Social Content Creator & Creative Lead

Loloi Rugs; Dallas (TX); On-site; USD 50,000 - 70,000; Full time

Benefits offered by this job

Health, dental, and vision benefits

Paid parental leave

401(k) with employer match

Culture of meritocracy

Stable family-owned company

Job summary

Loloi Rugs is looking for a creative professional to conceptualize and produce social-first content for Instagram and TikTok. The role involves leading shoots, managing a Social Video Editor, and ensuring high-quality content delivery. Candidates should have at least 2 years of experience, a strong portfolio, and proficiency in Adobe Creative Suite. This position is based in Dallas and requires on-site work five days a week, offering benefits like health coverage, 401(k), and paid parental leave.

Qualifications

• 2+ years of experience creating social-first content for brands.
• Strong portfolio showcasing concepting, shooting, and editing.
• Comfortable managing multiple projects and deadlines.

Responsibilities

• Concept, art direct, shoot, and edit social-first content for Instagram and TikTok.
• Develop creative concepts translating brand stories into engaging content.
• Lead and manage a Social Video Editor.

Skills

Social media content creation

Video editing

Art direction

Adobe Creative Suite

Adaptability

Tools

Adobe Premiere Pro

Adobe Photoshop

CapCut

Job description

This is a creative role for someone who can do it all: concept, art direct, shoot, and edit social-first content across Instagram and TikTok for both Loloi and our sister brand, Joon Loloi. The ideal candidate is equal parts creative thinker and hands-on producer, comfortable owning a concept from initial idea through final deliverable.

This role reports to the Senior Director of Brand Marketing across both the Loloi Rugs and Joon Loloi brands, and manages a Social Video Editor who supports post-production and content output.

The right candidate brings a strong point of view on social content, a sharp eye for visual storytelling in the home and lifestyle space, and the technical chops to execute both in-studio and on location.

Responsibilities

• Concept, art direct, shoot, and edit social-first content for Instagram and TikTok across both Loloi Rugs and Joon Loloi brands.
• Develop creative concepts that translate brand stories into scroll-stopping content, including trend-driven Reels and TikToks, behind-the-scenes moments, product features, and lifestyle storytelling.
• Lead shoots both in our Dallas creative studio and on location, including styling, lighting, and directing on‑camera talent as needed.
• Manage and direct a Social Video Editor, delegating post‑production work, providing clear creative briefs and feedback, and ensuring output meets brand standards across both brands.
• Edit video and photo content with a strong sense of pacing, sound design, and platform‑native style.
• Stay ahead of platform trends, formats, and cultural moments, and bring fresh ideas to the team proactively.
• Partner closely with the Senior Director of Brand Marketing, Studio Manager, Social Media team, and key stakeholders across both brands to align on creative direction, priorities, and delivery timelines.
• Maintain clear, consistent communication with cross‑functional teams regarding content requests, project timelines, and delivery expectations.
• Track ongoing content projects in Basecamp, keeping assignment status current.
• This role operates in a fast‑paced, reactive environment, so the ideal candidate is highly adaptable and comfortable with shifting priorities.
• Travel required for on‑location shoots, approximately 25%.

Qualifications

• A strong creative voice with demonstrated ability to concept and execute social content that performs.
• Deep fluency in Instagram and TikTok: what works, what doesn’t, and what’s next.
• Technical proficiency across the full content pipeline: shooting (photo and video), lighting, audio capture, and editing.
• Proficiency in Adobe Creative Suite (Premiere Pro, Photoshop, Lightroom) and CapCut or equivalent mobile‑first editing tools. Capture One a plus.
• Strong art direction instincts, including styling, composition, and on‑set decision-making.
• Comfortable being on both sides of the camera when needed.
• Experience managing or directing a direct report, with the ability to give clear feedback and elevate the work of others.
• A strong understanding of how content functions across social, e-commerce, and broader marketing channels.
• Comfortable juggling multiple projects, brands, and deadlines simultaneously.
• The right candidate shows up with a collaborative, accountable, and no‑ego approach. They display a positive attitude, take feedback well, and support others.
• Dependable, punctual, and able to manage time effectively.
• Strong work ethic and self‑starter mentality.

Requirements

• 2+ years of experience creating social‑first content for a brand, agency, or as a creator with a proven track record.
• A portfolio that demonstrates range across concepting, shooting, and editing for social platforms.
• Candidates based in Dallas, TX and the surrounding metroplex are highly desired. This role is required to be on‑site 5 days a week, Monday through Friday from 9am to 6pm or 8am to 5pm.

Benefits

• Health, dental, and vision benefits
• Paid parental leave
• 401(k) with employer match
• A culture of meritocracy that fosters ongoing growth opportunities
• A stable, growing family‑owned company that looks after its employees

Loloi Rugs does not discriminate on the basis of race, sex, color, religion, age, national origin, marital status, disability, veteran status, genetic information, sexual orientation, gender identity or any other reason prohibited by law in provision of employment opportunities and benefits. We seek a diverse pool of applicants and consider all qualified candidates regardless of race, ancestry, color, gender identity or expression, sexual orientation, religion, national origin, citizenship, disability, Veteran status, marital status, or any other protected status. If you have a special need or disability that requires accommodation, please let us know.