Social Media and Influencer Outreach Specialist

FxSwede AB; Illinois; Hybrid; USD 50,000 - 70,000; Full time

Job summary

A leading e-commerce company is seeking a Social Media & Influencer Relations Specialist to enhance their online presence for Tress Wellness. This remote position offers a unique opportunity to lead social media management, coordinate influencer relations, and creatively engage with a vibrant community. Ideal candidates will have strong experience in managing social channels, especially TikTok, as well as a passion for content creation and audience engagement.

Benefits

Work from anywhere

Diverse and multinational environment

Fast-growing team with personal value

Learning opportunities across various products

Encouragement for new ideas and initiatives

Qualifications

• Proven experience managing multiple social channels, ideally with TikTok.
• Strong understanding of content production workflows.
• Experience with community management and engagement.

Responsibilities

• Oversee all social media channels including TikTok, Instagram, and Facebook.
• Coordinate influencer collaborations and manage content across platforms.
• Engage with the online community and respond to comments and messages.

Skills

Social Media Management

Community Management

Content Production Workflows

Interpersonal Skills

Trend Spotting

Job description

Social Media & Influencer Relations Specialist

This is a 100% remote role, offering flexibility and the chance to work closely with a global team.

We’re looking for a Social Media and Outreach Specialist to join our growing team and play a key role in shaping our online presence; especially for our main brand Tress Wellness (www.tresswellness.com). In this role, you’ll work closely with our Outreach Team to coordinate influencer collaborations, while also managing content across multiple social media channels. As part of a young and fast-moving company, you’ll have the space to experiment, bring fresh ideas to the table, and take ownership of your work. It’s a great opportunity if you LOVE to contribute directly, think creatively, and help drive meaningful growth

What You Will Do ????

1. Social Media Management

• Oversee all branded and non-branded social media channels, currently including 4 TikTok accounts, 1 Instagram, and 1 Facebook page (with more to come).

• Ensure consistent, timely, and on-brand posting across all platforms with special attention to the tiktok accounts - posting up to 10 videos a day (this can change).

• Work closely with the content creator and the video editor to manage a content calendar and ensure there is always a strong pipeline of content ready to go for daily posting.

• Stay up to date with platform trends and audience behavior to optimize posting strategies and recommend new content formats.
  

2. Content Coordination

• Pitch ideas for new content to try for each account and own performance for secondary accounts.

• Maintain organized systems to track content progress—from posting to analytics.

• Ensure all assets are optimized for each platform’s specifications and best practices.
  

3. Community Management

• Be the voice of the brand online: actively monitor, respond to, and engage with comments, DMs, and mentions across all social channels.

• Foster a sense of community and connection with our audience, handling queries with warmth, speed, and professionalism.

4. Influencer Relations (US)

• Act as a key point of contact for US-based influencers and collaborate with the outreach team.

• Build and maintain strong relationships with our influencer partners, ensuring they feel supported, aligned, and excited to work with the brand.

• Check in regularly to ensure influencers have all necessary materials, direction, and guidance.

• Coordinate logistics and communication for influencer collaborations in the US with the outreach team.

Hiring Process

CV screening → HR screening → User interview → Assignment → Final Interview → Reference Check → Offering

Why FXSwede?

• Work from anywhere! You have all the flexibility and freedom in your work, we measure results.

• Multinational diverse environment and awesome coworkers.

• A fast-growing company, but still small enough that you will be considered a very valued member of the team. When you learn and grow – so does FXSwede!

• Amazing learning opportunity as you will be able to work on various types of consumer products.

• Great opportunity to learn new skills while working closely alongside other departments as well as in the job role.

• We strongly encourage new ideas and initiatives on how we can improve and do stuff better.

• Join a very friendly, open-minded and fun team where we all work together and grow in something we all love and can be proud of.

Fxswede AB was founded by Filip Gustavsson and Christoffer Stahle, two hard-working entrepreneurs from Sweden who wanted to build a better kind of Amazon business. “We are a remote-first company which means we are able to hire the very best people no matter their geographical location or background.“(Filip & Christoffer, 2020).

What You Will Bring To The Table

• Proven experience managing multiple social channels, ideally specializing in Tiktok shop accounts.

• Strong understanding of content production workflows and collaboration with crossfunctional teams.

• Experience with community management and a passion for engaging with audiences online.

• Excellent interpersonal skills and experience building relationships with talent/influencers.

• Highly organized, proactive, and comfortable managing multiple moving parts.

• A deep knowledge of social media culture and the ability to spot trends before they go mainstream.

• Solid ownership and high accountability