Social Content & Partnerships Strategist

University of Miami; United States; On-site; USD 65,000 - 90,000; Full time

Job summary

The University of Miami is seeking a creative Social Media Partner to collaborate with the UHealth Social Media Manager on editorial calendar development, storytelling concepts, and mobile-first content production.

You'll work with physicians, researchers, and faculty across UHealth and the Miller School to develop compelling content, lead shoots and on-site production, and help measure performance to inform planning.

Qualifications

• 2–3+ years of experience in social media, content, creative strategy, marketing, or related field.
• Hands-on content creation: filming and editing content comes naturally.
• Creative instincts to develop ideas, concepts, and new storytelling approaches.
• Thoughtful communicator and writer who can turn ideas into clear stories and presentations.
• Highly organized with the ability to coordinate projects and meet multiple priorities.
• Comfortable working with senior leaders across teams in a complex org.
• Curious, proactive, resourceful, and eager to learn and contribute.
• Ability to work on-site for shoots, events, meetings, including occasional non-traditional hours.

Responsibilities

• UHealth Social Media Partner with the Social Media Manager on editorial calendar development and ideation for UHealth content.
• Identify stories and coordinate with physicians, researchers, patients, faculty, students across UHealth and Miller School to develop content.
• Lead coordination and production of social shoots, including scheduling, logistics, shot lists, interviews, and on-site production.
• Capture and edit mobile-first video and photography for social platforms; support larger video shoots with Social Media Manager.
• Stay attuned to trends in social media, health and culture to bring opportunities to the team.
• Support data pulls, metric tracking, and reporting to inform content performance and planning.
• Enterprise Content & Strategic Partnerships: collaborate with AVP, Creative Studio on initiatives and partnerships across the University.
• Lead research to explore creators, influencers, trends, talent, partners, audiences, and turn findings into insights.

Skills

Hands-on content creator

Creative storytelling

Strong written communication

Highly organized

Stakeholder collaboration

On-site shoot readiness

Curiosity and proactivity

Collaboration with senior leaders

Tools

Edits

CapCut

Job description

The University of Miami is seeking a creative Social Media Partner to collaborate with the UHealth Social Media Manager on editorial calendar development, storytelling concepts, and mobile-first content production.

You'll work with physicians, researchers, and faculty across UHealth and the Miller School to develop compelling content, lead shoots and on-site production, and help measure performance to inform planning.