.

For more information on diversity and inclusion on campus, please visit: diversity.wisc.edu

Advertised: September 01, 2026 09:00 AM Central Daylight Time

Applications close: October 01, 2026 11:55 PM Central Daylight Time